Designated Broker, Principal

CRAIG CREL VOGEL

DESIGNATED BROKER - Principal

Strategic leader of billion-dollar real estate development and sales projects, directing teams and operations to optimal performance and tremendous corporate profits.

• Achieved Top Producer in corporation with annual sales in excess of $50M.

• Demonstrate expertise in comprehensive project development to sales closure in urban and mixed use high-rise real estate transactions.

• Incorporate improvement and positioning of product offerings through building design; sales staff training; and draft and launch of sales, marketing, and PR campaigns.

• Build and motivate high-performance, cohesive teams.

• Surpass projected goals through outstanding corporate relations.

• Advance assignments in time-constrained, challenging situations.

• Excel in projects beyond scope of position.

CORE COMPETENCIES

Corporate Leadership • Strategic Planning • Capital Generation & Savings • Deal Closing

Project Development • Situational & Market Analysis • Contract Management • Team Direction

Corporate & Client Communications • Change Management • Decision Making • Problem Solving

PROFESSIONAL EXPERIENCE

COSMOPOLITAN PROPERTIES, LLC, Phoenix, Arizona • 2007 to Present

Residential Real Estate Brokerage with focus on REO properties, BPO and CMA.

Principal/Designated Broker

Hired, trained, and managed team of Sales Agents to specialize in REO properties, while directing sales office operations and performed contract review.

CAMBRIDGE PROPERTIES, Phoenix, Arizona • 2001-2003 and 2005-2007

Provider of residential sales in urban communities of Phoenix with annual revenue in excess of $200M.

Director of Sales and Marketing/Development Consultant • 2005-2007

Facilitated residential sales through realization of new developments, obtaining sites, designing product, and providing strategic property development. Directed teams in interior design, architecture, contracting, development, marketing, PR, sales, customer service, and closing while managing existing communities at executive level. Acted as liaison to Developer. Drafted contracts and produced market analysis and pricing matrices. Trained and supervised team for sales of new home communities and condominium conversions.

Corporate and Financial Highlights:

• Repositioned sales and marketing campaign and created team training for Dakota at Camelback condominium conversion project, resulting in sales of 50% of community in 6 months.

• Created launch program, trained sales staff, and managed cross-functional teams in Mountain Canyon condominium conversion, resulting in sale of 25% of community on first day of launch with sell-out in 12 months.

• Elevated sales through development of Power Broker and customer service follow-up programs.

Real Estate Sales Associate • 2001-2003

Managed sales of Third Avenue Lofts, including initial contacts, sales presentations, property tours, and sales contract preparation. Coordinated design of custom homes with clients, Architects, Engineers, and Contractor in production of layouts, elevations, finish schedules, and lighting plans.

AVENUE REALTY AND AVENUE COMMUNITIES, Phoenix, Arizona • 2003-2005

Developer of new urban homes with 100 employees and annual sales in excess of $100M.

Designated Broker/Director of Sales and Marketing/Development Team Leader

Hired, trained, and managed 20 Sales Agents while directing sales office operations. Led development teams in interior design, marketing, PR, customer service, and closing for property development. Acted as liaison to Developer. Created tracking and filing systems, training manuals and modules. Performed contract review. Managed sales of Third Avenue Lofts and Centerpoint Condominiums, including initial contact, pricing structures, sales presentations, property tours, and contract writing.

Corporate and Financial Highlights:

• Developed and sold $500M Centerpoint Condominiums, $150M Venu, $150M Edge at Grayhawk, and $50M Third Avenue Lofts.

• Posted highest price per square foot of $975 for preconstruction pricing for new home developer in Arizona.

• Posted highest price per square foot of $878 for new home developer in Arizona.

• Posted highest price per square foot of $425 for condominium conversion for developer in Arizona.

• Elevated sales by developing lifestyle-driven sales campaign, exceeding sell-out projections by 2 years for Venu at Greyhawk.

ARTISAN HOMES, Phoenix, Arizona • 1999-2001

Developer of new urban homes with annual sales of $50M.

Director of Marketing & Sales and Project Director

Managed comprehensive marketing, sales, and PR campaigns while performing as real estate agent. Obtained TV, newspaper, and magazine coverage of projects and designed creative layouts for newspaper and magazine advertisements. Managed projects through coordination among Developer, Architects, Engineers, Contractor, and city. Directed design teams in creation of Artisan Homes products, coordinating development of clients’ customized homes.

Corporate and Financial Highlights:

• Sold 35 of 40 Artisan Homes lofts with sell-out in 1 year, beating projected goal by 50%.

• Won Major Achievement in Marketing Excellence Award for best Urban Infill Project Marketing.

EDUCATION

Studies in Bachelor of Fine Arts [B.F.A.], Costume and Set Design

Arizona State University, Tempe, Arizona

LICENSURE

Real Estate Broker, Arizona and California

PROFESSIONAL MEMBERSHIPS

National Association of Realtors

Scottsdale Association of Realtors

Urban Land Institute

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