Sales Representative
Resume:
MICHELLE D. BRYSON
**** ******* ***** ****, *********, CA 92024
Phone: 619-***-**** E-Mail: *************@**********.***
OBJECTIVE
Utilize my years of knowledge, leadership skills and networking contacts to influence and excel in sales in the San Diego, CA area.
CAREER EXPERIENCE
Sales Representative for Webster Veterinary (Animal Health Division of Patterson Companies), Devens, MA
San Diego and Imperial Counties
Achievements and Responsibilities:
• Expansion Territory in San Diego and Imperial counties. Built to over 100 hospitals/ accounts in territory.
• Annually maintained and increased sales of over thousands of products and manufacturers. Sell all supplies and equipment used “under the roof” in the Vet hospital
• Teamwork with manufacturer Reps to mutually benefit their goals and the Veterinarian’s satisfaction.
• Initiated doctor, staff and owner educational training and in-clinic seminars.
• Maintained laptop data base and software programs for accurate and timely communication exchange.
• Planned and created selling promotional sheets and teamed with Marketing and Technical Services to accomplish objectives.
• Communicated detail aids, third-party studies, current University research and testimonials to institute and establish scientific basis and credibility to company and product lines.
• Participated in veterinary conferences and conventions.
Sales Representative for Luitpold Pharmaceuticals (Animal Health Division), Shirley, N.Y.
Southern California and Arizona territory.
Achievements and Responsibilities:
Reversed sales decline trend and exceeded sales over previous year…every month.
Identified, targeted and established relationships with key accounts and strategic influencers.
Maintained associations with all disciplines within equine industry: race track circuits, English and Western riding.
Supported the success of the canine product being marketed through Novartis.
Developed sponsorships for key clients, shows and events to supplement goal achievement and product branding.
Initiated Doctor, staff and owner educational training and in-clinic seminars.
Utilized detail aids, third-party studies, current University research and testimonials to institute and establish scientific basis and credibility to company and product line.
Maintained computer data base and software programs for timely and accurate communication exchange.
Created selling/ promotional sheets and teaming with Marketing and Technical Services to accomplish objectives.
Sales Representative for Pfizer Pharmaceuticals (Animal Health Division), Exton, PA. New York, N.Y.
San Diego County, Imperial County, Yuma, AZ territory.
Achievements:
One of few in the company to achieve Leadership Council Member 3 of 4 years (105+ quota achievement, with international trip rewards and bonuses!)
Consistently exceeded previous year’s sales. (Territory growth so large it was split into two.)
Antibiotics “Expert” for CA Area and product training responsibilities.
2nd in CA Area with 2 of the most successfully launched products in Animal Health history.
Continuous achievement of quotas and above average reviews.
Chosen for “Sales Stimulation Process” Pilot Program and CA Area Trainer.
“Rep of the Quarter” 2000 and Top 10% of country.
1st place in Area and 4th in Country for New Enrollments on PreventiCare equine program launch.
2nd in CA Area for last “Quarter Pounder Push” and 2nd in Area for new antibiotic launch.
Created new selling tools, promo sheets implemented by management and called-on for promotional ideas/input on a regular basis by management and marketing.
Award from Veterinarians for World Animal Health for support for Greece and Mexico efforts.
Awarded Bronze Membership from Helen Woodward Animal Center for support activities.
Responsibilities:
Managed multi-million dollar territory. Introduced/launched, detailed, and sold pharmaceuticals and biologicals to companion animal and equine Veterinarians. Present competitive product comparisons.
Supported new product uses and techniques using third-party references, clinical journals, case studies, and testimonials.
Acted as practice consultant with customer satisfaction the priority using the “Sales Stimulation Process.” Cold calls and established accounts.
Managed total autonomy of schedule, appointments, budgets and quotas. Responsible to maintain corporate accounts (some are nationwide.)
Teamwork with area and individually to accomplish corporate goals. Worked with marketing and management to prioritize and present new programs.
Provided Continuing Education seminars for 100+ Dr attendees with outside speakers, in-house Veterinarians and university professors. Organized presentations for in-clinic staff training meetings, lunch and dinner meetings via computer presentations and live teleconferences.
Worked closely with the local and state Vet. Associations, particularly the San Diego County Veterinary Medical Association.
Sponsored and attended local animal health fairs, walk-a-thons, open houses, and fund raising events to support clients. Participated in veterinary conferences and conventions.
Sales Representative for Solvay Pharmaceuticals (Animal Health Division) & Pilling-Weck Instruments, Mendota Heights, MN.
San Diego County, Orange County territory.
Achievements:
Generated highest surgical instrument sales at a convention (in the history of the company.)
Chosen from entire country for “Sales Mentor Program” and for new sales rep training.
Total Quality Management Award.
Feral Cat Coalition Award for sales and involvement.
Sales increases based on my relationship with distributor partners.
Corporate sales tools implemented: client profile form, product lists, credit application, and special sheets.
Consistently exceeded % increases in cumulative sales over previous years and market share growth.
Exceeded expectations consistently on customer and co-worker surveys.
Responsibilities: Similar to Pfizer Animal Health position, ALSO...
Managed 18 distributor reps (6 different companies) to work with and train on products and promotions.
New product introduction presentations/inventory management for distributor branches.
Managed Weck Surgical Instrument line simultaneously with companion animal and equine pharmaceutical product lines.
Sales Representative for B. F. Ascher Pharmaceuticals, Lenexa, KS.
San Diego and Imperial County territory.
Achievements:
Highest quota increases in division.
Division ranked #1 nationally for Parade of Profits promotion.
Had second highest % increase in division in first month for total sales and eighth nationally.
Exceeded every quota and goal established by Division Manager. Member of “Quota Masters.”
Maintained >110% increase in cumulative sales over previous year.
Responsibilities:
Detailed and sampled prescription and OTC drugs to Physicians and Pharmacists. Sold and merchandised products to pharmacies: Longs Drugs, Sav-On and Thrifty… Cold calls and established clients.
Volume sales and maximum number of facings were priority.
EDUCATION
B. A. in Journalism/Advertising and minor in Business/Marketing - San Diego State University, San Diego, CA. Member: Delta Sigma Phi Fraternity & Advertising Club “Adtec” Newsletter (writing, editing and production.)
Associate Degree - Mesa College, San Diego, CA. emphasis: Business and Marketing.
Torrey Pines High School, Del Mar, CA.
Continuing Education and Skills Development: Excellence in Speaking, Professional Selling Skills, Interactive Listening, Negotiating, Presentation Skills, TQM, Social Styles, Buying Behaviors and Computer Proficiency.
Memberships and Interests: South African Veterinary Safari, Crew Award for European Aids Vaccine 500-mile bike ride, Leukemia 5K, Women in Business, Salvation Army, San Diego County Veterinary Medical Association, U.S. Humane Society, Helen Woodward Animal Center, San Diego Zoological Society, World Wildlife Fund, Defenders of Wildlife, fund raising walk-a-thons, travel (anywhere!), outdoor sports, hiking, reading, time with family and “Ginger and the kitty girls”.
References available on request.
Contact this candidate