Quality Assurance Marketing
Resume:
BRUCE KOUBEK
Glendale, CA 91207
QUALITY ASSURANCE AUDITING & ANALYSIS DATABASE MARKETING
CAREER OBJECTIVE
Seeking a challenging position with an emphasis in Data Analysis or Data Integrity requiring the highest performance and productivity levels.
PROFESSIONAL PROFILE
An aggressive professional with a strong work record in some of the nation’s largest financial institutions.
Organized and focused, accustomed to managing multiple projects simultaneously.
•Strong Pro-active Focus determined that proper planning, clear understanding of time requirements and interdepartmental cooperation is a foundation for on-going efficiency.
•Effective Communicator, able to build a “partnership mentality” with coworkers. Able to understand detailed financial data.
•Committed to Reaching Objectives, willing to take on challenging assignments and to find a way to successfully complete them. Critically aware of diverse cost-cutting methods.
CAREER SUMMARY
NESTOR CERDA INC., San Diego, California
Marketing/Data Analyst - January 2002 to September 2011
Develop a marketing strategy to facilitate the introduction of premium brand tobacco products in the San Diego metropolitan area.
•Utilized SAS to extract, merge, and analysis demographic data in the San Diego region to assist in the creation of marketing strategies for premium tobacco products.
•Created demographic data from information gathered from San Diego clients and merged that data with specific product sales data to create data models designed to forecast future sales at new locations.
•Develop relationships with key business owners and nurture the relationship by understanding their needs and preferences.
•Organize an invoicing mechanism for each location to provide clarity for record keeping.
•Document and analyze monthly sales data based on brand name, type, and price to make timely adjustments to the overall strategy.
AXA-EQUITABLE, New York, New York
Database Marketing Analyst - April 2000 to December 2001
Developed and applied quality assurance, risk management, and campaign management measurements to efficiently and effectively implement complicated marketing efforts.
•Isolated critical deliverables and tracked them throughout a campaign’s life cycle.
•Utilized models that targeted the most likely purchasers and then confirmed the model’s effectiveness with quantitative reporting.
•Reported monthly campaign results through graphic presentations of key findings.
•Identified successful marketing strategies with highly detailed post campaign analysis.
•Partnered with technical staff to develop a comprehensive budget designed to develop a CRM program.
•Developed SAS programming code to extract marketing campaigns, analyze the results, and report strengths and weaknesses.
BRUCE KOUBEK
(Page 2 of 3)
JP MORGAN CHASE, New York, New York
Quality Assurance Manager – Database Marketing - 1997 to April 2000
Developed and implemented a comprehensive high level and detailed level audit process which reviewed all phases of Chase’s direct mail/telemarketing programs. Audit process designed to minimize erroneous mailings, efficiently utilize the marketing budget and improve Chase’s brand image through the proper targeting of Chase’s customer base. Created a quality consciousness within the department through effective communications.
•Retrieved data files from a Unix platform for analysis in Access, Excel, and /or SAS.
•Effective analysis reduced Chase’s exposure to customer sensitivity issues and improved the entire selection process for all marketing programs.
•Analyzed project management procedures, and provided detailed reporting for process improvements.
•Supported the auditing process of the data warehouse on a monthly basis.
•Utilized querying tools such as Cognos Impromptu, Cognos Power Play, Query and Select, Harte-Hanks proprietary marketing database, and IBM Essbase.
•Promoted from Operations Analyst to Assistant Vice-President within three years.
JP MORGAN CHASE, New York, New York
Operations Analyst - Bankwide Compliance - 1992 to 1997
Managed a high volume of federal tax remittance cases. Gained a reputation as department
“troubleshooter”. Audited claims to assure compliance with related statutory requirements. Ensured departmental compliance with information and technology control policies. Implemented and maintained data processing controls as the department “security administrator”. Coordinated “Business Recovery” testing for business unit. Controlled and documented all IRS filings. Created spreadsheets, graphs, tables, and flow-charts to highlight analytical data for MIS reporting.
•Identified general ledger account discrepancies, which resulted in a substantial IRS refund.
•Worked under monthly, daily and hourly time deadlines. Participated in IRS filing reconciliation.
CREATIVE RISK MANAGEMENT – New York, New York
Commercial Accounts Representative - 1989 to 1991
Analyzed commercial insurance needs and presented cost-benefit explanations on various self-insurance plans.
FAMILY FEDERATION FOR WORLD PEACE – New York, New York
General Affairs Supervisor - 1988 to 1989
Assisted in the relocation/repatriation of missionaries returning from long-term overseas assignments. Designed and initiated fund-raising campaigns for youth outreach programs.
ISSAC LANGUAGE INSTITUTE – Tokyo, Japan
English Teacher - 1986 to 1987
Taught intermediate English classes to Japanese business people in preparation for United States assignments.
OHIO ENVIRONMENTAL PROTECTION AGENGY – Twinsburg, Ohio
Assistant District Engineer - 1981 to 1982 (co-op Engagement)
Audited government contract specifications regarding water treatment permitting. Traveled to field locations for on-site inspections. Presented findings to senior management.
BRUCE KOUBEK
(Page 3 of 3)
ACE METAL STAMPING COMPANY – Walton Hills, Ohio
Accounts Receivable Clerk - 1979 to 1981(Part Time)
Responsible for all invoicing, general ledger entries, monthly consolidations, and collections of past due accounts.
EDUCATION
CLEVELAND STATE UNIVERSITY, Cleveland, Ohio
Bachelor of Business Administration – 1979 to 1985
Major: Finance Minor: Engineering Earned 100% of Educational Expenses
Contact this candidate