Manager Marketing

Elizabeth K. Liebert

*** ******* *** ********* • Riverhead, New York 11901 • 518-***-**** • ********@*******.***

Profile

Experienced sales and management professional with documented success with an industry leader; seeking a sales position with a reputable company who can benefit from my experience and achievements. Strong communication skills with the aptitude to build long term relationships, and the ability to analyze, develop and implement a strategic marketing plan designed to grow business and increase profitability. Professional and goal orientated with a positive attitude, a strong work ethic, and a competitive spirit.

Professional Experience

Enterprise Rent-A-Car, June 2007-Present

Branch Manager, Rocky Point, NY, June 2009-Present

•Managed and developed 3 person sales team while maintaining 100% retention

•Increased referrals from accounts by 10.7% in fiscal year 2010 over 2009

•Increased the fleet size by 8.5% during the fiscal year of 2011; 6.4% over 2009

•Finished fiscal year 2010 with 21% operating profit turnaround over fiscal year 2009

•Participated as a member of the Women’s Interactive Network Committee

•Ranked above regional average for 8/12 months from June 2010-June 2011

Assistant Manager, Patchogue, NY, January 2009-June 2009

•Inducted as a member of the Women’s Interactive Network Committee

•Signed 5 accounts on a new automated callback system to promote growth

Assistant Manager, Southampton, May 2008-January 2009

•Finished top third of performance matrix each month

•Managed East Hampton Airport satellite location during summer months

Thomson Delmar Learning, Clifton Park, NY, Oct 2006- May 2007

Marketing Intern

•Completed 2007 Media Research Plan and conducted competitive analysis of competitors’ products, websites and newsletters

•Redesigned website layout and improved usability

•Received training in e-mail campaigns and website tracking

•Designed e-mail campaigns and client surveys and reported on results

Internal Revenue Service, Washington, D.C., Spring 2006, Summer 2006

Marketing Intern

•Interned with the marketing and brand manager of “electronicIRS”

•Developed current marketing plan for the Electronic Tax Administration

•Attended the 2006 Creative Marketing Conference in Washington, D.C.

•Worked and traveled directly with the director of ETA and attended various marketing council meetings, staff meetings, budget meetings, and presentations

•Communicated with private vendors and marketing firms to produce marketing materials, along with software developers to market “e-file”

Education

Siena College, Loudonville, NY

B.S. in Marketing and Management, May 2007, Overall GPA 3.23/4.0

-References Available Upon Request-

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