Sales Representative

SUDHA HILLARY

**** ******** ***** • Fairfax, VA *2033 • cell: 703-***-**** • gygf59@r.postjobfree.com

DIRECTOR OF SALES

Advertising, Communications and Media Industries

Strategic Sales & Marketing / New Product Launch / Advertising Strategy / Team Building

Ambitious, high-performing sales professional with 10+ year track record of success generating revenue and securing high-profile clients for best-in-class companies. Recipient of numerous prestigious sales awards for consistently exceeding sales goals and forecasts, and creating win-win client solutions. Expertise in:

• Account Development • High-Expectation Client Relations • Overcoming Objections

• Relationship Management • Employee Communication Strategy • Contract Negotiations

• Strategic Alliance/Partners • Staff Motivating and Mentoring • Channel Sales Strategies

Gifted sales strategist and tactician who excels in driving revenue through innovative channel development programs. Candidate differentiators include: the ability to produce ROI with passion, tenacity, and an ethical, compliance-based stance that nurtures respect and supports growth. Possess a high level of personal and professional integrity, a passion for achieving organizational success, and a desire to always play on a “winning team.”

EXECUTIVE CAREER HISTORY

SH CONSULTING , Fairfax, VA – President – 2/2011 – Present

Start-up consulting practice dedicated to developing and implementing employee communication strategies for Fortune 1000 and Public Sector clients. Areas of specialization include: Employee Branding, Recruitment, Retention, and Media Planning.

TMP GOVERNMENT, LLC, McLean, VA • Director, Business Development • 12/2008 – 1/2011

Recruited back to former employer to prospect, pitch, and sell to senior HR and Talent Acquisition professionals within the Federal Government, Government Contractors and Fortune 1000 organizations, and grow market share in a tough economy.

• Sales Performance. Successfully achieved 2009 Top 5 and 2010 Top 7 ranking of 25+ sales representatives possessing larger sales territories, resources, and experience. Generated over $1M annually in channel sales.

• New Market Penetration. Build, foster, and cultivate short- and long-term engagements with Human Capital practices, resulting in new revenue streams greater than $500k annually, establishing a strong footprint for TMP, and leading to increased market penetration.

• Solution Development. Developing an onboarding solution in tandem with business partners, resulting in $1M sale.

THE WASHINGTON POST, Washington, DC 7/1998 - 5/2007

Account Manager (3/2006 - 5/2007) National Ad Agency Channel Sales Representative (2/2005 - 5/2006)

National Recruitment Sales Representative (7/1998 - 2/2005)

Aggressively recruited to develop, revitalize and nurture productive relationships with Fortune 1000 companies and government agencies such as Inova Healthcare, BAE Systems, Lockheed Martin, and the FBI and CIA. Packaged and sold targeted multimedia integrated talent solutions and services to maximize effectiveness and reach to key clients.

• Multi-Media Campaign Development. Offered existing clients an opportunity to “fish in a different pond” by developing and recommending new and alternative multimedia account strategies targeted at niche and passive candidate markets. Packaged and sold non-traditional campaigns from non-print sources targeted at key audiences.

• Product Development. Credited for designing and spearheading the execution of a cutting edge washingtonpost.com product offering whereby keyword searches served up product related ads along the margins of the website, generating more than $50K in incremental revenue per year.

• Increased Advertiser Revenue. Through a combination of face-to-face visits to 13-15 domestic markets, the creation of various telephone sales programs, and multiple e-mail marketing campaigns, grew Washington Post JOBS Advertising Unit by $10 million, an increase of 25%, representing one-third of all sales for the unit.

Sales Performance. Consistently met and exceeded quarterly and annual sales revenue goals, up to 131% above quota. Recipient of 10+ sales awards based on quarterly and annual sales achievement including Presidents Club and VP Club

MONSTER.COM (formerly TMP Worldwide), Annandale, VA 1991 - 1998

Vice President/General Manager - (1997 - 1998) Director of Client Services - (1996 - 1997)

Account Executive - (1991 - 1996)

Progressed rapidly through and promoted into positions with increasing responsibility during tenure with Monster.com. Directed all aspects of sales, marketing and operations functions, and managed full P & L ($10 million in revenue) for Washington D.C. office. Generated significant new client business and produced employer branded recruitment and retention advertising campaign and execution strategies.

• Cost Containment. Spearheaded key cost containment initiatives, saving thousands of dollars, resulting in a Top 10 (out of 35) “managerial profitability” ranking for the Washington D.C. office.

• New Business Development. Partnered with the Monster.com sales channel in the design and implementation of a “business case building” sales contest, increasing Monster revenue by $2 million.

• Sales Performance. Noted for driving $1 million in new business development in one year.

• Process Improvement. Spearheaded from conception to implementation an employee retention initiative. Launched monthly new hire performance appraisals (30/30’s) which drastically improved retention. Hired, trained, and supervised a twelve account managers, and provided staff mentoring and support enabling them to grow company’s client base.

• High Expectation Client Relations. Painstakingly researched and subsequently instituted the recommended solutions outlined in the business book classic “The Nordstrom Way: The Inside Story of America’s #1 Customer Service Company” to maximize Monster’s customer satisfaction.

• Employer Branding. Partnered with senior level Human Resources clients in the design and development of uniquely branded corporate recruitment advertising strategies. Recommended tactical approaches for campaign execution.

• Solution Development. Presented competitively positioned employee communication solutions and executed delivery of solutions such as collateral development, diversity strategies, university/college relations and creative ad design to maximize employee communication programs.

EDUCATION

Bachelor of Science in Marketing • Old Dominion University - Norfolk, VA

AWARDS AND COMMUNITY INVOLVEMENT

Presidents Club Year End Award Recipient for demonstrating a commitment to customers that is reflected in business performance, a high-level of sales achievement and customer satisfaction.

Two-time Vice Presidents Club Award Recipient

Two-time Sales Excellence Award Recipient

Publishers Award for Sales Excellence

COMMUNITY INVOLVEMENT

United Parish of Bowie - Board Member 2007- present

Britwell Homeowners Association - President 2001 – 2006

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