JESSICA RODRIGUEZ

#** ******* ***. *-* San Juan PR, 00907 • 787-***-**** / 787-***-**** • gt5vfs@r.postjobfree.com

ACCOUNT EXECUTIVE/ LUXURY GOODS MANAGER

Brand Management / Marketing/ Corporate Training

Talented, results-producing Professional with a proven record of accomplishment in planning and leading comprehensive, effective and profitable strategies in support of business goals for Haute Couture and Luxury Goods industries. Expertise in the creation of creative and resourceful tools for the execution of objectives in a quota based sales environment. Demonstrated success in driving growth to targeted markets through implementation of key projects. Solid leadership skills. Ability to build and guide top-performing marketing and sales teams. Adept at communicating with top management, vendors, and internal departments to coordinate overall marketing, sales and staffing efforts. Computer literate. Fully Bilingual (Spanish and English).

• Brand & Account Management • Training Implementation

• Team Building & Personnel Management • Buying, Inventory and Quality Control

• Visual Merchandise Design & Coordination

• Marketing and Sales • Full Staffing, Recruitment and Human Resources Hiring Procedures experience

• Office Management

PROFESSIONAL EXPERIENCE

Travel Retail Account Executive for Fragrance Division, 2010- August 2011

Essence Corp.

San Juan, PR

Sales, Marketing, Brand Representation & Management of French Luxury Good Fragrances

Main duties: Serve as Brand Representative and Ambassador for Travel/Retail and Duty Free Division in: Aruba, Antigua, Bahamas, Bermudas, Curacao, Cayman Islands and Dominican Republic. Main contact for Brand communication and crucial for brand positioning in territory. Contribute to secure permanent in-store placement space for cosmetic/fragrance products in premium locations. Collaborate and provide marketing and advertising efforts to attract potential clients. Contribute as a liaison through sales and execution of promotional/incentive programs at retail level. Conduct Institutional Fragrance Brand Trainings through out complete territory. Work as a team with Caribbean Territory Manager for Travel/ Retail Division for compliance in budgets and purchasing for the region. Control inventory at the retail level. Serve as liaison for inventory, purchasing, promotional and retail sales procedures on a weekly and monthly basis. Documentation of inventory, purchasing, promotional and retail sales reports on a weekly and monthly basis. Assist and process personal/phone order inquiries for customers. Conduct follow up service through complete logistic procedures for order purchases. Comply and exceed daily and weekly sales, customer service, logistics and inventory goals. Coordinate promotions for special sales events and public relations activities to augment clientele base. Keep in-store staff and retailers informed with company incentive programs. Identify new sales opportunities for repetitive business.

Field Merchandiser for Caribbean and Las Americas Territory, 2010

Pandora

Brand Representation & Management of Jewelry Brand

Main duties: Serve as Brand Representative and Field Merchandiser for Puerto Rico, Curacao, Aruba, Turks and Caicos and Grand Turks. Work as a team with Regional Sales Manager to communicate brand image, promote new product launches, create and develop complete campaign / shop-in-shop installations, visual/product education, and new store openings. In charge of implementing marketing and advertising strategies to improve visual and commercial store appearance of brand. Serve as liaison to conduct buying procedures for retailers. Provide visual merchandising support and product training to store owners, managers, and personnel through example and feedback. Responsible for ongoing workshops and corporate communication to store personnel. Coordinate promotions, public relations and special sales events to augment clientele base. Keep in-store staff and retailers informed with company incentive programs. Identify new sales opportunities for repetitive business.

Selected Contributions:

Contribute to increase brand recognition of within territory assigned.

Achieved the implementation and execution of more than 70% of Annual Visual Merchandising, Buying and Sales goals in only four months.

Ensure the proper implementation of company’s guideline and programs.

Maintain and develop good relationships with store staff as well as customers.

Beauty and Sales Executive for Fragrance Division, 2009-2010

Bvlgari Parfums

San Juan, PR

Sales, Marketing, Brand Representation & Management of Italian Luxury Good Fragrances

Main duties: Serve as Brand Representative and Ambassador for Travel/Retail Division. Main contact for Brand communication and crucial for brand positioning in JC Penney, Plaza Las Americas. Contribute to secure permanent in-store placement space for cosmetic/fragrance products in premium locations. Collaborate and provide marketing and advertising efforts to attract potential clients. Contribute as a liaison through sales and execution of promotional/incentive programs at retail level. Conduct Beauty Advisor Trainings. Work as a team with North East and Caribbean Territory Manager for Travel/ Retail Division for compliance in budgets and purchasing for the region. Control inventory at the retail level. Serve as liaison for inventory, purchasing, promotional and retail sales procedures on a weekly and monthly basis. Documentation of inventory, purchasing, promotional and retail sales reports on a weekly and monthly basis. Assist and process personal/phone order inquiries for customers. Conduct follow up service through complete logistic procedures for order purchases. Comply and exceed daily and weekly sales, customer service, logistics and inventory goals. Coordinate promotions for special sales events and public relations activities to augment clientele base. Keep in-store staff and retailers informed with company incentive programs. Identify new sales opportunities for repetitive business.

Selected Contributions:

Contribute to increase brand recognition of Travel/ Retail and Luxury Good Fragrances.

Acquire new customers to achieve sales goal volume in over 125% of brand per region.

Ensure the proper implementation of company’s guideline and programs.

Maintain and develop good relationships with store staff as well as customers.

Assistant Manager, 2004 – 2008

Bared and Sons Jewelers – San Juan, Puerto Rico

Staff /Personnel Supervision and Management of a High End Haute Couture Jewelry Brands.

Main duties: Staffing and Recruitment. Personnel Supervision. Office Management. In charge of Brand Image, Marketing, Sales, Advertising, and Promotion of more than 15 different luxury goods jewelry/watch brands and lines such as: Cartier, Pianegonda, Breitling, Bvlgari, Lalique, Baccarat, Rolex, Tag Heuer, Gucci, John Hardy, Roberto Coin, Marco Bicego, Stephen Dweck, Felix Bared, Doris Panos, Leslie Greene, among others. Creative visual merchandise/shop-in-shop display designs for our different brands. Execution of monthly and annual sales goals/ quotas. Assist in Buying, Customer Service, Inventory and Quality Control procedures. Assist and coordinate trunk shows and special sales events. Development of strong, resourceful yet cost efficient strategies to maximize marketing and repetitive sales opportunities.

Selected Contributions:

Contribute to the achievement of more than a million dollars worth of sales revenue on an annual basis

Increase new-product revenue and contribute to make our store the top sales performer for John Hardy jewelry

Played a integral role in constantly assisting in purchasing procedures for one of our most exclusive Haute Couture Jewelry John Hardy, which led into earnings of over two million dollars.

Play an integral role in product development, branding and management

Develop repetitive clientele and business opportunities

_________________________________________________________________________________

EDUCATION & CREDENTIALS

B.A Business Administration with majors in Marketing & Journalism 2009

University of Sacred Heart, PR

Associate Degree in Fashion Design, 2001-2003

Fashion Design School Lisa Thon, PR

Skills

Fully Bilingual( Spanish and English)

Experience working in Multi-Cultural environments.

Experience in Sales, Management, Marketing, Purchasing and Visual Merchandising for Luxury Good Brands.

Exposure to Operational, Managerial, Human Resources, Sales and Customer Service Skills.

Able to work under minimum supervision as well as work under pressure.

Goal Oriented, able to work in a Quota Based environment.

Excellent interpersonal and communication skills.

Computer literate in: MS Word, Excel, PowerPoint, Outlook, CRM, Lotus Notes, Virtuoso, Moodle and CDI among others.

Contact this candidate