Manager Sales
Resume:
RUTH STUART MOORE
Toronto M4E 1Y8
***************@*****.***
www.linkedin.com/pub/ruth-stuart-moore/1b/707/233
CAREER SUMMARY
USA ACCOUNT MANAGER - FRANCHISE EXPOS October 2010 - May 2012
National Event Management
• Exhibit sales and management of over 300 accounts at 15 annual US based trade shows.
• Responsible for running events onsite, ensuring successful logistics of each show.
KEY ACCOUNT MANAGER – THE EDUCATION SHOW October 2009 - June 2010
Emap, London UK (now called Top Right Group)
Promoted to build and manage customer relationships at a senior level and to re-engage key lapsed companies via new business strategies and new revenue streams.
• Overall responsibility for the development, management and successful delivery of a new central show feature, together with a sponsored one day conference.
• Increased the participation of exhibiting companies by initiating partnerships with leading trade associations and visiting international trade shows.
SALES MANAGER – THE SCOTTISH LEARNING FESTIVAL April 2006 - October 2009
Emap, London UK
Promoted to steer the development of The Scottish Learning Festival in conjunction with Scottish Government aims
• Developed excellent knowledge of the market and established strong consultative relationship with client base.
• Attended monthly strategy meetings with the Scottish Government and governmental agencies.
• Prepared and presented Show Briefings to professional audiences at a series of trade events.
• 2008 EMAP Sales Person of The Year Recipient:-
SALES MANAGER – BETT September 2005 - April 2006
Emap, London UK
Headhunted to strengthen exhibitor relationships to impact against growing competitive event.
• Successfully launched a dedicated zone, consolidating exhibitors with a common interest and maintaining a tight focus on a strategically key market.
• Instrumental in establishing continuing successful relationships with key stakeholders in this sector.
• Planned and led the rebooking process, managing a team of eighteen onsite sales staff, with 79% onsite rebooking rate.
EDUCATIONAL EXHIBITIONS MANAGER 1989 - 2005
The Publishers Association, London UK
• Developed and managed a UK wide annual programme of 30+ educational events.
• Initiated the ongoing successful Special Needs Exhibitions; planned and coordinated all aspects of supporting professional development conferences, including all speaker liaison.
• Conceived and established an annual Book Award, with responsibility for its organisation and continuing success. Formed and supervised awards criteria committee; chaired and administered judging panel meetings; organised high profile awards ceremony.
• Coordinated and manned collective stands at International Book Fairs. Handled all administration and provided on-site service during the fairs.
• Secretariat to the Educational Publishers Council’s Exhibitions & Marketing Committee.
PROMOTIONS EXECUTIVE 1988-1989
Random House Publishers, Toronto
• Collaborated with sales and marketing teams to establish selling points, create marketing copy.
• Supervised book signing tours, including accompanying authors to ensure the success of the promotion.
COMMUNICATIONS OFFICER 1980 - 1988
The Publishers Association, London UK
• Managed a programme of networking events (including two annual receptions and two annual conferences) for publishers to engage with and influence government ministers, key decision makers.
• Managed print room with staff of four. Produced reports, briefing documents for membership, information to prospective members
• Supported visiting international publishers during UNESCO Congress 1988
EDUCATION AND PROFESSIONAL QUALIFICATIONS
Emap Personal Profiling 2009
Selling Sponsorship 2008
Presentation Skills 2007
Negotiating Skills 2007
Sales Planning 2006
DIPADA Sales Training 2005
Publishing Training Centre Selling to the Education Market 1999
Copywriting for Publishers 1998
Time Management 1988
Open University Professional Certificate in Management 1985
London College of Communication Print & Publishing Production 1978
PERSONAL PROFILE
A Canadian citizen returned to Canada and relocated to Toronto, January 2010
Ruth Stuart Moore, July 2012
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