MARKETING, SALES & EVENT PLANNER/MANAGER
CAREER FOCUS EVENT PLANNING AND MANAGEMENT | EVENT COORDINATOR
Multi-faceted, seasoned event planning/management professional powered with progressive experience in special events coordination, marketing, and project management. Demonstrates in-depth knowledge in orchestrating marketing and promotional activities, as well as comprehensive skills in creative development, client relations, production, and event coordination. Possesses strong caliber qualifications to oversee all project phases from concept development through execution. Exemplifies keen expertise in managing multiple projects while meeting all budget and schedule requirements. Displays proficiency in scheduling, directing, and coordinating cross-functional team/staff. Highly flexible; capable of working with diverse temperaments and multitasking in stressful and fast-paced environments.
CORE STRENGTHS
Relationship Building
Special Events and Meetings Coordination
Strategic Visioning and Planning
Marketing and Promotional Campaigns
Budget Control and Implementation
Vendor and Client Relations
Site Selection and Assessment
Leadership, Training, and Team Building
CAREER MILESTONES
Contributed substantial efforts in launching the biggest events of the company held in Kansas City and Phoenix; structured and executed numerous successful events for COA Cheer and Dance, LLC.
Efficiently managed state representatives within Western US, and cultivated client relations which raised the number of participants for every event.
PROFESSIONAL EXPERIENCE
COA CHEER AND DANCE, LLC. COLUMBUS, OH
ASSISTANT DIRECTOR OF EVENTS | 2009-PRESENT
Facilitate successful events assigned by the director of events through fostering customer relations, conducting event research, managing accounts, as well as coordinating all necessary tasks.
Prospect and hire contractual labor, including security, EMTs, stagehands, riggers, electricians, and facility ticket takers/sellers.
Coordinate with contracted catering group on event venues to organize concessions, staff meals, and hospitality amenities as needed.
Forecast budgets on assigned event contracts; handle the negotiation of event contracts.
Work with the Marketing Department regarding updates for website, including pricing, event location details, awards, results, performance orders, and confirmation for contracted/assigned events.
Procure event location and evaluate sites for event expansion; assist the director of events in supervising the team members during the event.
Adhere with the organization's standard policies, procedures, and applicable laws in executing supervisory responsibilities.
Administer a wide array of human resources and staff administration responsibilities, including staffing and developing employees; organizing and delegating work/task; evaluating and rewarding employee performance; as well as addressing and resolving company-wide concerns/issues.
SENIOR RELATIONSHIP MANAGER | 2007-2009
Fostered client relations from initiating sales trip through interfacing with clients during events, which increased the number of attendees on company events.
Actualized several marketing event strategies in order to meet company sales goals; closely worked with event and marketing departments in organizing appointment schedules.
Launched influential marketing strategies, such as customer incentives, product promotions, discounts, and freebies to capture customers’ participation with various company-sponsored events.
Spearheaded state representatives within assigned territory; performed on-site event management for assigned events within/outside area of responsibility.
EVENT COORDINATOR | 2003-2009
Discussed cost saving measures during event planning with the director of events to maintain conformance to approved/allocated budget.
Ensured smooth flow of event by working closely with venues coordinator/hosts to properly facilitate event diagrams and event details.
Researched for current and new facilities; negotiated contract agreements with outside vendors as well as prices with facilities, hotels, and other accommodations.
Functioned as corporate liaison for nationwide events to manage logistical operations as well as schedule event activities and event volunteers’ duties.
Supervised 10-15 Championship directors; took part in coordinating bi-annual training seminars.
STAFFING COORDINATOR | 1999-2001
Submitted payroll and bonuses of more than 100 employees, as well as labor contracts, payments, expense reports, and reimbursements to the Accounting Department on a timely basis.
Created schedules for applicant interviews and facilitated newly hired orientations for more than 100 employees each year.
Set forth departmental tasks and performance goals, ensuring goals were are met under time constraints.
Outlined and organized travel schedules of more than 100 summer instructional staff and event staff; assumed full responsibility for managing staff for national events.
REILLY CHIROPRACTIC HEALTH AND FITNESS DUBLIN, OH
CHIROPRACTIC ASSISTANT | 2001-2003
Obtained information for patient’s medical records purposes in conjunction with insurances to verify patient’s benefits and coverage.
Performed several duties for patients/clients, such as rehabilitation/electrical stimulation, ultrasound, and body- strengthening and conditioning exercises.
Educated patients regarding strength training rehabilitation options as prescribed by physician.
EDUCATION
BACHELOR OF SCIENCE IN PHYSICAL EDUCATION, MAJOR IN EXERCISE PHYSIOLOGY
Southern Illinois University | Carbondale, IL
ACTIVITIES
Philanthropic Campaign, Leader FLIP Committee, Founder and Leader Strategic Planning Committee, Member
Coaches Conference Committee, Member Employee Retention Committee, Leader
TECHNICAL SKILLS
Windows Operating System Internet Explorer Microsoft Office Suite Adobe Acrobat Reader