Sales Manager

JOYCE GREEN

**** ********** *****, *******, *.C. 27617

(Cell) 248-***-****

E-mail: *****@***.***

CAREER SUMMARY

Accomplished executive with extensive experience in management, sales, marketing, promotions, business and fund development in both the private and not-for-profit sectors. Expert networking, team building, new business development, and strategic marketing abilities. Extensive experience in working with, recruiting, managing and training volunteers in non-profit sector. Self-starter with reputation for committing to and attaining revenue goals. Articulate and persuasive communicator with exceptional leadership skills and ability to motivate professional staff and volunteers. Specific skill areas:

• Exceptional donor cultivation, relationship building, and solicitation skills

• Marketing, promotions and media relations

• Project management, team building and volunteer solicitation

• High-end special events

• New business development and corporate sponsorships

• Major Gifts

PROFESSIONAL EXPERIENCE

2010- Manager of Development, Local Non-Profit – Florida Region

2011 Ft. Lauderdale, FL

• Facilitate and manage new business and major donor development

• Expand revenues from several walks

• Solicit corporate sponsorships

• Project management, team building and volunteer solicitation

• Project completed

2008 - Director of Development, Anti-Defamation League – Michigan Region, 2009 Southfield, MI

• Facilitate, direct and create new avenues for generating revenue to meet national and regional income goals; new avenues include greatly enhanced existing and new special events and corporate partnerships leading to event underwriting

• Facilitate and manage new business and major donor development

• Significantly expand revenues from two (2) Signature Events, Major Gifts and Planned Giving

• Establish and provide leadership staffing for key board committees to facilitate fund development and strategic marketing Direct marketing, media relations and promotions

• Expand the ADL mission throughout the State of Michigan

2006 - Vice President of Development and Marketing, American Lung Association of 2007 Michigan, Oak Park, MI

• Responsible for full array of fund development and marketing services including special events, individual and major gifts, corporate sponsorships and partnerships, and foundation relations for the state of Michigan – over 4 offices and 10 employees

• Further developed and implemented several key components of a new public education/fund raising campaign entitled Catch Your Breath . . . Women and Lung Health; these new components were revenue-generating special events that included a very successful, high-end black-tie gala and a first-time fashion show

• Established a new Development Board comprised of key community leaders from Southeast Michigan to support the expansion of revenue-generating activities

• Generated new revenues of $200,000+ from expanded and new special events

2003- Regional Director of Development, City of Hope Medical Center, Duarte, CA;

2005 Michigan Office, Bloomfield Hills, MI

• Managed and oversaw all activities in three States – Michigan, Ohio and Indiana. Worked with volunteers to assess strategic project development including expansion of chapters into other cities. Board expansion plans included both Columbus and Cleveland, Ohio.

• Initiated Executive Board of 30 volunteers for involvement with events and corporate funding; created Advisory Board of CEO’s and Presidents of companies in Detroit area for involvement with major gifts and national Spirit of Life Dinner. Formed a women’s board including breast cancer survivors for Breast Cancer Walk and Luncheon.

• Negotiated all contracts for special events, e.g., hotels, facilities, food, beverages, entertainment, etc.; oversaw all event promotions, including development of brochures, invitations, etc.

• Created four (4) new events: The Cleveland Walk; The Prostate Walk – Detroit; The Prostate Dinner – Detroit; the Bras for a Cause Luncheon – Detroit. Initiated contacts within the automotive industry for sponsorships, produced a 30 minute CBS affiliate program, and PSA’s on affiliates of NBC and Fox Sport Network with retired NFL players. Acquired VIACOM as a major in-kind sponsor.

• Created a database of potential donors and participants to our events using local key persons as contacts to initiate a pipeline for major gifts.

1998 – Independent Consultant, Southeast Michigan

2003 Specialist in public/community/governmental relations, volunteer enlistment

retention/appreciation, fund-raising events, planning and management of capital

campaigns.

• Manager/administrator of donor campaigns; implemented major gift, corporate and individual gifting programs.

• Recruited and facilitated executive development boards.

• Created new events for non-profits; negotiated vendor agreements; established strategic marketing programs and oversaw marketing budgets; consistently performed either at or below budget meeting critical timelines.

• Participated in national/state/regional non-profit and industry-related conferences, workshops, events, trade shows and job fairs.

• Coordinated advertising campaigns resulting in increased revenue; lead manager of content/content delivery, multimedia/presentational activities and printed promotional materials.

• Responsible for direct sales to national and international companies; negotiated with new suppliers to bring new products into my client and then to introduce them to National and International Food Chains; recruited, hired and trained sales forces.

• Managed and oversaw a national sales force to sell promotional items.

• Implemented and created an entire marketing and sales system including the order forms, brochures, letters, contracts, promotional concepts and an order department. P & L Administration; Expertise in aggressively marketing human capital commodity groups: temporary/permanent staffing, executive and professional search, employee leasing/outsourcing, document imaging and resources.

• Corporate/franchise point person concerning the review, assessment, evaluation and implementation of market share, demographics and feasibility.

• Created and set-up new areas for various entities.

1989- Vice President of Operations and Sales, AM Group Corporation,

1998 Bloomfield Hills, MI

• Oversaw all aspects of the business/sales/administrative/management operations.

• Managed and negotiated all contracts; prospected, recruited and secured long-term arrangements with new suppliers.

• Directed efforts that resulted in the expansion of company from one to six divisions.

• Developed state promotional strategies; formulated programs, working with sales teams to initiate increased market share; consistently exceeded sales quotas; trained and mentored new sales team employees.

• Analyzed markets and prepared accurate sales forecasts with suppliers resulting in increased revenue and decreased costs.

• Secured new distribution areas; handled public/community relations; created a “charitable arm”, donating 10% of a division’s revenue to Muscular Dystrophy Association; facilitated an alliance with New Horizons, Pontiac, MI, concerning assembly of products by mentally and physically challenged workers.

*Previous experiences includes international sales manager/public relations

EDUCATION

Oakland Community College

Madonna University

JOYCE GREEN

LEADERSHIP AND CIVIC AFFILIATIONS

• Chairperson, Advancement Committee, Detroit Country Day School

• Chairperson, Advancement Committee, The Roeper School

• Board of Directors, Juvenile Diabetes Foundation, Detroit

• Chairperson, Advancement Committee, Birmingham-Bloomfield Symphony

• Auction Consultant, Advancement/Fund Development Department, Madonna College, MI

• Chairperson, Fund Development Committee, Schoolcraft Community College, Livonia, MI

• Member, Development and Capital Campaign Boards, Children's Center,

• Executive Board Member, Children's Discovery Museum

• Executive Board and Development Committee, Futures Foundation

• Board of Directors and Development Committee, Troy Foundation

• At different times member of: NAPS, Women's Economic Club, Michigan Banking Association, and Chambers of Commerce of Birmingham-Bloomfield, Troy and Auburn Hills

• member of Detroit Chamber Women’s Economic Club

• Board of Directors, NFL Retired Football Players Association

Detroit

CLIENT LIST

• For the Kids Foundation: Created, managed and ran a first-time, 2-day special event beginning with a dinner and auction first day. Second day entailed a golf event held at Oakland Hills Golf Course (MI) that raised over $500,000; increased the donor data base 15,000 names.

• Big Brothers Big Sisters: Created a Development Board and a Tele-A-Thon; managed Bowl for Kids Sakes, organization’s annual dinner, and the Christmas Appeal; created a new monthly magazine targeted to donors and community leaders. Secured pro-bono services of an Ad Agency for a new marketing plan and created collateral materials, PSA’s, etc.

• New Passages: Developed a new identity including changing their name, brochures, PSA’s, videos, and introducing them to the Detroit Area. Created a database, developed a board of directors and introduced organization to media contacts.

• Express Personnel: worked with their sales force and their franchisees, both in marketing and working together. Created a marketing plan for the franchisees to bring in business through media and other marketing concepts.

• Express Management: Five separate entities; worked with the sales force assisting with trade shows; handled events and public relations for all the companies.

• O’Neal Marketing: Created a new division for this company in promotion items sales. Created and managed the national sales force for this company, negotiated contracts, handled purchasing and proposals using automotive industry as a minority vendor. This also included first tier and second tier supplier

• Chaos Food Company: Introduced their food line to the Supermarket Chains across the country and personally signed up eight chains while creating new packages for their products. Worked with Food Distributors to get product into smaller chains and new suppliers.

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