Richard B. Cunningham
***** ***** **** *****. **** O Lakes, FL 34639
Mobile. 813-***-****
************@*****.***
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Professional Profile
Seasoned sales manager and marketing professional supported by extensive experience across twenty years in the sales industry.
Proficient in retail, business to business and niche product sales acquired through real world experience in sales, management
and business ownership. Proven ability to initiate, develop and maintain positive business and employee relationships. History
of achievement in sales growth, operational improvement, cost savings, customer service and productivity improvement.
Extensive experience with cross-functional management including complex scheduling, project management, team building and
implementing efficient processes that ensure smooth operations with quality customer service. Solid sense of integrtity with a
demonstrated passion for customer care.
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Management Qualifications
Hands on leader with the ability to drive revenue growth, resolve conflict, improve moral, develop and motivate a sales team
that consistently exceed profit goals. Systems implementation, inventory management, P&L reviews, productivity improvement,
budgeting and vendor negotiations.
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Professional Experience
Wireless Wizard Authorized Retailer for AT&T 2009-2010
District Manager Tampa, FL
B2B Regional Sales Manager FL
Overview: Responsible for training and managing five branch locations new to the Tampa Bay area. Hired to increase sales in
all locations while ensuring all 25-30 employees in this territory complete all AT&T corporate & indirect training. Initially hired
all sales representatives and managers for the locations until the store managers were trained to interview and hire for their
individual locations. Responsible for developing a B2B channel for the Florida market.
Increased branch location sales by 13% over four months
Accomplished a FRPO avg. $19.22 and ARPO avg. $45.51
Increased PPO by 11% over four months
Promoted to Regional Sales Manager for developing a B2B channel in the FL market
Apex Sauna & Wine Cellars 2005-2009
Regional Branch Manager VA/MD/DC
Overview: Directly Responsible for building a new regional branch territory. Directed the office build out, interviewing, hiring and
training of new staff. Project management including scheduling project time lines, procurement of resources and job site follow
up for complete quality control resulting in successful completions of all project goals. Oversee all branch operations.
Increased sales by 63% over two years in the GA/AL/TN/SC region (2006-2007). Promoted to the DC region based on
proven performance in all aspects of Apex policies and sales goals.
Increased sales in the VA/MD/DC market by 23% in the first year during an economic turn down (2008).
R&J Custom Cabinets 2003-2005
Regional Sales Representative FL
Overview: Hired with the primary responsibility of increasing company sales in the West Coast FL region. I accomplished this by
developing marketing strategies targeting both business to business and individual relationships.
Exceeded yearly sale goals set forth by the company ownership.
personally increased yearly sales for the company by over 1.01M
Tampa Hearing Aid Centers 1999-2004
Branch Manager/ Hearing Instrument Specialist
Overview: Recruited and sponsored in 1998 by the owner. Responsible for all office management and sales. Required to follow
state mandated accredited education courses and conduct yearly reviews of industry policy and procedures.
Executed sales strategies that progressively expanded branch sales for each and every year with the company by
developing business relationships with audiologists and retirement home facilities.
Recognized in 2001 & 2002 for delivering unparalleled customer service.
Foxes Sandwich & Grill 1996-1999
Owner
Overview: Purchased an existing failing business in 1996 as an investment and educational tool. Conceptual ability allowed
penetration into un-tapped markets, strategic introduction of new products and elimination of low turn over and low profit items.
Developed new business relationships with vendors and negotiated lower product supply costs. Sold in 1999 accomplishing initial
investment goals.
Increased cash flow by 233% and revenues by 300% after three years.
Peter Glenn Ski & Sports 1991-1996
District Sales Manager
Overview: Responsible for five satellite outlets in the West Coast FL region involving 20 associates and department managers.
Implemented company policies and procedures assisting department manager scheduling, inventory control, and development of
sales team. Coordinated marketing plan for yearly product and fashion shows.
Directly responsible for a progressive increase in retail sales for each and every year working for the company.
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Educational Achievements & Professional Development
1993
A.A., Commercial Art & Design - Tampa Technical Institute
2000
H.I.S., Hearing Instrument Specialist- International Institute for Hearing Impaired Studies
2000
Certificate in Diagnostic Fitting Systems- MED-RX
2003
BC-HIS, Board Certified in Hearing Instrument Sciences- National Board for Certification in Hearing Instrument Sciences
2009-2012
Active member and Pastor Board member of Kaleomark Church. www.kaleomark.org
2011-2012
Helped with founding and running a non-profit organization called The Compassion Group. www.thecompassiongroup.org