Graphic Designer

Website: http://matthewtfriske.com/

Portfolio: http://matthewtfriske.com/portfolio/

Twitter: https://twitter.com/MattTFriske

Matthew T. Friske

Objective

To be a leader in a growing, creative, fast paced, and results driven environment. To provide the best possible design that will make clients websites, landing pages, and digital media perform as amazing as possible by increasing their ROI and engaging their viewers with dynamic content.

Experience

Fathom Online Marketing June 2009 - Current

Emails: Design and code email templates that adhere to W3C standards and are optimized for maximum click through rates and designed to have the best chance of getting into the inbox.

Infographics: Design fun, interesting and data driven information graphics that engage viewers and increase client’s brand awareness.

Landing Pages: Design and code PPC landing pages that are targeted (based on pay per click results) to guide the costumer to the client’s product or service with the least amount of friction as possible and providing the client with relevant and valuable leads. Adhere to clients branding standards and color guidelines to ensure accurate representation of the brand in all design work.

Illustrations: Create Illustrations for internal promotion and company presentations.

PowerPoint Presentations: Design PowerPoint slides that adhere to company branding and incorporate talking points in a creative presentation to keep the company looking professional for prospective clients. This also means being familiar with alternative PowerPoint applications such as Sliderocket and Prezi.

Social Media Outreach: Involved in company promotion and outreach to other industry professionals with social media portals such as Twitter, LinkedIn, and Pinterest.

Wireframe: Create wireframes to mockup layouts before being approved for build out. In this process we determine what elements of the website are necessary and determine hierarchy of content.

User Centric Design: Create and apply personas and mind models to all design aspects so the focus and functionality of the products are clear and easy to use for the user.

Facebook Ads: Create Facebook ads for client’s ongoing social websites.

Education

Mount Vernon Nazarene University 2002-2006

BA: Visual Communication and Print Design

Minor: Fine Arts

Bedford High School 1998-2002

Skills

Advanced in Adobe Photoshop CS6

Advanced in Adobe Illustrator CS6

Moderate with Adobe Dreamweaver CS6

Moderate with Adobe InDesign CS6

Moderate with Microsoft Word

Average with Microsoft Excel

Moderate with Microsoft Powerpoint

Moderate with HTML and CSS3

Moderate with Coda

Great Sketch Artist

Windows & MacOSX literate

Basic knowledge of Javasript

Moderate with Power Point

Moderate with Slide Rocket

Strong typography understanding

Strong understanding of website flow and layout compositions

Matthew T. Friske -

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