Sales Manager

Timothy Scott Roden

**** ****** ***

Gadsden, AL 35904

256-***-**** (Home)

205-***-**** (Cell)

*******@*****.***

Professional Summary

** ***** ********** ** ******* sales, sales management and account management. Experienced in planning, organizing and implementing marketing plans, sales strategy and client follow up to promote quality customer acquisition and retention. Proven ability to build and maintain strong business relationships to promote long term growth and profitability for both the client and company. Committed to high work ethics and to attainment of management goals and objectives

Employment

Hughes Network Systems, Gadsden, AL

Territory Manager, October 2007 to Present

Responsible for managing sales agents and independent dealers in Alabama, Florida, Georgia, Tennessee, South Carolina, Louisiana and Mississippi. Duties include recruiting and developing new points of distribution, dealer management, training, implementation of sales incentive programs and marketing plans.

DIRECTV Group, Birmingham, AL

Area Sales Manager, July 1999 to October 2007

Responsible for managing over 200 key and independent accounts in the States of Alabama, Northern Florida and Eastern Tennessee. Responsible for implementing strategies and plans to promote the sale of DIRECTV products through distributors, dealers and retailers. Duties include recruiting and developing new points of distribution, dealer management, training and implementation of sales incentive programs. In addition, develop and execute marketing, sales and promotional activities for independent dealers. Consistently met goals and expectations.

Primestar Inc, Orlando, FL

Senior Area Sales and Marketing Manager, October 1996 to July 1999

Responsibilities: Manage the sales and marketing operations for two Primestar regions; one consisting of the states of Arkansas, Louisiana, Mississippi, Alabama and Georgia and the other consisting of the states of Florida and Georgia. Responsible for designing and implementing marketing campaigns for the purpose of customer acquisition, retention and maximizing revenue. Managed the sales department which consisted of eight Territory Sales Managers, and over 500 direct and retail distribution channels. Developed sales commissions, bonus levels, and incentive contests for Territory Sales Managers and retailers. Created and managed the annual marketing budget of $1.5 million. Also responsible for designing and overseeing the training for all employees in region; including retailers. Supervised 10 customer service representatives, 8 Territory Managers and 6 technicians.

Time Warner Satellite Services, Birmingham AL

General Manager, December 1995 to October 1996

Responsibilities: Oversee and manage the activities of all of the departments of the Primestar system. These include customer service, technical, operations, sales, marketing and human resource. Design and implement marketing plans. Develop strategic plans focused on profitability, customer acquisition, and customer retention and subscriber growth. Managed an annual budget of $6 million that included capital, operating budgets plus sales and marketing budgets. Negotiated contracts with independent labor contractors, local and regional retail outlets. Generated system growth from 2,000 customers to over 11,000 customers. Successfully merged four TWSS operations into one regional office. Managed a staff of 11 in-house employees and 12 contract companies.

NewChannels Cable TV/Time Warner Inc, Anniston, AL

Sales and Marketing Director May 1987 to December 1995

Responsibilities: Manage the Cable TV Marketing Department and Primestar department for three Cable TV systems with eight headends serving 65,000 subscribers. Designed, implemented and tracked marketing campaigns and activities. Developed and managed each system’s marketing budget and annual forecast of subscriber growth. Responsible for subscriber and franchise official notifications. Also responsible for each system’s public relation activities. Highlights include the organization of the Primestar and Pay-Per-View departments, both of which were the first in the state of Alabama to offer either of these services.

Education

University of Alabama

Bachelor of Science Degree in Business Administration, Majoring in Marketing, 1987

Graduated in top 10% of class, GPA 3.5

Gadsden State Junior College

Associates Degree in Computer Science, 1984

Graduated Cum Laude

References

Available upon request

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