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Executive Restaurants

Location:
United States
Posted:
September 08, 2009

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Resume:

RICK C. COLLAMER

***** ********* ****, ******, ***** 75034 • Cell 469-***-**** • *********@*******.***

PROFILE

Senior Operations/Marketing Executive with expertise in brand marketing, sales development and operational strategic direction. Adept at growing a system through strong interpersonal skills, technology and extensive product, marketing and system management acumen.

Strategic / Change Management: Visionary experience realigning resources to take full advantage of business opportunities, improving market focus, reducing costs and leading corporate integration.

Operations

Expertise: Highly adept in developing functions and processes to create “service as a product” and define competitive and differentiating business practices. Strong multi-unit expertise.

Financial Oversight: Strong analytical and financial skills in developing business pro-forma’s, real estate investment analysis, ROI estimates, P&L reviews, capital budgets and detailed forecasting.

Brand Marketing: Big picture ability to define guest service attributes and strategically focus menu design, local store marketing, community advertising and guest surveys into targeted brand awareness.

PROFESSIONAL EXPERIENCE

DUNKIN DONUTS, INC. 2005 – 2009

COO/Vice President of Operations-NOF Investments-Dallas, Texas

Recruited to take on position of COO of new franchisee to develop 110 stores in Greater Dallas and Austin markets. Brought on board as the “managing partner” to provide the leadership and expertise to drive real estate selection, store design, construction, staffing and operations for the developing new markets.

• Successfully built, trained and opened 7 new stores in 7 months before poor economy and credit markets took their toll on the growth.

• Provided “hands on” leadership to drive brand operating processes and insure total store execution while controlling operating costs and driving early P&L profitability.

• Brought food and labor costs down 20% over a 6 month period through use of internally developed production forecasting tool and back of the house labor management system.

Director of Operations- Schaumburg, Illinois

Responsible for success and development of 75 franchisee networks and 300 stores in Chicago North and west of the Mississippi. Recruited to turnaround poorly operating networks, improve brand relevance in the market and provide the foundation for continued growth and store penetration. Key accountabilities were store openings, same store sales growth, improving franchisee engagement and operational and brand standards.

• Implemented “Service the Dunkin Way” targeted at teaching proper team deployment in stores to leverage service, staffing levels and SOS at both front counter and drive-thru.

• Drove same store sales growth of 5-9% year over year for 3 years through improved operating discipline, marketing execution, facility upgrades and drive thru SOS.

• Oversaw 60-80 new store openings per year to grow Chicago to over 500 units in the city.

• Partnered with local market team to bring on 8 new LAD’s (Large Area Developers) to transform Chicago market.

• Forced departures of 4 underperforming multi-unit franchisees through disciplined, progressive business management.

• Led the expansion of company into brand new markets in Las Vegas and Dallas.

• Set new company sales record in Las Vegas with $17,000 opening day and opening week of $120,000.

SWEET TRADITIONS, LLC (Krispy Kreme Area Developer) 2001 - 2004

Corporate Vice President, Operations- Wood Dale, Illinois

Responsible for growth, development, execution, and operating profit for 24x7 business, including sales channels of Wholesale and Retail for largest Midwest area Krispy Kreme developer.

• Increased from 10 to 26 stores in 3 years, growing sales from $18MM to $60MM. Growth included factory and retail stores.

• Developed Wholesale business to grocery stores, c-stores, and FSI accounts. Added $10MM+ new sales in 2004.

• Reduced operating costs in stores 25% through detailed cost cutting measures and systems development.

• Drove development of Real Estate Site Assessment process with cross-functional decision-making.

• Designed and championed Manpower process to review and assess personnel while providing forum to capture broad based information on store management.

• Established strong store communications plan targeted to ensure all management personnel aligned with corporate direction and capture store management feedback.

• Developed and implemented program targeted at enhancing beverages from 10 to 30% of total store sales.

SKYLINE CHILI INC. 1998 - 2001

Corporate Vice President, Restaurant and Franchise Operations – Cincinnati, Ohio

Responsible for growth of corporate and franchised restaurants and restaurant purchasing for regional Cincinnati-style Chili chain with strategy to establish in markets beyond southern Ohio base.

• Grew base from 99 to 117 units over 2-year period while growing top line sales $4MM annually.

• Established new non-traditional business in college market, adding profits of $600K per year.

• Reduced operating costs $300K / year through re-negotiated contracts and streamlining costs.

NEWCO 1997 - 1998

Vice President, Operations – Laguna Niguel, California

Key member of acquisition team which purchased 2 coffee chains and merged into new, emerging brand. Charged with all operations for merger, development, and growth. Responsibilities included New Unit Design, Labor Productivity, and improved processes for Construction, Maintenance and Equipment Purchasing.

• Planned to take company public in 2000, but due to Asian financial crisis, investors pulled out.

UNOCAL CORPORATION, 76 PRODUCTS DIVISION 1995 - 1997

Manager, Company Operations – Brea, California

Led start-up of Operations organization with focus of buying out and developing new retail and fast foods brands as part of IPO. Accountable for P&L, marketing execution, retail and fast food site integration, customer satisfaction, labor and inventory management, site selection, brand selection and layout.

• Grew base from 15 to 70 units in 1 year, increasing operating profit 500% and sales 200%.

• Reduced labor expense 11% ($2.3MM) in 1996. Reduced overtime from 5.0 to 0.4% of sales.

• Implemented and managed multiple retail and fast food brands on each site while gaining labor operating efficiencies, ensuring customer satisfaction and return on investment.

• Established Operating Site Systems and Standards including cash control, security, salary guidelines, labor and expense management, inventory control, safety, and critical operation.

PEPSICO INC., TACO BELL CORPORATION 1988 - 1995

Director, Operations Systems Development and Technology – Irvine, California (1992-1995)

Charged with development and implementation of new menu products, operational systems, equipment, new technologies and their successful roll-out to 4,500 restaurants.

• Designed cross-functional teaming process for proficient development of new products; one product generated $15MM incremental profit. Received 1993 President’s Award.

• Developed Price Confirmation Board to ensure collection and reduce theft. System generated $14MM of potential lost profit. Received “Popeye” Award.

Director, Restaurant Automation – Irvine, California (1990-1992)

Responsible for creation, development, and management of state-of-the-art systems to aid field operations in reducing costs, increasing sales, improving customer satisfaction, and taking company into the future.

• Designed and developed Order Confirmation Board for drive-thru that interacted with customer and POS System which reduced wrong orders by 60% and improved throughput at the window by 30%.

• Developed Customer Activated Touch Screen order entry system which reduced cashiering by 12 hours/day and improved check average.

Zone Director of Operations – Chicago, Illinois (1988-1990)

Worked within fast-track management development program to run 200-unit zone.

• Quickly reversed under-performing market and in less than 6 months drove sales growth 50% over previous year and ended fiscal year 10% ahead of sales and profit plan.

EDUCATION

M.B.A., Marketing Michigan State University (East Lansing, Michigan),

B.S./B.A. Business Administration Centr



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