Sales Manager
Resume:
William Ashley Walton
Charleston, WV 25309
************@*****.***
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Targeting Positions in….
SALES MANAGEMENT | MARKETING | BUSINESS DEVELOPMENT
Creative, energetic, multifaceted professional with strong general management and leadership skills. A career of successful accomplishments. Proven record of exceeding significant sales and business-development goals. Ability to increase productivity and efficiency by building and effectively leading strong teams. Leader and coach with excellent communication and interpersonal skills. Extremely capable of substantially improving sales and operations by developing and implementing creative solutions.
PROFESSIONAL STRENGTHS
• Strategic Business Planning
• Team Building & Leadership
• Organization & Follow-through
• Active Listening & Needs Analysis
• New Business & Account Development
• Solutions-Building/Problem-Solving
• Customer Relations & Negotiations
• Persuasive Communication Skills
• Articulate & Expressive
• Large / Small Group Presentations
SALES & MANAGEMENT EXPERIENCES
Capital City Auto Auction, Saint Albans, WV 2006- April 1, 2011
General Manager
As General Manager, I oversee a multi-million dollar operation. Managing 171 employees, I have instituted a new hire program, developed a risk management program, and created an advisory board to analyze auto trends. I am responsible for reviewing profit / loss statements, operational budgets, and overall profitability of company.
Business Planning: Conceptualized, designed, and initiated strategic sales & marketing plans to gain market penetration and begin to build brand awareness in the WV, NC, KY, OH and VA markets. Sales
Management: Directed and managed all facets of sales operations. Conducted weekly sales meetings, coached and mentored other members of sales team through joint calls, account planning, and territory management.
Personnel & Training: Recruited, developed and motivated 10 member sales team and opened 3 new markets. Lead and taught sales training classes with new sales team at our Shinnston location.
Market Share & Sales Accomplishments: In 17 months, the company exceeded all initial sales projections in terms of revenue, number of dealerships, and profitability in a market that has declined nationally 17 percent. In 2007 Capital City exceeded sales goals by 15%, opened two new auction lanes and landed 5 new national accounts.
New Look Touch up Systems, Louisville, KY 2003- 2006
Sales and Marketing Manager
Business Planning: Built company infrastructure, financial backbone and client base, to ensure a seamless connection to other functions including product development, sales and marketing, and operations .Provided the analytical framework, financial metrics and benchmarks to enable informed investment decisions, identify trends early and capitalize on opportunities with minimal risks
Team Building/ Leadership: Anticipated and forecasted the impact of organization growth on staffing and system requirements. Hired, trained and assembled critical teams responsible for marketing, sales and customer service. Developed high-caliber teams through the implementation of job-embedded professional development programs. Training and mentorship in leadership, and adherence to ongoing accountability. Encouraged and motivated staff by creating incentive and recognition programs. Constant communication, performance/project feedback and leading by example.
Client Relations: Established excellent rapport with clients and made presentations to all levels of decision-makers including: owners, executives, and administrators/managers.
Market Share & Sales: Accomplishments: In just 22 months, the company exceeded all initial sales projections in terms of revenue, number of dealerships, and profitability. In 2006 sales were 130% above original projections. Gross profit margin was nearly 50% compared to a budget of 28%.
Home Health Care Services, Charleston, WV 2001-2003
Account Manager
Sales: Responsible for selling durable medical equipment to Southern, WV territory.
Hired to reposition and grow market share in the Southern, West Virginia Region.
Interacted with Physicians, Nurses and Medical Professionals on a daily basis building long-term relationships and promoting Home Health Care’s Product and Service Lines. Re-established successful account relationships in a territory that had been vacant for years, as well as maintaining/growing existing customers.
Sales Accomplishments: Participated in company marketing programs; present formal presentations to groups to promote the sale and implantation of respiratory management services to Physicians and Hospital Social Workers. Responsible for a 75% increase in referrals through a specialized marketing plan. Created, developed and incorporated a system to record sales calls information, which increased region productivity. Strong work ethic, as demonstrated through a consistently high average daily call rate of 10 offices a day.
Bell Atlantic Yellow Pages, Charleston, WV 1999- 2000
Advertising Account Executive
Sales: Responsible for selling advertising, both print and Internet, to all types of businesses across the entire state. Focused on obtaining new business, as well as maintaining/growing existing customers.
Sales Accomplishments: Achieved 22% growth during the first year, ranked 3rd out of 27 in the Charleston office.
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Education
Bachelor of Arts, Communications (Management/Marketing)
West Virginia State University -Institute, WV
Sales & Leadership Training
Sandler Sales Institute 2003
Leadership & Interpersonal Communication 2003
Bell Atlantic Solution Based Sales 2000
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