Sales management / account manager / business development

District Sales Manager / Account Executive

Strategic Sales Planning * Relationship Management * Market Expansion

Dynamic, results-driven sales strategists with a 20-year record of achievement and demonstrated success, providing visionary sales leadership in highly competitive markets.

Solid track record securing key customers and increasing product distribution to grow market share.

Tenacious in building new business, customer loyalty, and forging strong relationships.

Exceptional mentor and coach, combine business acumen with innate leadership abilities to recruit,

train, and retain top-performing sales team.

Key strengths and competencies:

* Territory Growth Management * Analyst of Key Reports

* P&L Manager * New Product Launch

* New Business Development * Strategic Market Positioning

* High-Impact Sales Presentations * Human Resources Associate

Professional Experience

Bon Appetit Gourmet Bakery, Vernon CA (November 2007 – Nov. 2008)

District Sales Manager / Account Executive: Nashville, TN

Manage a multi state (Tennessee, Kentucky, Ohio, Indiana, Michigan, and West Virginia)

Sales organization consisting of Thirty (30) independent distributors.

Primary responsibilities are sales growth and new product distribution in assigned region.

Analyst of weekly sales and product movement reports.

Manager of key corporate accounts such as (Pilot Corp., Weigles Inc., and Breadbox Inc.)

Kellogg Corporation, Battle Creek MI (January 2005 – October 2007)

District Sales Manager: Middle Tennessee and Southern Kentucky

Managed a sales district for a Fortune 500 wholesale food company, servicing key accounts such as Wal*Mart, Kroger’s, Publix and all other independent grocery accounts.

Sales and business development functions, sales and product analyst, including new product rollouts, key account management, customer relationship, contract integrity, and order fulfillment.

Provide team training and coaching. Leader of district in sales growth for the past two years.

Rick Smith page *2

Selected Achievements:

* Instrumental in complete turnaround of under-performing sales team; set higher expectations

And instituted individual team-member accountability resulting in 165% sales increase over

a two-year period.

* Leader of a team training and building group to assist franchisees in the best practice standard.

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Flowers Baking Company, Nashville Tennessee (July 1996-January 2005)

District Sales Manager: Middle Tennessee

Managed sales team and warehouse personnel for a Fortune 500 wholesale baking company,

Servicing all key accounts such as Wal*Mart, Kroger’s, and Publix.

Including restaurants such as Burger King, Krystal Corp., Outback Steaks.

Sales & product analyst for key accounts, product mix, obtaining weekly sales goals, controlling spoils.

Analyst of weekly profit and loss report. Manager of multiple satellite and distribution centers.

Human resources associate for the Middle TN market.

Selected Achievements:

* Sales Manager of the year – 1999 and 2001

* Developed and coached highly motivated sales team to number #1 status in the market.

American Baking Company, Nashville Tennessee (October 1987 – July 1996)

Account Manager:

Overseen and managed a group of key accounts for American Bread that was on the direct store shipment program. Set up monthly promotions at store level, assisted store in strategic weekly ads,

Sales and product analyst, and trained and developed in store personnel and sales team.

Selected Achievements:

* Increased American Baking Company’s market share by 10% in the first year.

* Achieved sales goal objective every quarter for the first three years.

Northern Telecom – (1982 – 1987)

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Education and Credentials:

Volunteer state college: Business Management (incomplete)

Account Management-selling system:

Motivation and Negotiation:

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