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Dedicated Professional

Location:
atlanta, GA
Posted:
February 27, 2008

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Resume:

Christabel Freeman

**** ***** **** *****, ***** Mountain, GA 30087 404-***-**** *************@*******.***

OBJECTIVES

To secure a challenging position utilizing my valuable knowledge and skills to promote company growth while continuing to develop professionally.

EDUCATION

Rider University, Lawrenceville NJ

Bachelor of Arts, Marketing May 2005

SKILLS SUMMARY

• Experience in Marketing, Advertising, Project Management, Account Management, Public Relations, Client and Customer Service, Communication, Administrative Support and Research.

• Strong Leadership abilities with excellent interpersonal and communication skills.

• Highly self-motivated with demonstrated planning, organizational and multitasking skills.

• Computer skills including Microsoft Word, PowerPoint, Excel, Outlook, Lotus Notes, Access, Publisher, Salesforce.com, Adobe Illustrator, Macromedia Contribute 2 and Internet Resources.

PROFESSIONAL EXPERIENCE

Advertising Account Coordinator, Atlanta Journal Constitution,

Norcross, GA, 07/16/07 – Present

• Create strategic plans for acquiring and retaining advertising clients resulting in the retention rate of 80% in current business and an increase of 20% in new business.

• Assessed territory advertising programs by implementing new value added advertising programs.

• Direct Marketing: Identified alternative product offerings and new channel opportunities for advertisers. Recommendation resulted in the creation of advertisers’ color printed postcard.

• Serve as primary contact for clients, vendors, staff, management and advertising agencies requesting information on products, schedules, invoices, pricing, ad space, and discounts programs e.t.c.

• Process new accounts and enters orders into the company’s CRM Systems.

• Maintains and monitors databases for generating reports, contracts and presentations.

• Conduct research on specific industries and gather statistics for future presentations.

• Trains new Account Representatives on AJC’s products, services, and advertising systems.

Public Information Specialist, Plainfield Municipal Utilities Authority

Plainfield, NJ 05/05-05/07

• Cultivated working relationships with PR vendors, local, national and interactive editors and opinion leaders to promote the services of the Plainfield Municipal Utilities Authority (PMUA).

• Managed all creative production including; in-house publishing and printing of newsletters, marketing and advertising print ads and brochures for citywide distribution.

• Wrote copies for press releases, newsletters, feature articles and internal news briefs.

• Interviewed candidates for a quarterly newsletter, press conferences and editorials.

• Secured media placement with the press and serves as the primary contact for reporters, publishers and editors.

• Solicited business through “recycling campaign” resulting in 40% increase in recyclable materials and 35% decrease in manpower labor over later months.

Marketing Coordinator, Benecard Services, Inc.,

Lawrenceville, NJ 03/04-04/05

• Conducted market research on target market demographics, competitors and industry trends.

• Maintained and updated Benecard’s website daily.

• Supported Benecard’s Sales Officers, Customer Service Managers and Client Service Representatives with media, marketing and advertising endeavors.

• Assisted in writing and editing internal and external marketing communication materials distributed to clients, brokers and staff.

• Managed Tradeshows and industry events including planning, logistic, registration, budget etc.

• Wrote copies for “RxTrainer”, a health education program resulting in an increase of consumer participation by 30%.

ADDITIONAL EXPERIENCE

Mercer Regional Chamber of Commerce, Trenton, NJ

Marketing Assistant Coordinator 11/02-01/04

Marketing Assistant Intern 09/02-11/02



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