Antony Novicke
Ormond Beach, Florida 32174
**********@*****.***
Objective To acquire a challenging position which will utilize and maximize
My experience in management, interactive marketing, promotions, public speaking, computers, public relations and sales. Self motivated with high integrity who is innovative and goal oriented. Proven results in strategic marketing, organizational leadership and project management.
Summary of
Qualifications
• Accomplished in various aspects of advertising, computers, copy
Writing, management, marketing, merchandising, promotion,
Public relations, radio and television. Special Events Director.
• Increased sales and responsive advertising strategies.
• Expanded sales to new international markets and specialized niche markets.
• Developed training courses and Direct Sales Campaigns.
• Received company’s highest sales award for three years in a row.
Work Experience 2001-present Apex Technologies Daytona, Florida
International Sales Manager
• Increased average monthly sales from $9,200.00 to $37,400.00
• Responsible for creation and execution of e-commerce business.
• Marketing research and development for international markets.
• Public relations between distributors and customers targeting multicultural
And other targeted segments including specialized niche markets.
• Strong decision making abilities and attention to detail.
• International speaker/lecturer ability to write and present effective sales, training/information to sales force. Director of Special Events / Trade-Shows.
• Innovative problem solver and creative thinker with the ability to initiate
And lead strategies thru execution.
• Computer proficiency /advertising/marketing/branding/graphic design
And copy writing. Telemarketing Sales Trainer. Phone Script writer.
• Increase web traffic by 84% by including joint ventures and affiliate programs.
• Tripled conversion rate of visitor to buyers by implementing bonuses,
discounts and free products.
1998-2001 L&M Builders Inc. Richland, NJ
District Manager
• Supervise subcontracted fabrications, installation and use of equipment
and furnishings for commercial and residential buildings.
• Interior design, floor plans, drafting and construction.
• Inside/outside sales and project estimator. Trade Shows Sales.
• Directly responsible for increasing overall company revenue by 43%.
1990-1998 Wakefern Corp. Vineland, NJ
Manager
• Supervised account receivables, direct sales, and manager.
• Merchandising, sales and public relations.
• Developed Sales Campaigns. Increased customer base by 57%.
• Advertising/copy writing sales material.
1978-1990 World Wide Imports Minotola, New Jersey
Senior Manager
• Import/Export buyer and exclusive international sales representative.
• Expanded to three locations in less than 2 years.
• Pioneered interactive marketing via internet and target advertisement.
• Initiated overseas computerized search service, mentored trade shows.
• Founder of I.M.I.N. ((International Musicians Independent Network).
• Published/distributed catalogs increasing revenue by $15,000.00 per month.
• Writer for syndicated and national publications. Marketing special events.
• Increased territorial sales volume and expanded customer network by 38%.
Education 1989-1991 V.A.C. Vineland, New Jersey
Certificate
• Marketing, Retailing, and Merchandising.
2002 Cape Community College Atlantic City, New Jersey
Certificate
• Accounting and Bookkeeping.
• Small Business Management.
• Entrepreneurial Strategies and Practices.
• Business Law/Computer Law.
Patents and Published writer/author of the following: “Selling Like Magic”, “Sound Expressions”,
Publications “Phone 4 Dollars”, “Magic Marketing”, “R 2 R / Reverse Marketing” and “Visions”.
Awards Received Sales award – Flagship Resort Atlantic City.
Speaker of the year - IBM, 2003.
Manager of the year 1999, 2000, and 2001.