Marketing Director

Jennifer Sullivan ** Midland Avenue ▪ Fair Lawn, New Jersey 07410

 917-***-****

 ************@*****.***

CORPORATE COMMUNICATIONS ▪ MARKETING MANAGEMENT

Research  Analysis  Strategic Planning  Budgeting  Branding  Media Planning  Advertising eMarketing  Direct Mail  Sales Collateral  Event Planning  Trade Shows  Investor Relations  Public Relations  Creative Management  Production  Contract Negotiation  Team Building

DYNAMIC, VISIONARY AND RESULTS-FOCUSED MARKETING DIRECTOR WITH A BBA AND 13 YEARS OF EXPERIENCE WITH INDUSTRY LEADERS. ASTUTE ANALYST, STRATEGIC THINKER AND CREATIVE PROBLEM SOLVER. SUPERBLY GIFTED MANAGER WITH A TRACK RECORD FOR ALLOCATING RESOURCES, MOTIVATING STAFF AND ORCHESTRATING COMPLEX DEMANDS TO UNFAILINGLY ACHIEVE TARGET OBJECTIVES. PERSONABLE, ARTICULATE AND PERSUASIVE IN PERSON AND ON PAPER; INSPIRE TRUST AND CONFIDENCE. ENGAGING PRESENTER, SAVVY NEGOTIATOR AND POLISHED RELATIONSHIP BUILDER.

CAREER TRACK

DIRECTOR OF MARKETING & CORPORATE COMMUNICATIONS 2004 - Present

GREYSTONE & COMPANY, INC. New York, New York

Provide energy, insight, acumen and organizational leadership to a private investment and real estate organization with multiple subsidiaries. Research and analyze markets; identify fresh growth opportunities. Define the corporate message. Devise advertising and public relations strategies and plan special events. Prepare annual budgets. Create print materials, internet, video and other products that promote key goals of the Marketing, Sales, Operations and Human Resources departments.

 Originated a brand identity system that generated desired behaviors and ensured consistency across a large and complex organization; met all client expectations, budgets and timelines.

 Cultivated business relationships; engaged and managed artists, copywriters and vendors; monitored the progress of multiple projects; tracked expenses and troubleshot problems.

 Coordinated the concept-through-completion development of advertising, brochures, website design and content, videos and email marketing campaigns.

MARKETING DIRECTOR 2002 - 2004

THE LEFRAK ORGANIZATION New York, New York

Spearheaded business analysis and implemented marketing and branding strategies across advertising, public relations and event planning functions for a property development and management enterprise. Formulated long-term marketing plans and budget forecasts. Generated concepts for promotional campaigns. Directed and managed a public relations firm, vendors and in-house staff.

 Produced design that dramatically increased website traffic; produced and disseminated a corporate brochure that generated quality leads for the sales department.

 Initiated and established relationships with influential publications and media professionals; positively resolved issues with tenants, civic and community groups.

MARKETING SPECIALIST 1998 - 2002

ROBERTSON STEPHEN / SHORENSTEIN / LHW New York, New York

Conducted sophisticated company and market research for Roberson Stephens, a subsidiary of FleetBoston focused on technology investment. Planned, organized and managed trade conferences and road shows. Communicated with business managers, competitors and trade associations; served as liaison between company and venture partners.

Continued

Jennifer Sullivan Page 2

 Placed editorial content in national and regional trade journals and identified new investors to Shorenstein Company; founded a corporate marketing library. (1999-2001)

 Produced the annual directory of The Leading Hotels of the World; identified fresh advertising opportunities; designed a website, marketing and sales collateral; planned events. (1998-1999)

MANAGER OF COMMERCIAL ACCOUNTS 1996 - 1998

GRENADIER REALTY New York, New York

 Designed marketing materials in addition to negotiating leases, managing tenant relations and ensuring compliance with operating policies and business processes.

LEARNING CREDENTIALS

BACHELOR OF BUSINESS ADMINISTRATION - MARKETING

Bernard Baruch College, New York

Additional courses, seminars and workshops include:

New York University Real Estate Institute / New York State Licensed Real Estate Broker

SOFTWARE PROFICIENCIES

Microsoft Office Suite

REFERENCES AND FURTHER DATA PROVIDED UPON

ESTABLISHMENT OF MUTUAL INTEREST

Contact this candidate