DISTRICT SALES MANAGER
Over ** years of sales, management, personnel training, and strategic territory development in the highly competitive wholesale distribution of diverse products. Sought by corporate management on numerous occasions to turn struggling divisions profitable and to increase product penetration in previously untapped markets. Established sales training protocols to mentor new sales staff, significantly increase annual revenues, and acquire business previously lost to competitors. Pursued a Bachelor of Arts Degree in Business Administration from Hofstra University.
KEY EXPERTISE
- Marketing - Inventory Control - Sales Forecasting
- Systems - Retail Procedures - Business Development
- Merchandising Strategies - Customer Relations - Staff Management
SELECTED ACCOMPLISHMENTS
- Increased 20 percent in revenue in 2.5 year period
- Hired trained and managed company sales staff resulting in increased staff retention and morale
- Instituted sales program that increased sales and initiated sales force satisfaction
- Delivered a “high touch” client retention program which reversed customer attrition and increased share of wallet
- Established 1500 customers or 30% above sales plan surpassing sales goals
- Implemented sales techniques that triggered outstanding net sales of company
- Increased sales by 10% on a daily/weekly/monthly/annual bases
- Successfully managed a $15 million operation
- Established sales goals for each store on a daily weekly and monthly basis; implemented Company Directives in stores on a daily basis; and decreased district shrink by 6 percent completed over a year and a half
PROFESSIONAL EXPERIENCE
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CLAIRE’S ACCESSORIES - NEW YORK METRO AREA
DISTRICT SALES MANAGER SEP 2007 – PRESENT
- Effectively manage the highest volume district in the company
- Responsible for maintaining the #1 store in the North American division
- In charge of hiring and training as well as supervising staff of 50 employees
- Oversee daily operations of 11 stores All stores are A volume
- Uphold district in positive sales gains through the toughest economic situations
- Oversee one of the most profitable districts for the company
- Establish sales goals for each store on a daily weekly and monthly basis
- Implement Company Directives in stores on a daily basis
- Decrease district shrink by 6 percent completed over a year and a half
THE SHOE BOX - PLAINVIEW, NY
SALES MANAGER/DISTRICT MANAGER MAR 2002 – AUG 2007
- Direct the actual distribution or movement of a product or service to clients
- Coordinate sales distribution by establishing sales territories, quotas and goals
- Design, develop, and implement training programs for sales team development
- Analyze sales statistics to determine sales potential and inventory requirements
- Oversee daily operations of the store and handle payroll, scheduling, time management, and store visuals/merchandising
- Hire, interview, and train new sales force
- Supervise sales force with 15-30 people and manage multiple store branches
- Establish and maintain a wide-network of VIP clientele
- Manage and employ ad campaigns for store’s sales charity events
- Design marketing strategy like birthday coupons, charity nights, and thank you notes
SIDEFFECTS OF CALIFORNIA - NEW YORK, NY
ACCOUNT EXECUTIVE JUL 2001 – MAR 2002
- Acted as key player in the success of sales team
- Functioned as the front line sales representative
- Built and maintained client relationships
- Utilized existing target market listing, increased new customer acquisition through an extensive cold calling program
- Organized trade shows and market weeks in New York, Atlanta, Chicago, and Dallas
CBS FITNESS - WOODBURY, NY
OWNER DEC 1999 – MAR 2002
- Established a start-up business venture, built concept, designed physical setting, as well as developed and implemented marketing strategy and tactics
- Handled accounting, inventory management, customer satisfaction and marketing promotion activities
SHOE BIZ - WILLISTON PARK, NY
SALES MANAGER APR 1997 – DEC 1999
- Oversaw staff, inventory control, and accounting
- Ensured quality customer service
EDUCATION
Bachelor’s Degree in Business Administration - Hofstra University, Hempstead, NY - Graduated 1999