SUZANNE E. BAILEY (SUZY)
Winston-Salem, NC 336-***-**** ***********@*****.***
Professional Summary
I am seeking a part-time role that aligns with my strengths in communication, relationship-building, and representing businesses with professionalism. Throughout my career, I’ve helped companies promote their products and services while working effectively with a wide range of personalities and building strong rapport. I enjoy serving as the face of an organization—whether in person, over the phone, or in virtual settings—and bring a friendly, dependable, and hard-working attitude to every interaction. Professional Experience
Butler/Till, National /Remote
Field Account Manager / October 2025-May 2026
• Sold and provided ongoing service to insurance agents on digital marketing programs, including social media, paid search, SEO, branding and awareness solutions.
• Maintained consistent communication with customers and prospects through Teams meetings, phone calls, and email outreach.
• Prioritized education, retention, and the expansion of additional products and digital programs.
• Worked effectively with a wide range of personalities and experience levels, adapting communication and support to meet individual needs. Sew NC, Winston-Salem, NC
Account Manager October 2024 – August 2025
● Sold branded apparel and promotional merchandise to both local and national businesses.
● Cultivated new client relationships via email campaigns, cold calling and in-person meetings.
● Actively engaged with local business networks including HBAWS and GMA to enhance brand visibility and generate leads.
EG Media Investments, National
Account Manager, Lifestyle Group November 2020 – October 2024
● Sold digital and print advertising across three national lifestyle publications.
● Conducted targeted prospecting, research, and qualification of prospective advertisers.
● Maintained and expanded a portfolio of existing advertisers, ensuring client satisfaction and retention.
● Contributed to customized publishing initiatives beyond core publications.
● Represented company at industry trade shows, generating qualified leads and building client relationships.
Lee Enterprises, Winston-Salem Journal, Winston-Salem, NC Top Local Account Executive (TLA) August 2020 – November 2020
● Delivered multi-platform advertising solutions to major local and regional clients.
● Drove market share growth through strategic client acquisition and upselling.
● Developed ROI-focused proposals tailored to client needs.
● Earned promotion based on consistent performance in previous roles. Multimedia Account Manager 2004 – August 2020
● Designed and executed integrated marketing campaigns across digital, print, and magazine platforms.
● Managed a robust portfolio of 30–40 active accounts while sourcing new business.
● Spearheaded advertising initiatives for Wake Forest Baptist Health, the region’s largest employer.
● Achieved and surpassed monthly sales targets through strategic account management.
● Successfully addressed common sales objections using data-driven audience insights.
Independence Village Retirement Community, Winston-Salem, NC Marketing Manager 2003 – 2004
● Led advertising and promotional strategies to drive occupancy.
● Built trust and rapport with prospective residents and families, resulting in strong conversion rates.
● Fostered long-term relationships to drive resident referrals. Winston-Salem Journal Classified Advertising, Winston-Salem, NC Advertising Account Manager 2002 – 2003
● Prospected and secured new accounts to promote employment listings through direct outreach.
Byrd Cookie Company, Savannah, GA
National Sales Manager 1994 – 1999
● Managed a national sales team of five, overseeing both new business development and order fulfillment.
Awards and Technical Proficiencies
• Salesperson of the Year, Haas Publishing
• Multiple-time Salesperson of the Month, Winston-Salem Journal
• CRM Tools: Salesforce, HubSpot, Magazine Manager
• Prospecting Tools: Winmo, MediaRadar
• Sales Training: GREAT Sales Training
• Software: Microsoft Office Suite, Google Suite
Education
Appalachian State University
Bachelor of Science in Communications Media and Graphics
• Continuously adapted to evolving marketing trends through ongoing professional development and field experience.