Enterprise IT Solutions & Revenue Leader

DAVID ABELL, MBA

Dallas, Texas • 214-***-**** • *********@***.***

PROFILE

Results-driven customer advocate with 15+ years leading large, global, IT infrastructure, SaaS, digital transformation and VMware pursuits. Proven track record winning multi-year, complex contracts through end- to-end deal ownership. Executive presence to build relationships with clients and gain internal governance and executive approvals. Skilled at assembling and motivating cross-functional global teams (solution architects, finance, legal, delivery) to deliver compelling, compliant proposals that align technology solutions to business outcomes. Core competencies include:

VMware, Cloud,

Networking & Infrastructure

Team Building & Motivation

C-Suite Presence

Negotiation Skills

Opportunity Strategy

Customer Service

Consultative Selling and Sales Process

Analytics / Data-Driven / AI

Deal Creativity

Partnership / 3rd Party Management

Leadership and Communication Skills

EXPERIENCE

BROADCOM SOFTWARE 7/2022–12/2025

Enterprise Account Director

Diligent sales leader with responsibility for driving consistent revenue and business growth through renewals, add- on sales, and the acquisition of new customers; sold the entire Broadcom Software portfolio consisting of VMWare, Symantec Security, CA Technologies (Mainframe, Project, & Portfolio Management).

● Led strategic customer engagements for enterprise accounts. Kept loss rate below required company standards.

● Assisted in client onboarding and product consumption roadmap to ensure retention and expansion of account.

● Held deep dive discussions to acquire a strong understanding of customer business and IT objectives to ensure comprehensive alignment with business needs.

● Maintained rank as a consistent top performer quarter-over-quarter by consistently following documented sales and internal processes. Recognized with deal of the quarter - Q3 2025. Numerous quarterly awards.

● Successfully obtained internal senior management approvals of deal strategy and led opportunities through governance cycles.

● Consistently drove TCO conversations with a focus on maximizing competitive positioning with consultative conversations and QBRs..

NTT DATA SYSTEMS 6/2018–7/2022

Strategic Sales Business Development

Effective business development leader with end-to-end accountability for driving the success of NTT’s largest and most strategic deals throughout their lifecycles as the singular point of contact.

● Tactfully conducted MSA and statement of work negotiations, ensuring execution of sound legal, technical, and negotiation strategies.

● Successfully renewed the corporations largest account, $112M, in 2021 and closed a $14M new logo.

● Led a $60M expansion deal in 2022 with a key commercial industry account.

● Received repeat requests by business units to lead their pursuits. DM HOME ENTERTAINMENT 6/2015–11/2017

Owner

Operational sales leader and co-owner of this system integration company focused on home automation, audio and video, security, wiring, and networking for new construction and existing home markets; offered innovation design, exceptional project management, tailored automation programming, and outstanding customer service to ensure high levels of customer satisfaction.

● Built, steered, and guided a 15-person team of professionals and technicians, ensuring they were equipped with the skills, tools, and knowledge necessary to succeed in their roles.

● Oversaw multi-million-dollar P&L with sharp attention to detail and accuracy.

● Provided dedicated account executive support to more than 800 customers.

● Maintained position as a Control4 Pinnacle Dealer and Top 100 Systems Integrator within the US.

● Developed consistently winning technical proposals for comprehensive home automation solutions, encompassing security, networking, whole house audio, and video distribution.

● Implemented effective process improvements that directly impacted customers and the company, resulting in a 4% increase in profitability.

DAVID ABELL, MBA

Page Two

HEWLETT PACKARD / ELECTRONIC DATA SYSTEMS 3/2004–5/2015 Mega-Deal Outsourcing Pursuit Manager (1/2008–6/2012; 2/2014–5/2015) Tactful negotiator and manager with responsibility for leading clients, HP executives, and account teams in the sale and deployment of transformation solutions and technologies to achieve long-term profitable win-win deals in alignment with client expectations.

● Led 6 winning pursuits, including Applications, ITO, Cloud and BPO, and 2 new logos.

● Built and professionally developed highly collaborative, top-performing teams with a win rate over 75%.

● Regularly met with client and 3rd party intermediaries regarding pursuit efforts.

● Managed large international teams with a focus on meeting client requirements, maximizing solution innovation, and identifying cost reduction opportunities.

● Hosted international site visits with client executives and operational subject matter experts to strengthen relationships.

● Coordinated closely with the legal team on the management of contract negotiations; ensured all proposals and contracts adhered to acceptable corporate profiles.

● Provided engaging and compelling value propositions to clients, ensuring high levels of clarity for technical solutions and financial specifications.

● Played an instrumental role in upholding the quality and accuracy of documentation. Client Sales Executive – Enterprise Services, Financial Industry (1/2013–1/2014) Results-oriented sales leader with accountability for driving consistent revenue and profit growth.

● Worked with clients on opportunities for transforming business processes with the HP BPO portfolio; exceeded annual quota by 22%.

● Served as a dedicated client consultant with an emphasis on streamlining key business processes and driving substantial cost reductions.

● Crafted an effective “Sell To: strategy with a local bank capital group for selling bank solutions to their client base, securing a new revenue stream for the business unit.

● Partnered with a credit card processor to provide training to sales staff on HP solutions for re-sale; performed joint sales calls, resulting in significant increases to sales and reductions to sales operating costs. Mega-Deal Deal Analyst (6/2012–12/2012)

Meticulous analyst with responsibility for developing internal costing structure, client pricing, and deal structure based on unique business cases to ensure effective deal closure.

● Oversaw the development of quality, integrated, cost-effective solutions tailored to client requirements and preferences.

● Conducted deep dive analysis to determine price to win; provided data-backed pricing strategy and oversaw internal financial pursuit governance.

● Contributed to financial contract negotiations.

Sales Executive – Global Sales & Client Solutions (3/2004–12/2007) Diligent sales professional with responsibility for selling BPO offerings within the nationwide insurance, financial, government, and education industries.

● Closed 44 deals within time in position, as well as 2 large master service agreements exceeding $10M in TCV.

● Received recognition with multiple Top Sales Performed awards.

● Partnered with 2 key vendors, resulting in a 37% increase to win rate. EDUCATION

BAYLOR UNIVERSITY, Waco, Texas

Master of Business Administration, Executive MBA Program TEXAS TECH UNIVERSITY, Lubbock, Texas

Bachelor of Business Administration in Finance/Real Estate ORGANIZATIONS & COMMUNITY INVOLVEMENT

> Volunteer, Northwest Bible Community Center Job Readiness Program and Northwest Community Center Refugee Care, 2016–Present

> Student Mentor, Rawls College of Business, 2017–2021

> Member, Texas Tech University Rawls Business College Advisory Committee, 2016–2020

> Member, Northwest Bible Church

References Available Upon Request

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