Senior EdTech & FinTech Recruitment

SHORELIGHT Recruitment & Enrollment Services Adviser May 2021 - Nov 2025

Generated $6.5M+ annual revenue by managing data-driven recruitment and enrollment operations across South Asia.

Built dynamic Salesforce dashboards and reports to deliver actionable partner insights, improving pipeline visibility and reducing lead response times by 50%. Automated I-20 processing workflows via Microsoft Power Automate, reducing document review from 25 minutes to 1.5 seconds per case, freeing capacity for high-value tasks. Implemented data analysis and best practices from global teams, improving conversion rates and strengthening regional market appeal.

Experienced professional in EdTech & FinTech. Skilled in client management, data analysis, stakeholder management and process automation.

DANIYAL SHAFIQ

+1-416-***-**** ********.*@*****.*** Milton, ON Canada S&P GLOBAL - Market Intelligence Client Migration Specialist Nov 2020 - May 2022 Spearheaded client migrations from Capital IQ to Market Intelligence platforms, coordinating with Sales, Product, and Technology teams to deliver seamless onboarding. Created Einstein Analytics dashboards to visualize adoption trends, informing product roadmaps and client engagement strategies.

Conducted voice-of-customer sessions, translating feedback into actionable insights for product enhancements. S&P GLOBAL - Market Intelligence Client Relations Associate Jul 2018 - Oct 2020 Managed enterprise B2B SaaS accounts (e.g., Apollo Global Management, $30B AUM). Delivered product demos, tailored solutions, and adoption strategies to maximize renewals and upsells. Delivered product feedback from clients to technology and product teams coupled with data analysis to drive product enhancement.

Automated client interaction logging in Salesforce, improving sales and product feedback loops. STALLION EDUCATION Co-Founder & Business Development Manager Jun 2021 - Present Launched a consultancy serving 300+ students across South Asian & EMEA region; designed end-to-end admissions & visa process as a scalable service product. Devised and executed A/B tested digital campaigns via Meta and Google Ads, driving a 3x increase in qualified leads while lowering acquisition costs.

Built analytics dashboards to monitor funnel performance and ROI, enabling real-time optimization decisions. Structured and trained distributed recruitment teams, ensuring standardized delivery and compliance. ZONG Internee Aug 2017 - Sept 2017

Worked in the Business Intelligence Department

Analyzed raw data to drive decision making

Worked closely with marketing department and product teams to identify critical data for better decision making

Assisted commercial teams with value & pricing brainstorming EDUCATION

Master of Project Management - SZABIST (CGPA 3.40) Feb 2020 - Jan 2021 Shaheed Zulfiqar Ali Bhutto Institute of Science & Technology Project Management Software e.g. Primavera

Final Project on S&P Global Market Intelligence SMART MOVE Project (Client Migration) Bachelor of Business Administration - Air University (CGPA 3.23) Sep 2013 - Jun 2017 Majors in Marketing

Final Project on ‘Express Movers’ Freight and Forwarding Business Relevant Courses: Entrepreneurship, Consumer Behavior, Digital Marketing, Advertising, Marketing PROFESSIONAL EXPERIENCE

SKILLS & AWARDS

Application Skills

Microsoft Power Automate Salesforce (CRM) Primavera MS Project Salesforce Einstein Analytics Tableau Advanced Microsoft Excel Microsoft Word Microsoft PowerPoint Advanced Canva SmartSheet Sharepoint

Google Sheets Salesloft Meta Digital Marketing Tools (Facebook & Instagram) Google Ads SalesLoft Power BI

Other Skills

Excellent Communication & Presentation Lean Operations Salesforce Automation Dashboard Creation & Reporting Product Enhancement Stakeholder Management & Engagement Client Relationship Management Mass Customized Outreach Digital Marketing Lead Generation Sales-Funnel Awards

Shorelight Cash Collection Strategy 2022 Winner - Led South Asian team to win the Shorelight Cash Collection Strategy in 2022 against all other regional teams including Latin America, Americas and China. I introduced the

‘Consequential Strategy’ that sought added consequences for our recruitment partners to encourage behaviors. This strategy was implemented company wide and improved cash flow by bringing in cash early in the cycle. Reducing student melts and aiding in early cycle Cash Collection. S&P Global Automation Champion - I was awarded the Automation Champion of the quarter for automating the logging of activities in Salesforce that saved up considerable time for individuals and the department. I developed the process, ran a pilot and scheduled training sessions to acquaint the entire department on adopting it.

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