Amazon PPC & Listing SEO Specialist with 4.5+ Years
Resume:
Mudit
Mathur
Digital Marketing
Contact
Address
Patna, Bihar
Phone
*************@*****.***
https://www.linkedin.com/in
/mudit-mathur-0b68137a/
WWW
https://bold.pro/my/mudit-
mathur/208
Skills
Google Ads (Learning)
Amazon PPC
SEO
Google Keyword Planner
Excel
Languages
Digital Marketer with 4.5+ years of experience in Product Information Management and Amazon Marketplace Operations. Experienced in Amazon listing SEO, A+ Content coordination, and using tools like Helium 10 for keyword research and competitor analysis. Familiar with Amazon PPC structure, campaign workflow, and optimization concepts through mock practice and internship exposure. Skilled in data analysis using Excel and Google Keyword Planner, with a strong interest in expanding hands-on experience across Amazon Advertising and other digital marketing platforms. Work History
Amazon PPC Executive
ACPL Exports, Agra
Managed and optimized product listings across
Amazon UK, Germany, France, Italy, Spain, US,
and India, ensuring SEO-optimized titles, bullet
points, descriptions, and complete product
attributes.
Created and managed Enhanced Brand
Content (A+ Content/EBC) for multiple
categories across Amazon UK and Germany.
Developed and maintained Amazon Brand
Store Pages, including themed collections like
Men’s Collection and Father’s Day Collection
across UK, Germany, France, Italy, and Spain.
Managed and uploaded product images and
videos for Amazon US and Shopify stores,
ensuring quality and guideline compliance.
Created and managed product listings for
Shopify stores for LeCalla India and TrueSilver.
Generated Amazon sales reports for UK,
Germany, France, Italy, and Spain for brands
LeCalla & Charmsy.
Prepared Total Order Reports and Keyword
Ranking Reports for UK and Germany to track
listing performance metrics.
Performed competitor ASIN analysis using Helium
10 tools such as Cerebro and Magnet.
English
Hindi
Practiced Amazon PPC by creating mock
Sponsored Product campaign structures with
budgets of 30,000– 1,00,000 per month.
Conducted keyword research, bid strategy
planning, bid adjustments, keyword harvesting,
and negative keyword setup for mock
campaigns.
Analyzed PPC metrics including CTR, CPC,
ACOS, ROAS, and CVR, and prepared mock
optimization plans.
Digital Marketing Intern
HRL Infotech, Jaipur
Conducted competitor and ASIN research
across Amazon US, UK, AU, DE, FR and more
using Helium 10.
Observed PPC dashboards during internship to
understand Spend, Orders, Sales, ACOS, CTR,
CPC, and search term patterns.
Practiced creating mock Sponsored Product
campaigns to learn keyword targeting, match
types, bidding logic, and campaign structuring.
Worked on a $10 learning-based PPC setup to
understand campaign creation, keyword
selection, and basic PPC metrics.
Used Helium 10 (Cerebro, Magnet) for keyword
research and ASIN competitor analysis.
Performed off-page SEO tasks including manual
backlinks, CTR URLs, image submissions, and
classified ads posting.
Prepared basic PPC and SEO performance
reports in Excel using available sample data for
training purposes.
Digital Marketing Intern
SoftSensor.ai, Jaipur
Transcribed webinar video captions into Word
documents for content creation.
Conducted keyword research using Google
Keyword Planner and Google Trends to
analyse location-specific trends in the US.
Researched and wrote blogs aligned with
company products using ChatGPT and other
tools.
Collected and organized company data
including websites and LinkedIn URLs globally.
Identified and connected with key
professionals such as CTOs, CFOs, and CIOs
on LinkedIn, sending personalized invitations.
Uploaded YouTube videos, optimizing them
with relevant hashtags and keywords for
better visibility.
Pimcore Executive
Vaibhav Global Limited, Jaipur
Conducted regular team meetings to discuss
issues, updates, and solutions.
Managed paperwork and discrepancies,
ensuring prompt resolution.
Identified problems, analyzed information,
and provided effective solutions.
Collaborated efficiently in a team
environment, providing guidance and
support.
Managed time effectively to meet all
deadlines and daily operational tasks.
Assisted with day-to-day operations, ensuring
productivity across team activities.
Managed daily new SKUs (DNS) in PIMCORE,
updating product features and details as
requested.
Audited and modified SKUs before publishing
on the website; ensured accuracy on staging
sites prior to live deployment.
Maintained and updated SKU details visible in
various reports, including Low Price Excel Files.
Shared TLV (Today’s Leading Values)
Grouping, Summary, and Enrichment, sending
snapshots for Jewelry (JP) and Non-Jewelry
Products (NJP) daily.
Education
10th
St. Joseph's High School - Patna
12th: PCM
National Open School - Patna
Bachelor of Computer Applications
Patna University – Patna
Interests
Cooking
.
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