RICARDO GUTIÉRREZ
Internal Communication Specialist Content Creator Bilingual Media Professional
Phone: 305-***-**** Email: **************@*****.*** LinkedIn: linkedin.com/in/ricardogolguin
PROFESSIONAL SUMMARY
Bilingual communications professional (Spanish-English) with over 15 years of experience in content creation, corporate communications, and multimedia production within the media and entertainment industries. Skilled in developing and executing internal and external communication strategies that enhance engagement, strengthen brand identity, and foster a positive organizational culture. Hands-on experience producing videos, photography, graphics, and editorial content for both digital and broadcast platforms.
PROFESSIONAL EXPERIENCE
US WEEKLY MAGAZINE — Editorial Web Producer
July 2024 – Present
• Produce multimedia stories (video, photo, and written content) for digital audiences across English and Spanish markets.
• Collaborate with creative teams to ensure visual consistency and alignment with editorial tone.
• Adapt and translate entertainment content with cultural sensitivity and clarity.
SMART PLASTIC SURGERY — Bilingual Web and SEO Editor
July – August 2024
• Created and managed web, blog, and social media content, including videos and visual posts.
• Developed SEO-driven content strategies that increased engagement by 15%.
• Designed and optimized visual materials to enhance the clinic’s digital branding.
AARP — Bilingual Web Editor and Proofreader
December 2021 – September 2023
• Edited and localized Spanish-language content for digital audiences.
• Ensured quality, tone, and consistency across AARP’s internal and external communication channels.
• Led web migration content audits, optimizing site structure and SEO.
TELEMUNDO NETWORKS / NBC UNIVERSAL — News Writer / Sports Programming Manager
March 2020 – March 2022 / May 2014 – July 2016
• Produced and wrote news and promotional content for 'Noticias Telemundo.'
• Collaborated with production and communication teams on internal campaigns and creative visuals.
• Managed sports programming communications, including internal announcements, press releases, and video-based promotional materials.
• Coordinated creative workflows between production, marketing, and corporate communication departments.
WORLDREMIT — Marketing Specialist
October – December 2021
• Developed digital and video campaigns targeting Latin American audiences.
• Collaborated cross-functionally to align messaging with brand identity.
YAHOO! — Digital Content Producer Journalist Editor
May 2017 – August 2018; October 2019 – October 2020
• Produced multimedia content (text, visuals, and video scripts) focused on entertainment and sports.
• Increased engagement and audience growth through high-quality digital storytelling.
EDUCATION
Bachelor’s Degree in Journalism and Communications — Universidad Nacional Autónoma de México (UNAM), Mexico City
Postgraduate in Spanish Sociolinguistics — Universidad Nacional Autónoma de México (UNAM), Mexico City
SKILLS
- Content Creation: Video editing, photography, graphic design, storytelling, social media campaigns.
- Technical: Adobe Photoshop, Premiere Pro, Canva, WordPress, Drupal, SEO optimization.
- Communications: Internal messaging, copywriting, bilingual writing and editing (English/Spanish), project coordination.
- Languages: Spanish (native), English (advanced).
KEY ACHIEVEMENTS
• Strengthened Telemundo’s internal communication efforts through cross-departmental coordination and creative storytelling.
• Increased AARP’s organic reach by 30% through strategic SEO and content localization.
• Delivered multimedia content campaigns that boosted audience engagement by over 20%.