Digital Strategy / Learning Officer

KEYUR SHROFF

Cumming, GA *****.*******@*****.*** 908-***-**** Linkedin.com/in/keyur-shroff-b179491 LEARNING & DEVELOPMENT EXECUTIVE Passionate about creating immense value and significant revenue for the organization. Developed world-class, learner- centric, transformational capabilities (up to $100 million) that delivered substantial business value, market adoption, and financial results. Experience in building and rapidly scaling technology companies, as well as managing high- performing teams and innovative products in Fortune 100 companies. Committed to hard work, innovation, strategy, inclusivity, and accelerated execution. Learning & Development Strategy

Artificial Intelligence

Training / Upskilling

Learning Transformation

Digital Strategy

Capital Management

Enterprise Training Programs

Budget Planning

Data Strategy

Adaptive Learning

Roadmap

Innovation

EXPERIENCE OPTUM (UNITEDHEALTH GROUP), Eden Prairie, MN

Vice President, Enterprise Training May 2024 – Present

• Lead a high-performing department of 250+ professionals delivering enterprise-wide training across Optum Health, Optum Insight, Optum Rx, and Optum Financial—directly supporting $3B in revenue through 1.5M training hours, leveraging 50,000 digital assets, and achieving an industry-leading NPS of +70.

• Pioneered an AI-driven training simulation tool that reduced Average Handle Time (AHT) by 10%, improved First Call Resolution (FCR) by 7%, and elevated empathy and accuracy scores across a large call center workforce.

• Received the prestigious Brandon Hall Industry Award for creating an innovative digital solution that generated

$2M in savings within three months by increasing accuracy by 15% and reducing subjectivity by 95%.

• Defined and executed a transformation strategy in collaboration with C-suite leaders, driving capital investment decisions, prioritizing high-impact projects, and accelerating digital initiatives.

• Worked with a network of vendors, consulting firms, and departments to operationalize learning capabilities and drive growth.

JOHNSON & JOHNSON, New Brunswick, NJ

Head, Insights and Innovation Apr 2022 – Feb 2024

• Led learning transformation strategy and built a world-class digital ecosystem across 70+ countries, enabling 30 million user interactions and generating 2 billion data points.

• Built ambitious Generative Artificial Intelligence (Gen AI) strategy, governance, and capability to fuel learning and innovation across J&J globally.

• Helped launch and connect learning products/applications (EdCast, NovoEd, Axonify, Workday, Cornerstone, etc.), extending the core digital capabilities and serving a large, diverse, and sophisticated employee base globally.

• Developed a metrics strategy, incorporated external benchmarking, and built reporting/data visualization capabilities to share unique business insights with other executives.

• Led Quarterly Business Review with C-level executives to discuss learning investments and business growth.

• Sunsetted nine applications with a strong partnership with the stakeholders, delivering $3M of cost savings yearly.

• Received 11 Inspire awards for my work and a Brandon Hall award for digital innovation by my team. COMCAST, Philadelphia, PA

Senior Director, Systems and Technology / Learning Innovation Feb 2017 – Apr 2022 Director, Learning Innovation Dec 2014 – Feb 2017

• Led the Learning Innovation Team and managed integrated digital strategy, roadmap, and budget of 30+ highly visible web and mobile applications (with AI capabilities) used by a large global user base.

• Managed go-to-market strategy, product backlog, requirements, user experience, and adoption.

• Led a large digital transformation to integrate and modernize capabilities across our learning ecosystem.

• Launched a Learning Management System (LMS) on time and within budget, with 5,000,000+ eLearning/video completions, 1 billion data points, and 70+ NPS score.

• Worked with cross-functional teams to launch Workday, a flagship enterprise HCM application, across Comcast worldwide, on time and within budget.

• Implemented learning innovation funnel and experimented with emerging technologies, such as augmented reality, video applications, virtual reality, and voice search.

• Created various Tableau dashboards for data visualization to support the data needs of C-level executives.

• Achieved high potential status for three consecutive years and completed a rigorous one-year executive training. DYDACOMP, Parsippany, New Jersey

Product Director Jan 2013 – July 2014

• Presented business strategy, go-to-market plan, product roadmap, project deliverables, and financial numbers to the CEO and other executives every month.

• Led a multimillion-dollar SAAS OMS / E-commerce cloud application that was integrated with Amazon, Magento

(eBay), UPS, FedEx, USPS, and QuickBooks and used by multiple e-commerce merchants around the world in various verticals.

• Managed and mentored the Product Management department with three direct reports and a multifunctional team of 20 in the US and China, using the SCRUM framework.

• Built competitive advantage and strategic alliances with various partners in North America to drive membership, adoption, market share, and revenue.

MEDIDATA, New York, New York

Product Manager March 2009 – Dec 2012

• Managed all key aspects of the project life cycle, including gathering requirements, influencing user experience, managing resources, presenting budgets, and developing a sustainable strategy.

• Managed the company’s largest and most successful projects in the cloud, on service-oriented architecture (SOA), using Agile methodology and SCRUM framework.

• Built, governed, and supported multi-million dollar applications that enabled 57 pharmaceutical companies and CROs around the world to plan and negotiate budgets for clinical studies by leveraging analytics from 15 million data points.

• Managed modules of a single sign-on portal called iMedidata and an electronic data capture (EDC) application called Rave, which are used by companies such as Merck, Bristol Myers, Novo Nordisk, Novartis, Pfizer, Johnson & Johnson, and others.

• Exceeded sales target for the product portfolio by 20%, gaining market share in North America and Europe.

• Received Encore Award for introducing business development processes and for having the fastest, most reliable six-week release cycle in the company.

GLOBAL LINKER, Lawrenceville, New Jersey

Product Director / Co-Founder Dec 2006 – March 2009

• Developed a global social networking platform that centralized tools and resources for the small business segment.

• Co-authored a patent (patent number US7739199) and developed the technology that enabled individuals to exchange electronic business cards virtually using computers or mobile devices.

• Forged key corporate partnerships and affiliate partnerships with companies including Intuit, WebEx, British Airways, and Priceline to build revenue stream and market share.

• Led cross-functional teams of designers, programmers, and testers in various geographical locations to develop new product features; ensuring effective communication, coordination, and tasking management.

• Developed and maintained functional requirements, IT architecture, and database schema.

• Guided the company through a successful acquisition. GLOBAL MATRIX LLC, Princeton, New Jersey

Product Director / Founder Sept 2002 – Dec 2006

• Built and ran a technology company focused on delivering digital products and experiences.

• Oversaw the development of various innovative web 2.0 applications and digital projects with Mr. Youth for clients such as Alcatel-Lucent, Bristol Myers Squibb, Dell, Microsoft, and Jet Blue Airways.

• Managed a full product life cycle of around 60 web applications and databases of varying complexity with a highly motivated and performance-driven team, both onsite and offshore.

• Created an internal financial portal for Bristol-Myers Squibb that included tools such as online financial calculators and calendars.

• Launched an international audit database for Alcatel-Lucent that allowed executives to track the most important projects and resources.

EDUCATION Harvard University, Boston, MA

Driving Digital Strategy, Harvard Business School Executive Program Course Rutgers University School of Business, New Brunswick, NJ Master of Business Administration (MBA) – Business Strategy and Leadership with a focus on Innovation (Golden Key Honors Member)

Rutgers University School of Business, New Brunswick, NJ Bachelor of Science in MSIS (Management Science and Information Systems), Minor in Computer Science (Recipient of Littman Scholarship) Certified Agile ScrumMaster Certified Pragmatic Marketing Six Sigma Green Belt Candidate SKILLS Strategy: Digital Strategy, Gen AI Strategy, Learning & Development Strategy, Departmental Goals, Partnerships Innovation: Design Thinking, Design Sprint, Patent Management, Innovation Funnel, and Concept Poster Learning & Development: EdCast, NovoEd, Workday, SuccessFactors, LMS, LxP, Adaptive Learning, Gamification, Program Delivery, SaaS, Cloud Applications, Project Management, Agile, SCRUM, and User Experience Digital: SaaS, Cloud Applications, Project Management, Product Pricing, Agile, SCRUM, Competitive Analysis, ADKAR Change Management, Requirements, Market Adoption, and User Experience Metrics: Database Architecture, Database Schema, Data Warehousing, Data Analytics, Data Visualization, Oracle, SQL Server, Tableau, Visier, and LogiAnalytics

MY WORK

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