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Global Key Account Manager

Location:
Zurich, Switzerland
Posted:
November 06, 2025

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Resume:

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********@*****.***

Am Setzibach ** • Turbenthal 8488 Switzerland • +417********

BARIS ULU

Results-oriented Sales & Business Development professional with extensive global experience. Demonstrated success in sales and marketing management roles within blue-chip organizations, contributing significantly to their growth and ongoing business success. SKILLS & ABILITIES

• Strategic thinker with a robust analytical approach

• Exceptional negotiation skills

• Effective team player in complex, matrix organizations

• Strong conceptual and problem-solving abilities

• High resilience and adaptability

EXPERIENCE

Sep 2021 – Present, Nouryon / Switzerland

Global Key Account Manager - Lubes & Fuels

• Develop and retain business globally, ensuring sustainable growth and long-term partnerships with key clients.

• Lead a team of regional account managers, aligning their efforts with the Global Key Account Plan to maximize performance and achieve strategic goals.

• Manage distribution channels for Lubes & Fuels, optimizing the supply chain and enhancing customer satisfaction through efficient and reliable service. Feb 2015 – July 2021, LANXESS / Switzerland

Sales Manager – Lubricant Additives / Europe, Middle East, and Africa

• Spearheaded sales growth for Lubricant Additives, Synthetic Base Fluids, and Fully Formulated Lubricants across diverse markets in Europe, the Middle East, and Africa.

• Head distribution management, including the selection of distributors, contract negotiations, and performance evaluations, ensuring alignment with company objectives.

• Implemented and monitored a new online sales channel, increasing market penetration and providing customers with a seamless purchasing experience. Oct 2007 – Nov 2014, BASF / Turkey

Senior Sales Manager – Fuel and Lubricant Solutions / Turkey, Middle East, and North Africa

• Drove sales growth for Fuel Additives, Refinery Additives, Lubricant Additives, Automotive Fluids, and PIB, achieving double-digit year-on-year increases.

• Held P&L responsibility for the region, managing budgets, forecasting, and financial reporting to ensure profitability.

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********@*****.***

Am Setzibach 20 • Turbenthal 8488 Switzerland • +417********

• Led a team of regional account managers, fostering a collaborative environment and promoting professional development.

• Managed distribution channels, including the selection, contract management, and performance evaluation of distributors, to ensure high standards of service and support. March 2002 – Sep 2007, BP / Turkey

Area Sales Manager – Industrial Lubricants and Solutions / North West Turkey

• Directed sales efforts for Industrial Lubricants and Metal Working Fluids, targeting major OEMs and OESs in North West Turkey.

• Managed segment-specific strategies for the automotive and steel industries, tailoring solutions to meet the unique needs of each sector.

• Successfully acquired a new customer, ranking 19th globally in terms of volume and revenue, significantly contributing to the company's market share.

• Achieved consistent double-digit sales growth year-on-year by developing and executing effective sales strategies and building strong customer relationships EDUCATION

2013 – 2014 Istanbul Technical University / Turkey Executive MBA

1995 – 2000 Istanbul Technical University / Turkey BSc Petroleum and Natural Gas Engineer

LANGUAGE SKILLS

English – Business Proficiency

Turkish – Mother Tongue

German – Telc B1 Certificate



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