Multi-Unit manager

LAURA MICHELLE POTTER **************@*******.*** 239-***-****

MULTI-UNIT MANAGER

High performing and ambitious Multi-unit Manager with well-rounded and accomplished retail background. Proven strengths in sales generation, staff development, customer service excellence, human resources, marketing and personal relations. Goal oriented self-motivator skilled in business development, leadership, and training. Highly effective communicator with emphasis on developing customer-focused and results driven teams. Influential brand ambassador skilled at introducing brands to new markets through partnerships and networking with local organizations. Florida CAM licensed.

PROFESSIONAL EXPERIENCE

Key Real Estate Advisors August 2021-present

Director of Vacation Rental Operations ~ VRBO and AirBnB

Responsible for all operations including but not limited to: booking requests, guest reviews, conflict resolution, cleaning and maintenance scheduling and communications, new listing operations (photoshoot staging, listing documents, check-in/out instruction creations on both platforms), inspections, HOA applications and tenant affairs, and office communications.

3 Pepper Burrito, Co., Lehigh Acres, FL 2019-present

Franchise Owner – Director of Marketing, Management, Operations, Human Resources and Personal Relations

Le Creuset September 2019-February 2020

Senior District Manager – Mid Atlantic

Berkshire Hathaway HomeServices Florida Realty - Licensed REALTOR® April 2017-April 2019

DAVIDsTEA, Massachusetts, Connecticut, Vermont August 2015-September 2016

Senior District Manager

Accountable for the largest U.S. district both financially, grossing $20+ million, and geographically with 15 stores, 12 operational and 3 under construction to include: Massachusetts, Connecticut, Vermont and Florida.

Initiated oversight of all U.S. operations acting as Regional Manager for five months in the absence of a National Director.

Responsible for the growth and development of the DAVIDsTEA brand, consistently increasing brand awareness and market share within a new geographical area through leveraging grass roots community-driven field marketing campaigns while simultaneously strengthening strategic partnerships.

Focused on professional development and engagement of store teams to ensure bench strength within a rapidly growing market. Worked actively to recruit top talent, establishing an internal pipeline of future leaders resulting in cross functional teams and the promotion of four Store Managers to Market Manager, multi-unit positions.

Chico’s, Estero, FL December 2014-August 2015

Senior Store Manager

Bloomingdales, Chestnut Hill, MA April 2014-November 2014

Divisional Sales Manager

Senior Executive overseeing $40 million Men’s and Home Division spanning multiple Families of Business to include: Men’s clothing and accessories, Domestics, Housewares, Tabletop, Furniture, Rugs and Gift Registry.

Maximize sales opportunities through leveraging core values (People, Service, Clienteling, Loyalty), utilization of a high-powered promotional marketing calendar and execution of Central merchandise strategies.

Demonstrate high level capability to devise long term strategic bench and succession plans for Executive Leadership Team.

Sur La Table, Naples, FL Sept 2008-August 2013

District Manager: Specialty Retail Stores and Culinary Programs, Southeast (March 2010-August 2013)

Responsible for the Southeast District spanning Florida, Georgia and Alabama, comprised of 10 stores and four culinary programs grossing $21 million annually; 14 Direct Reports: 10 Salaried Store Managers and four Salaried Resident Chefs, 250 total employees.

Delivered highest comp, forecasted and budgeted sales within Eastern Region 2011-2013, outperforming company average in all three KPIs, achieved highest average transaction value within the Eastern Region, above company average 2011-2013.

Created environments for exceptional customer service by ensuring core competencies were filtered down and continuously trained upon at every store level.

Successfully opened three new store locations and four new culinary programs filling all new Store Manager positions with existing Sur La Table employees, promoted 8 Store Managers through comprehensive people planning and development.

Received recognition for top district sales performances to goal and was rewarded travel to France (2012) and Denmark (2013).

Store Manager, Naples, FL (Sept 08-March 2010)

Successfully opened the first store in an unknown market delivering the number one new store sales performance to forecast at +40%: $2.5 million against plan of $1.8 million.

Recognized and received company “Growth Award” at annual Leadership Conference for #1 forecasted sales: new store (2009) and comp performance (2010).

Progressive responsibilities to include: oversaw and managed district payroll, District trainer for new Store Managers, Peer mentor within the district, Facilitated district trainings on company initiatives, assumed all responsibilities for the district while DM was out of the business.

EDUCATION 2005-2008 B.S., Management-Hodges University Naples, FL

Contact this candidate