Real Estate Digital Marketing

Matthew Roberts

Costa Mesa, CA • +1-714-***-**** • ****************************@*****.***

Summary

Sales professional with 7+ years of experience closing six-figure deals, leading live demos, and building sales funnels from outreach to conversion. Proven success in B2B medical aesthetics, finance, and real estate. Skilled in consultative selling, CRM optimization, and demo-to-close conversion. Seeking a long-term role to scale revenue and market presence.

Experience

Sales Consultant / Contract Roles — Various Companies 2023 – 2025

• Closed $400K line of credit deal at Cheetah Capital, generating $32K company revenue.

• Designed full US sales funnel for SOFT FX (Italian made beauty device): outreach copy, demo structure, and pricing strategy.

• Scheduled 35+ client appointments in one week at ClickProfit, setting a company record.

• Negotiated and closed real estate deals at Fair US Offer, an Indianapolis-based wholesale real estate company.

• Represented SOFT FX at national tradeshows, generating distributor and clinic partnerships.

E-commerce Business Owner — Self-Employed

2019 – 2023

• Built and scaled an online retail store from launch to profitability through digital marketing.

Director of Sales — United Defense Tactical

2018 – 2019

• Helped scale startup from single location to multiple facilities.

• Rebranded membership tiers from “Standard / Premium / VIP” to “Basic / Standard

/ VIP,” which shifted buyer perception and drove a major increase in $250 mid-tier package sales (previously $150 packages were dominant).

• Led and trained a sales team to consistently exceed revenue goals. Inside Sales Representative — Empire West Investments 2017 – 2018

• Generated $600K+ in new investments through proactive cold calling and nurturing.

• Set record for most appointments set through cold calling efforts. Skills

B2B Sales • Consultative Selling • Cold Calling • Pipeline Development • CRM (HubSpot, Zoho) • Client Acquisition • Demo-to-Close Conversion • Digital Marketing • Clear & Persuasive Communication • Typing Speed: 104 WPM

Certifications

Cole Gordon Sales Training • Grant Cardone Sales Training • Oren Klaff (Pitch Anything) • Zig Ziglar Sales Techniques • Leil Lowndes (How to Talk to Anyone)

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