Real Estate Digital Marketing

Sheena Smith-Flick

New Braunfels, TX *****.*********@*****.*** 262-***-**** LinkedIn:

linkedin.com/in/sheena-smith-jlick-28b68227

Professional Summary

Versatile Marketing & Creative Strategist with an MBA and over a decade of experience spanning marketing operations, brand strategy, and digital storytelling. Skilled at blending creativity, business, and AI-driven innovation to deliver impactful campaigns across digital, print, and live platforms. Adept at developing forward-thinking strategies, building engaging multi-channel experiences, and integrating AI tools (ChatGPT, Midjourney, Canva, Figma, Microsoft Copilot, Google Gemini) into workflows. Passionate about emerging media, entertainment, and shaping narratives that inspire global audiences. Core Skills

• Brand Development & Multi-Channel Storytelling

• Creative Strategy & Deck Design

• AI & Emerging Tools (ChatGPT, Midjourney, Canva, Figma, Microsoft Copilot, Google Gemini)

• Digital Marketing & Audience Engagement

• Event Marketing & Campaign Support

• Market Research & Trend Analysis

• Cross-Functional Team Collaboration

• Adobe Suite, Final Cut Pro, Microsoft Office & Google Workspace Professional Experience

• Marketing & Real Estate Coordinator — Creative Strategy & Media K&S Flick Works, LLC Racine, WI & San Antonio, TX (2022 – Present)

• Developed brand strategies and digital campaigns for property and lifestyle projects, integrating AI tools and emerging formats for maximum engagement.

• Designed and executed multi-channel content (social, email, digital ads, branded assets) using Canva, Adobe, and AI-assisted platforms.

• Coordinated community events and promotional campaigns, strengthening brand presence and audience trust.

• Partnered with contractors, lenders, and stakeholders to ensure timely, strategic campaign delivery.

• Real Estate Agent Marketing Lead — Brand Storytelling Limitless Sin Límites Realty / Realty of America 2022 – 2025

• Executed integrated marketing campaigns with MLS listings, social media, and email promotion.

• Designed branded property materials and pitch decks to enhance company visibility and client trust.

• Compiled data-driven reports tracking campaign engagement, supporting decision-making and investor outreach.

• Customer Care Service Representative — Northwestern Mutual Franklin, WI 2015 – 2017

• Acted as Subject Matter Expert for Long-Term Care Benefits, training team members on systems and workflows.

• Built spreadsheets, tracking tools, and caseload reports that streamlined reporting processes.

• Delivered high-level client communications, balancing accuracy, empathy, and professionalism.

• Independent Marketing Contractor — Brand Engagement Big Orange Production & Media Star Promotions 2008 – Present

• Executed event-based brand promotions, leveraging direct consumer engagement and interactive experiences.

• Coordinated promotional logistics and captured real-time consumer insights to inform brand strategy.

Education

Master of Business Administration (MBA) — Cardinal Stritch University, Pleasant Prairie, WI

(2016)

Bachelor of Arts in Business Management & Spanish Language/Cultures — Alverno College, Greenfield, WI (2011)

Additional Highlights

• Experienced with emerging design formats (interactive media, immersive storytelling, AI- driven personalization).

• Strong background in client engagement and cross-functional collaboration.

• Passionate about AI-driven innovation, creative storytelling, and brand-building at a global scale.

• Remote collaboration and digital-first project leadership.

Contact this candidate