Social Media Human Resources

Malinda Long-Copland

West Chester, OH ***********@********.*** 513-***-****

linkedin.com/in/malinda-long-copland-362673

SUMMARY

Versatile and results-driven professional with 15+ years of cross-functional experience in administration, operations, human resources, communications, media strategy, and bookkeeping. Proven success in process optimization, policy development, marketing communications, and stakeholder engagement. Recognized for improving efficiency, reducing errors, securing accreditation/charters/grants, and driving growth through data-driven strategies. Skilled in hybrid and remote roles with expertise across corporate, nonprofit, and healthcare environments. EXPERIENCE

Administrative Assistant Northstar Classical School & STP Apr 2024 – Present

• Support leadership with policy development, establishing state charter, and grant writing.

• Manage clerical operations, hiring, supply coordination, bookkeeping, events, communications, and database administration.

Administrative Assistant King of Kings Church & School Aug 2015 – Apr 2024

• Improved tuition/revenue systems, achieving a 95% on-time payment rate and reducing outstanding balances by 20%.

• Applied GAAP standards for AR and ledger management, cutting errors by 25% and strengthening budget forecasting.

• Designed and executed marketing strategies, boosting community awareness by 30%.

• Produced digital/print content, annual reports, and presentations, ensuring brand accuracy and consistency.

• Led social media campaigns, increasing engagement by 25%, followers by 20%, and web traffic by 25%.

• Coordinated accreditation process and wrote content, achieving the highest district score.

• Enhanced stakeholder communication and cross-team collaboration, improving project completion by 20%.

• Led implementation of three new software programs, including database migration/administration.

Media Specialist Good Shepherd Lutheran Church Oct 2010 – Aug 2015

• Launched media strategies that increased social media followers by 50% in six months.

• Optimized website for SEO and revamped digital campaigns, raising web traffic by 40%.

• Streamlined workflows to cut content production turnaround by 30%.

• Partnered on fundraising campaigns by leveraging media to improve donor engagement and retention.

Human Resources Manager W&SFG Jul 2005 – May 2009

• Conducted HR audits to ensure compliance and mitigate legal risks.

• Developed HR policies, employee handbooks, and job descriptions, aligning with organizational development and succession needs.

• Trained managers/employees on performance management, diversity, harassment prevention, and effective communication.

• Investigated employee relations cases and recommended corrective action plans. Regional Human Resources Manager EMS (now Staffmark) Jul 1995 – Nov 2004

• Directed HR/payroll/benefits for 65 clients and 1,350 employees, managing a multimillion-dollar budget.

• Achieved a 20% increase in client satisfaction through tailored HR strategies.

• Improved employee engagement by 25% via performance management systems.

• Implemented workforce planning strategies that reduced turnover by 30%.

• Enhance workplace satisfaction and retention through strategic benefits and engagement initiatives.

• Published author in PEO Insider: 10 Tips for Terminating a Client. ADDITIONAL ROLES

HR Consultant 2009–Present

HR Manager Forte Industries (now Swisslog) – 2004–2005 EDUCATION

• B.A., Psychology with Gerontology Minor Miami University

• PHR Certification SHRM HRCI

• Train the Trainer Certification Xavier University

• Profilor 360º Certification PDI

TECHNOLOGY & TOOLS

MS Office Suite and Sharepoint/workflow software, Google+/Office Suite/Analytics/SEO, EMR/EHR, Medical terminology, Latin, MailChimp, Canva, Hootsuite, Buffer, QuickBooks, CRM, Facebook, X, Instagram, FaithStreet, FourSquare, Pinterest, HTML, WordPress, Zoom/Webinars, YouTube, Vimeo, Corel, Photography, Digital audio files/podcast, ToDoIst, MLA/Chicago Manual/AP, Elements of Style Guides, Procare, Prime, ReportSmith, Cognos, Lotus, Linux, Unix, UltiPro, PayPlus, CCB, ACS/Realm, OSV, PushPay, Jotform

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