Operations Leader Supply Chain
Resume:
Edward M. Bradfield
Austin, TX ******@**********.***
Executive Profile
Strategic operations leader and entrepreneur with over 20 years of experience building and scaling high-growth consumer brands in the spirits, retail, and hospitality industries. Proven record as CEO, COO, and integrator, partnering with founders to translate vision into execution. Skilled in operational strategy, P&L oversight, team leadership, and process optimization. Adept at driving profitability, culture, and performance in fast- paced organizations of 20 to 500 employees.
Core Competencies
• Operational Strategy & Scaling
• CEO/Founder Partnership (Integrator Role)
• Cross-Functional Leadership & Team Development
• P&L Management & Budget Oversight
• Business Process Optimization
• Agency, Vendor & Supply Chain Management
• Marketing & Brand Execution (Consumer-Facing)
• Contract Negotiation & Partnerships
Professional Experience
Chimera Spirits Inc.
Chief Executive Officer 2016 – Present
• Directed all aspects of operations, marketing, and growth strategy for an emerging spirits brand.
• Partnered with CEO/founder to implement systems for production, distribution, and creative execution.
• Managed vendor and agency partnerships, ensuring cost-effective, scalable operations.
• Oversaw cross-functional teams spanning marketing, operations, and finance, driving brand expansion.
Real Good Brand Inc.
Chief Executive Officer 2013 – Present
• Led operations and marketing strategy for a consumer-facing brand, scaling multi-channel campaigns (TV, digital, OOH, in-store).
• Built and managed cross-functional teams to align marketing, sales, culinary, and operations with business priorities.
• Oversaw budgets and negotiated vendor contracts to improve profitability and operational efficiency.
RDUB Spirits, LLC
Chief Executive Officer 2020 – 2022
• Provided executive leadership for a startup beverage company, managing operations, branding, and growth strategy.
• Negotiated vendor contracts and streamlined supply chain partnerships to support rapid expansion.
• Directed creative production for packaging, retail activations, and omni-channel campaigns.
Santo Spirits, Inc.
Chief Operating Officer 2008 – 2013
• Served as second in command to CEO, overseeing operations, finance, marketing, and production.
• Implemented operational processes that improved efficiency across departments and scaled distribution nationally.
• Managed multimillion-dollar budgets and agency/vendor relationships to ensure operational excellence.
Edco LLC Marketing
Chief Executive Officer 1992 – 2008
• Founded and scaled a full-service marketing and production agency supporting national restaurant and hospitality brands.
• Built workflows, systems, and teams to manage high-volume creative production and campaign execution.
• Partnered with top brands (PF Chang’s, Chili’s, Brio, Jack Allen’s Kitchen, etc.) to deliver large-scale marketing initiatives.
GSD&M Advertising
VP, Account Director Early Career
• Directed national campaigns across TV, radio, print, and OOH for major consumer brands.
• Oversaw production details, budgets, and agency/vendor coordination. Volunteer Leadership
President, Lamar Middle School & Fine Arts Academy PTA
• Raised more than $450,000 over four years to support academic and arts programs.
• Founded and scaled LamarFest, now the largest school carnival in Texas (3,500+ attendees annually).
• Directed event operations, sponsorship outreach, budgets, and volunteer teams. Education
Southern Methodist University / Texas A&M Commerce
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