Social Media Graphic Design

John Rose

Columbus, Ohio ***** 614-***-**** *****@*******.*** LinkedIn

Senior Graphic Designer / Visual Designer / UX Designer Over 15 years’ experience creating visual design solutions to meet the needs of diverse clients. Proficient in current design software. Flexible and adaptable; able to manage multiple projects and teams, with a record of bringing inventive, original, on- brand projects to life with creativity and flexibility. Graphic Design Print Design Web Design Presentation Design Advertising Design Brand Guidelines Art Direction UX/UI Design User-Centered Design Content Strategy Wireframing Style Guides Mobile Design Team Management Time Management Skills File Management Digital Photography Illustration Professional Experience

Senior Designer November 2020 – Current

Williams Lea Columbus, Ohio

Create, edit, and update presentations for financial clients of Williams Lea, focusing on consistency and accuracy with regards to all financial data, and adherence to brand standards for individual clients/potential clients.

● Designed and formatted sophisticated presentations and visual materials for internal and external stakeholders, collaborating with executive teams to translate complex data into clear, compelling visual narratives.

● Create advanced charts, graphs, and infographics using Excel, PowerPoint, and Adobe Creative Suite.

● Ensure all materials adhere to brand guidelines and maintain a high standard of visual consistency and professionalism.

● Handled multiple high-priority projects simultaneously while meeting tight deadlines. Visual Designer May 2018 – Current

Rose Design & Presentation Columbus, Ohio

Develop high quality design projects for clients in various industries and mediums, on and off-site, maintaining excellent quality standards. Consulting with clients to create deliverables aligned with clients’ vision, mission, and brand. Present proposals and collaborate with clients to achieve desired goals.

● Visual Designer / TEAM DJ: Improved online engagement by over 100%, through site design update and social media marketing, incorporating e-mail, banner ads, and motion graphics for social media.

● Graphic Designer / Main Electric Supply: Created design concepts for marketing collateral, including PowerPoint, print and digital ads, trade show graphics, and animated graphics for social media.

● Production & Mechanical Artist / Salon Lofts: Prepared art for review and production, focused on signage (interior and exterior, temporary and permanent) for new Salon Loft locations.

● Campaign Manager / The Ace Dynamic: Trained new team members in problem-solving, customer service, and direct marketing, teaching them to work independently and collaboratively for exemplary sales results. Packaging Design Manager August 2013 – April 2018

RG Barry Corporation Pickerington, Ohio

Served as Art Director/Associate Creative Director for the print side of the Creative Services team reporting to the VP of Creative. Responsible for project management and packaging development, as well as advertising and in-store display materials, for over 20 brands, including Dearfoams, Baggallini, and Foot Petals. Provided direct, consistent, and experienced supervision of all print projects to achieve marketing objectives. Served as liaison between internal teams, external teams, vendors, contractors, and other stakeholders, to accurately interpret the brand expression for corporate communications.

● Maintained a $25M annual account for ten years through consistent leadership, performance, excellent customer support, and brand relationship with Walmart for their DF by Dearfoams brand.

● Generated $10M in Seasonal/Holiday revenue for Costco global marketing campaigns, exceeding brand and client expectations while maintaining national/international compliance standards at all times. Professional Experience (continued)

● Secured $2M Costco Spring program through innovative development of a cost-effective patent-pending box with TPH International to meet customer specifications for their desired display for the target audience.

● Provided hands-on coaching and mentoring to junior team members as to design best practices, and the use of Microsoft and Adobe software on the Mac and Windows platforms.

Graphic and Packaging Designer October 2003 – August 2013 RG Barry Corporation Pickerington, Ohio

Designed all sales and marketing materials for the Dearfoams product line and most collateral for internal customers. Worked in collaboration with the direct manager in a fast-paced environment to meet deadlines and provide high impact collateral, with high attention to detail, maintaining brand standards at all times.

● Achieved 95% sell-through for Dearfoams and DF by Dearfoams campaigns by delivering consistent on-target packaging design.

● Cemented $20M extended contract with Walmart, furnishing new and original creative design concepts for DF by Dearfoams national branding.

● Generated ongoing revenue steam with the creation of DF Sport Brand Identity for Sam’s Club in conjunction with their

$250K Spring season buy-in.

● Designed prototype Dearfoams e-commerce website prototype, with a focus on expanding current web presence, securing account and buy-in.

● Worked with product sourcing to coordinate packaging and product production, maintaining the best possible cost/benefit ratio by building long-term relationships with team members and outside vendors. Education, Formal Training, & Credentials

Coursework

Advertising Design (prerequisite: Typography and Graphic Design) Columbus College of Art & Design – Columbus, Ohio

UX Design Certification

100+ hour online UX Design Workshop, covering end to end UX Process, including User-Centered Design, User Research, Content Strategy, A/B Testing, Agile Design, Wireframing, Interactive Design, and Visual Design. Education / Experience

Per the federal government, I have field experience equivalent to a BS in Graphic Design and BS in Packaging Design. Technical Skills / Knowledge

Adobe Creative Suite / Design Software

Illustrator InDesign Photoshop XD Acrobat Animate After Effects Sketch Canva Microsoft Office Suite

MS Word MS Powerpoint MS Excel MS Outlook

Environments/Other

MacOS Windows OS HTML CSS Bootstrap Illustration Mock Ups Prototypes Portfolios (Online)

https://www.loft427.com https://www.behance.net/jrosedesign

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