Customer Experience Business Development

Frances G. Álvarez

Sales & Business Development Specialist Customer Experience Advocate

832-***-**** Katy, TX ******************@*****.***

Professional Summary

Passionate and customer-focused business development executive with a strong belief that exceptional service is the foundation of lasting client relationships and sustainable growth. Over 10 years of experience leading high-performance teams, driving B2B partnerships, and designing strategies that prioritize client needs while exceeding sales goals. Recognized for creating memorable customer experiences that foster loyalty, retention, and long-term success.

Professional Experience

Business Developer

Zermat USA – Houston, TX July 2024 – July 2025

• Designed national expansion strategies, increasing representative recruitment by 30% through personalized engagement and trust-building.

• Implemented customer loyalty programs that elevated satisfaction and boosted sales growth.

• Negotiated B2B partnerships with a customer-first approach, building lasting alliances.

• Organized training sessions and promotional events focused on enhancing customer experience, resulting in a 25% increase in monthly sales.

General Manager of Sales and HR

Royal Prestige – Houston, TX 2017 – 2023

• Increased sales by 20% by adopting a customer-centric model tailored to client needs.

• Trained and mentored sales teams in consultative selling, prioritizing empathy and personalized solutions to improve satisfaction and retention.

• Strengthened long-term relationships with B2B accounts, driving a 15% boost in client loyalty.

Personnel Recruitment Manager

Royal Prestige – Houston, TX 2016 – 2017

• Led recruitment campaigns that emphasized customer service mindset, reducing hiring time by 30%.

• Enhanced team skills in customer experience and consultative sales, improving efficiency by 15%.

Sales Representative

Royal Prestige – Houston, TX 2015

• Surpassed sales targets by practicing active listening and empathy, ensuring customers felt valued and understood.

Marketing Specialist

Royal Prestige – Houston, TX 2014

• Developed marketing strategies rooted in customer insights, increasing brand visibility by 25%.

• Conducted research to identify customer preferences and design tailored solutions.

Education

Bachelor of Business Administration in Marketing

Rafael Belloso Chacín University (URBE) – Venezuela

Key Skills

Customer Experience (CX) • Customer Retention Strategies • Relationship Management • Consultative & Solution Selling • B2B Sales & Partnerships • Market Analysis • Team Leadership • Strategic Planning • Negotiation • Digital Marketing • Sales Forecasting • Communication & Empathy

Certifications

• Sales Management Certification – Ser, Hacer, Tener – CEGO (2015)

• Management Development I, II, III – Hy Cite Enterprises (2016–2018)

• Be an Alpha Leader – Juan Lainez (2019)

• Organizational Development – CEGO (2019)

• Conflict Resolution – CEGO (2020)

• Advanced Personnel Selection – BrownBear (2020)

• Advanced Sales Workshop – Inca Rumy INC (2021)

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