Digital Marketing Social Media

Location:

Posted:

September 13, 2025

CASSIDY HALE **********@*******.***

SKILLS

Google Ads

Meta Business Suite

Adobe Creative Suite

B2B and B2C

KPIs

SEO Strategies

Microsoft Office

AutoCAD

SolidWorks

CERTIFICATIONS

Google Ads

Meta Digital Marketing

HubSpot Digital Marketing

LINK TO PORTFOLIO

CassidyHale.my.canva.site/cassidy-

hale

EXPERIENCE

MARKETING ASSOCIATE • TAMPA BAY AWNING 2024-PRESENT

- Assisted in developing and implementing marketing strategies and campaigns using Google Ads and other tools.

- Redesigned the company's website using Wix and implemented SEO strategies.

- Analyzed data to create metrics for marketing and sales success using QuickBooks and Excel as well as metrics for operations to track efficiency.

- Designed print marketing materials for retail, commercial, and wholesale sales such as lookbooks and product catalogs.

- Managed all social media and monthly email campaigns.

- Designed and printed logos and graphics for commercial customers.

- Handled communication between customers, sales, and operations.

- Provided customer care, estimation, and scheduling services. PRODUCT DEVELOPMENT • SYNDAVER LABS 2021-2024

- Designed, tested, and implemented 25+ new products in 2023.

- Reduced procurement costs by 66% using QuickBooks.

- Increased team productivity by 50%, contributing to an additional $280K in monthly sales.

- Wrote and standardized quality inspection guidelines MARKETING AND GRAPHIC DESIGN • KAVA CAVE

- Created logos, menus, clothing, and murals to match brand identity.

- Designed content for digital and print advertisements for events and promotions.

- Managed and curated social media content across three different platforms.

- Utilized SEO strategies to gain insights on Google. EDUCATION

BS IN MARKETING • UNIVERSITY OF SOUTH FLORIDA 2023 AS IN APPLIED ENGINEERING TECHNOLOGY • ST.

PETERSBURG COLLEGE

PRESENT