Graphic Designer Visual Identity Leader

PROFESSIONAL SUMMARY

Versatile multidisciplinary graphic designer and visual identity leader, with a clean and modern aesthetic. Collaborates with internal and external partners to provide exceptional print and digital marketing and communication pieces. Takes projects from concept to completion and smoothly handles multiple design jobs while meeting tight deadlines. Smartly adapts to a variety of audiences and is dedicated to delivering polished visuals that elevate your organization.

PROFESSIONAL WORK EXPERIENCE

Graphic Designer Visual Identity Specialist

North Carolina State University College of Education November 2017 - Present

• Visually lead and enhance marketing communications to prospective students, 15,500+ alumni and donors, peer institutions, and 10,000+ K-12 N.C. educators while ensuring visuals across all platforms align with the university brand and reflect well on the college.

• Design compelling print and digital materials that elevate the college’s national reputation, contributing to a major rise in our U.S. News rankings over the past several years.

• Work closely with marketing and communications team members as well as numerous college partners to deliver exceptional design pieces including marketing collateral, student recruitment pieces, program flyers, fact sheets, briefs, web/landing pages, logos, annual reports, publications, infographics, email newsletter templates, motion graphics, social media graphics, presentations, and more.

• Serve as marketing team lead when the director of marketing and communication is out.

• Supervise and mentor marketing interns to develop quality design and video projects. Graphic Designer

State Library of North Carolina September 2016 – November 2017

• Collaborated with internal and external partners, to produce print and digital design projects that support public libraries across North Carolina, target state government agencies, and inform historical researchers. This included creating marketing collateral, brochures, flyers, social media graphics, logos, signage, and banners.

• Designed workshop materials for professional development for librarians.

• Produced multimedia training videos for employees, including creating motion graphics, scriptwriting, voice-over, and audio soundtrack.

• Created digital assets for videos developed in partnership with government agencies. Project Coordinator Graphic Designer

NYC Health + Hospitals Community Care June 2005 – July 2016

• Designed marketing collateral highlighting home health agency services.

• Designed over 35 patient education materials, in the forms of fact sheets, brochures, health guides and booklets on topics like cancer care, wound healing, and heart health.

• Produced training workbooks for new home health nurses and created handouts and resources used in trainings.

• Crafted monthly awareness campaign materials and digital assets highlighting various health topics, including caregiving, men’s health, and health eating. This included email graphics, posters, flyers, brochures, and calendars. PROFESSIONAL

SKILLS

• Marketing collateral

• Displays and signage

• Presentation design

• Web page design

• Newsletter design

• Social media graphics

• Logo design

• Visual identity assets

• Template design

• Motion graphic videos

• Detail oriented

• Organized

• Effectively manage

multiple projects

• Excellent communicator

• Successful collaborator

SOFTWARE SKILLS

• Adobe Creative Suite

• Adobe InDesign

• Adobe Illustrator

• Adobe Photoshop

• Adobe After Effects

• Adobe Premiere Pro

• Apple Keynote

• Camtasia

• Google Workspace

• Mailchimp

• Microsoft Office

• Microsoft PowerPoint

• Microsoft Word

• WordPress, HTML, CSS

• Teamwork Project

Management System

KENDRA N. FREE

GRAPHIC DESIGNER

****************@*****.*** 347-***-**** kendranicolefree.design

• Designed unique infographics and presentations for trainings, symposiums, board meetings, and events.

• Collaborated with cross-functional teams to craft award-winning expo displays about patient safety initiatives.

• Planned and implemented a refreshed intranet and public website and maintained both sites.

EDUCATION

Howard University Washington, DC BBA, Marketing, Cum Laude Richmond American International University London, England Foreign Study Exchange Program

KENDRA N. FREE GRAPHIC DESIGNER

****************@*****.*** (347) 423- 1008 kendranicolefree.design

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