Digital Marketing Community Health
Resume:
ALEX D. SANCHEZ
Washington DC
**************@*****.***
Experienced Community Health Educator and Marketing Professional with over five years of expertise in delivering health education and managing impactful outreach programs. Skilled in developing strategic initiatives to engage underserved communities, and improve healthcare access. Strong ability to create digital marketing campaigns that enhance brand engagement, and drive organizational success. Bilingual (English & Spanish)
Community engagement
Health education outreach
Community-based resources
Mental health care assistance
HIPAA guidelines
Data entry expertise
Relationship management
Content strategy and management
Search engine optimization (SEO)
Search engine marketing (SEM)
Copywriting for fundraising
Paid media strategies
Google Analytics proficiency
Meta advertising campaigns
Data analysis and interpretation
09/2021 to 03/2025
AMERIHEALTH CARITAS DC
Washington, DC
Community Health Educator
Executed targeted outreach initiatives, delivering healthcare education to over 9,500 individuals annually and improving follow-up efficiency by 40%.
Delivered culturally sensitive health advocacy, enhancing access to care services for underserved populations by 25%.
Established and nurtured 30+ strategic partnerships, increasing community program engagement and resource referrals by 20%.
Facilitated group health sessions on chronic conditions and preventative care, boosting enrollment by 15%. Collaborated with multidisciplinary teams to implement integrated patient care plans, reducing coordination delays by 30%.
01/2021 to 09/2021
ALLSTATE
Silver Spring, MD
Property & Casualty Producer
Delivered precise, marketed policy guidance while providing seamless billing support, promptly resolving account discrepancies and enhancing overall client trust. Explained complex policy details with clarity, consistently achieving a 90% client satisfaction rate by turning billing inquiries into opportunities for improved service. Implemented proactive solutions for account and policy issues, reducing follow-up inquiries by 30% through meticulous follow-through and cross-departmental coordination. Developed and communicated customized insurance plans, contributing to a 70% increase in policy renewal rates and a measurable boost in client loyalty.
08/2020 to 10/2020
U.S. CENSUS BUREAU
Washington, D.C.
Enumerator
Engaged with diverse community members across varied cultural backgrounds, boosting response rates by 40% through tailored communication strategies, while consistently maintaining 100% data accuracy in daily reporting SUMMARY
SKILLS
EXPERIENCE
via mobile systems.
Executed in-person interviews across multiple neighborhoods, collecting demographic data from over 10,000 households to ensure precise congressional apportionment, and optimize federal funding allocation, directly impacting resource distribution for local communities. Implemented rigorous confidentiality protocols and adhered to COVID-19 safety guidelines during data collection, maintaining a zero report of protocol violations across a team of 50 enumerators, while safeguarding respondent privacy.
Microsoft Office Suite
Adobe Creative Suite
CRM Platforms
Audience Segmentation
Campaign Metrics Analysis
ROI Tracking
A/B Testing
Website & Social Insights
Co-Founder & Marketing Project Coordinator
Enza Marketing – Madrid, Spain (Remote) Aug 2020 – Sep 2021 Co-founded a marketing firm dedicated to helping small businesses grow through social media and digital marketing strategies, offering affordable services compared to high-premium competitors. Developed and executed customized marketing campaigns that increased online visibility by 40% and improved client engagement by 30%.
Designed 100+ social media graphics, ads, and promotional content that drove a 25% boost in click-through rates.
Managed paid advertising campaigns (SEO, Google Ads, Facebook/Instagram), lowering CPC by 22% while increasing conversion rates by 18%.
Built and maintained long-term client relationships by delivering tailored strategies, transparent reporting, and consistent results.
Created and maintained a 12-month content calendar for clients, streamlining campaign launches and improving ROI.
First-Generation Harvard Alumni (FGHA), Cambridge, MA, Program Ambassador, 08/24/20 - Present. Support first-generation, low-income Harvard students and alumni through mentoring, advocacy, and professional development events., Partner with alumni, connecting over 130 mentors and students annually in a mentorship program, fostering career guidance and personal support. Association of Latino Professionals For America, College Park, MD, Member, 10/04/20 - Present. Actively participate in professional development events, including networking dinners and career workshops with major companies., Engage with a community of over 100 professionals to build valuable industry connections and gain insights into career advancement., Participate in regional and national ALPFA events to expand professional knowledge and foster connections within the Latino professional community. BBA Expected in 06/2027
Southern New Hampshire University, Hooksett, NH
HEALTH POLICY 12/2021
HarvardX/EDX, Cambridge, MA, United States
KNOWLEDGE & ABILITIES
PROJECT EXPERIENCE
LEADERSHIP EXPERIENCE
EDUCATION
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