Sales Executive

TRACEY ILENE

Southgate, MI 805-***-**** *******@*****.*** linkedin.com/in/Tracey Ilene

Summary

Results-driven sales executive with extensive experience in regional management, strategic account development, and high-performing team leadership. Proven ability to build and nurture long-term partnerships with C-Suite Executives, Dealer Principals, and General Managers to accelerate revenue growth and drive market expansion. Recognized for expertise in strategic planning, competitive market penetration, and consistently exceeding sales targets. Seeking an opportunity where I can leverage my leadership and operational acumen to deliver sustainable growth and business success across multi-state territories. Core Proficiencies

• Sales Forecasting

• Team Leadership

• Strategic Planning

• Performance Tracking

• Relationship Management • Negotiation

• Market Analysis

• Customer Retention

• Inventory Management

• Training and Development • Project Management

• Communication Skills

• DMS & Dealer CRM

• Data-Driven Decision Making

• Account Development

Work Experience

General Motors - Regional Retail Innovation Manager March 2023 – June 2024

As a Regional Retail Innovation Manager, I led initiatives to enhance customer experience and implemented strategies to boost competitiveness and efficiency across retail locations.

• Directed the regional rollout of the Dealer Retail Platform, achieving smooth integration across various automotive brands and models, including ICE and EV, to improve dealership operational efficiency.

• Led a team of 4 Business Support Analysts onboarding 400 dealerships onto the platform, reducing onboarding time to a consistent 5-week timeline, which significantly improved implementation speed and dealer engagement.

• Cultivated strategic relationships with Dealer Principals and General Sales Managers to encourage collaboration and secure e-commerce platform adoption, increasing platform utilization rates across the region.

• Facilitated the CarBravo brand initiative by aligning Field Teams, Operations, and Regional Offices with new sales and service models, effectively preparing regional teams for the evolving retail landscape.

General Motors - District Manager Aftersales

October 2021 – March 2023

As a District Manager of aftersales, I oversaw aftersales operations across multiple locations, driving service quality, parts inventory management, and customer satisfaction. I focused on optimizing post-sale support to enhance client retention and boost revenue.

• Elevated parts revenue to $22 million by collaborating with 21 service and parts stores, significantly increasing wholesale performance parts sales by $5 million.

• Developed strong relationships with Dealer Principals, General Managers, and Fixed Operations Directors, ensuring effective collaboration across e-commerce, service, retail parts, tires, batteries, and performance parts management.

• Achieved top district performance in parts and service objectives, ranking the district number one in the designated market area and fourth nationally.

• Drove training initiatives on parts and service best practices for dealership staff, enhancing operational efficiency and improving customer satisfaction scores. Promoted UVeye and e- commerce products to dealers.

Amrock – Refinance Escrow Closer

July 2020 – August 2021

As a Refinance Escrow Closer, I managed the closing process for refinance transactions, ensuring accurate documentation and compliance while facilitating communication between lenders, borrowers, and stakeholders to ensure timely loan funding.

• Prepared and evaluated closing disclosures and related documents for refinance transactions, ensuring precision and adherence to lender requirements and a flawless closing record.

• Analyzed title fees and coordinated with creditors to finalize fee settlements, promoting timely and efficient processing of transactions.

• Addressed and resolved issues through proactive communication with consumers, partners, and third-party vendors, cultivating professional relationships that facilitated seamless transaction closures.

• Streamlined the refinance escrow process by implementing best practices for documentation review, enhancing operational efficiency, and compliance. Marceco LTD - Account Manager

February 2014 – August 2017

As an Account Manager, I built and maintained strong client relationships, ensuring satisfaction while managing account strategies and identifying growth opportunities to meet business objectives.

• Cultivated new business development contracts, achieving 100% of target goals through strategic prospecting and effective cold-calling techniques, thereby expanding the client base.

• Drove customer retention and sales growth by managing key retailer accounts, resulting in $6.7 million in residual income and strengthening long-term partnerships.

• Orchestrated training sessions for sales teams on product knowledge and promotional strategies, leading to enhanced sales performance and increased success in market events.

• Developed and implemented account management strategies that improved client communication, enhancing service delivery and satisfaction rates MARKETSOURCE - Market Manager (contractor)

July 2008 – June 2009

As a Market Manager, I oversaw the market and execution to drive the region's brand awareness and sales growth. I collaborated with cross-functional teams to implement promotional campaigns and analyze market trends, enhancing relationships with key stakeholders.

• Led a team that successfully increased market share for a prominent mobile telecommunications brand, consistently achieving and surpassing monthly sales targets across key performance indicators, including gross activations, upgrades, port-ins, device insurance, and data feature enrollments.

• Established and tracked performance objectives for sales representatives, contributing to successfully creating a new market segment that exceeded sales goals by 120%.

• Developed and implemented training programs for team members, enhancing product knowledge and sales techniques, which improved overall sales performance.

• Analyzed market trends and competitive data to identify growth opportunities, leading to the introduction of innovative promotional strategies that boosted customer engagement. Mosaic - Regional Training Manager (contractor)

October 2007 – July 2008

As a Regional Training Manager (contract), I designed and implemented training programs across multiple locations to enhance team performance and operational excellence. I collaborated with leadership to assess training needs and deliver practical sessions aligned with organizational goals.

• Strengthened market position by spearheading strategic planning for key marketing campaigns, leading to a top-ranking national market share.

• Created and implemented comprehensive training programs that significantly enhanced sales representatives' product knowledge and selling skills for technology solutions.

• Evaluated market trends and customer feedback to refine training materials, ensuring alignment with industry standards and boosting participant engagement.

• Collaborated with cross-functional teams to incorporate new technologies into training programs, resulting in improved learning outcomes and accelerated adoption rates. WIRELESS TOYZ - Franchise Director

April 2007 – August 2007

As a Franchise Director, I oversaw the strategic development and growth of the franchise network, ensuring operational excellence and brand consistency across all locations. I worked closely with franchisees to implement best practices, enhance sales performance, and improve customer satisfaction.

• Cultivated key relationships with C-Level Executives and Dealer Principals, enhancing strategic partnerships and achieving full compliance with customer experience across 92 regional stores.

• Directed inventory management for retail support, surpassing business development targets for the northeast region while providing training and professional development for ten sales and franchise development professionals.

• Implemented streamlined processes for operational efficiency, resulting in reduced inventory costs and improved turnover rates.

• Analyzed sales data and market trends to identify growth opportunities, leading to the successful launch of new initiatives that boosted regional sales performance. Education

Master of Business Administration (MBA) - University of Phoenix, College of Business, Southfield, MI

Bachelor of Science (BS), Marketing - University of Phoenix, College of Business, Woodland Hills, CA

University of Detroit Mercy - Two-Year Study Program of International Business

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