Assistant professor

Dr. Hanan Elsayed, Assistant Professor

*********@*****.*** +971********* ORCID ID: 0000-0001-5704-6147 UAE PROFESSIONAL PROFILE

Academic Credentials: Ph.D. in Philosophy of Mass Communication and a master’s degree in media studies from a leading Western university. Reviewer and Analyst: Actively serve as a reviewer for the Web of Science, Clarivate Analytics. Cross-Cultural Expertise: Over 20 years of extensive experience in academic and media functions at prominent educational institutions in the UAE. Accreditation Knowledge: Familiar with the American academic system and various accreditation bodies, including CAA, ACEJMC, and SACSCOC, for both national and international standards.

Teaching Proficiency: Skilled in delivering university-level courses across all media and mass communication disciplines, effectively engaging students from diverse social and cultural backgrounds. Student Engagement: Achieved a student satisfaction rate of 85% through interactive teaching methods, including discussion boards, multimedia tools, and e-learning platforms.

Communication Expertise: Proficient in contemporary communication tools, graphic design, public relations, mass communication, and digital media marketing concepts.

Notable Achievement: Contributed to winning the Guinness World Record for the "Largest Mural of Sheikh Zayed." AREA OF EXPERTISE

Strategic Planning, and Policies

Online teaching/Blackboard

School Administration

Media & Mass Communication

Public Relations

Student’s Experiences & Wellbeing

Digital & IT Transformation

Cost and Resource Optimization

Teaching & Mentoring

Graphic Designing / Multimedia/

Photography

School Events, Publications

Examinations/ Assessments

Digital Media Instruction

Communication with parents/problem solving

Curriculum Development

Student Discipline & Counseling

Team Management

SKILIS AND CORE COMPETENCIES

Software Proficiency: Highly skilled in software applications, including Final Cut Pro, Adobe Creative Suite (Premiere Pro, Photoshop, Illustrator, After Effects, InDesign, Flash, social media design tools, infographics, Typograph, Animation, and maintaining Mac lab systems. Course Instruction: Taught over 20 courses on topics such as Digital Media, Film Analysis, Filmmaking, Graphic Design, Multimedia, Photography, Communication Fundamentals, Public Relations, Media Writing, New Media, Intercultural Communication, Video Editing, and Media Production. Instructed and guided students in digital media courses, integrating analytical approaches to deepen their understanding of digital landscapes. Developed engaging curricula focused on effective communication strategies across diverse digital platforms, fostering creativity and critical thinking. Implemented innovative teaching methods to enhance student engagement with current trends in digital media, preparing them for success in a rapidly evolving environment.

Collaborations with the media industry: I have a proven ability to establish collaborations with media organizations, industry partners, and community institutions. Currently, I am collaborating with the Ras Al Khaimah (RAK) Media Government Office on a junior journalist initiative, which aims to provide students with hands-on experience and mentorship in the field of journalism. This partnership enhances learning opportunities and strengthens ties between academia and the media industry. Publications and Professional Development: Published articles in Media, Communication, and Social Media; completed over 140 online workshops to enhance expertise.

Guinness World Record Achievement: Contributed to setting a new Guinness World Record for the largest mural of Sheikh Zayed, dedicating two years to the project using Adobe Illustrator. Links: Filipino Times Article, LinkedIn Profile, Video Portfolio, Voice of AURAK 2019 PROFESSIONAL EXPERIENCE

American University of RAK, UAE Senior Instructor 2018 – Present Courses Taught: Photography, Digital Media, Reading Film Images, Film Making, Introduction to Communication, Graphic Design, Layout, and Design, Print Media production, Visual Communication and Graphic Design, Mass Communication, Public Relations campaign, Media Writing, New Media and Digital Culture, Intercultural Mass Communication, Interpersonal Communication, Group Interaction, Video Editing, and Social Media. Professional Highlights: Teaching Responsibilities: Actively involved in teaching activities, including office hours, while adhering to the pedagogical standards established by university leadership.

Academic Guidance: Provided academic advice to students on learning outcomes and career planning, resulting in a notable increase. Performance Monitoring: Evaluated student performance using clear criteria, leading to improved grades and minimizing cognitive load. Curriculum Development: Regularly reviewed and enhanced the curriculum, developing new specializations to enrich the learning experience. Team Collaboration and Community Engagement: Engaged in university committees, professional associations, and community service initiatives, contributing to operational efficiency and fostering a safe environment for all. Student Work Samples: Students' Films: Film 1, Film 2, Film 3, Film 4, Film 5, Film 6, Film 7, Film 8, Film 9, Film 10, Film 11, Film 12, Film 13, Film 14, Film15, Film16

Electronic portfolio: Link 1, Link 2, Photography Students' Work: Flickr Albums, WordPress Website: Documentary Projects Digital Media Students' Work: Student Projects, Voice of AURAK Magazine: Magazine PDF Professional Achievements

International Student Media Arts Festival: Representing their American university, Mass Communication students participated in the 5th International Student Media Arts Festival (ISMA) 2024 in Seoul, South Korea, from May 26 to June 1. Their entry, an interactive VR documentary titled "Shifting Tides," won first place in the film competition category. AURAK's student documentary Pearls of the Past, Seeds of the Future earned an Honourable Mention at the 15th Annual Zayed University Middle East Film Festival (ZUMEFF) 2025.

Undergraduate Research & Innovation Competition: Mass Communication students also participated in the 12th Undergraduate Research & Innovation Competition, successfully qualifying for the final stage. They continued their winning tradition by securing first prize in the Mass Communication category for the third consecutive year. Sharjah University (SHJ) Apple Mac labs, Studio Supervisor July 2001 – Aug 2018 Operational Leadership: Manages daily operations and staff to ensure optimal functionality in a collaborative environment. Strategic Vision: Combines strategic thinking with creative leadership to navigate ambiguity and build effective structures. Cultural Engagement: Passionate about placemaking, innovation, and cultural identity, with a strong focus on diverse audience narratives. Adaptability: Works efficiently with small, matrix-managed teams to drive results in dynamic settings. Purpose-Driven Storytelling: Transforms beliefs into brand identity and strategies into impactful stories. Supervision: Oversaw students' monthly newspaper and graduation projects; taught production workshops. Fortune Advertising (DXB) Art Director & Strategic Communication Aug 1998 - June 2001 Leadership and Oversight: Lead the art department by managing team members, overseeing project workflows, and ensuring the delivery of high-quality creative output that aligns with client objectives. Strategic Development: Formulate and implement innovative communication strategies that enhance brand identity and drive successful advertising campaigns, fostering collaboration across departments. Client Engagement: Cultivate strong relationships with clients, understand their needs, and provide expert guidance on communication direction. INITIAL/PART-TIME EXPERIENCE

Zayed University (DXB) Assistant Researcher (Part-time) Jul 2016 – Present Data Management and Research Support: Volunteered in data entry, gathering, and analysis, while assisting in experiment preparation and ensuring data accuracy through effective database management. Quality Control and Reporting: Implemented quality control measures for research methodologies and summarized findings in reports. East Carolina University, USA Visiting Instructor May 2016 - Aug 2016 Successfully conducted teaching workshops on Photography, video editing, Layout, and design. Participated in the UOS Student exchange program and the summer semester only. Provided assignments and homework for students; drafted examination papers and graded student tests. ECU Student's work sample https://youtu.be/tCGp5UpPfkg and https://youtu.be/4U5ctpZQm58 Alfalah University (DXB) Academic Staff (Part-Time) Jan 2015 - May 2016 Taught Multimedia Course, provided administrative support for school business, faculty, and adjuncts. Established process & maintained document processing systems; standard templates for reports, marketing literature & client correspondences. Performed special duties as required, such as research assistance and student notifications. UOA Student's Work Sample: https://youtu.be/IQMlntmMe8g, https://youtu.be/pNm4_OLLP6A Al Jazeera University (DXB) Instructor (Part Time) Sep 2014 – Jan 2017 Imparted Teaching across 6 semesters, with each semester having 3 courses. Taught courses in Digital Photography, Layout & Design, Multimedia, Video Editing, Media Preparation, Electronic Journalism, and Arab Heritage. UOJ Student's Work Sample: https://youtu.be/taTbtKq2l0Q https://youtu.be/Ao2wRt5lA_8 ACADEMICS & CREDENTIALS

Doctor of Philosophy in Mass Communication / Radio Television, Cairo University 2025

“Reliance on Traditional and Digital Media to Obtain Information during the Corona Pandemic in the United Arab Emirates” Honorary Doctorate in Media, Arab Creators Foundation, Egypt 2018 Master of Media Studies, University of Wollongong 2014 Title of MA Thesis: "Social Media Usage amongst Emirati Female Youths: Applying Uses and Gratification Approach" B. Sc. - Mass Communication (Media Studies), Cairo University 2009 B.SC. - Science Agriculture (Nutrition Science Agriculture), High Agriculture Institute 1996 Diploma & Other Courses

Developing Android Apps, One Million Arab Coders, Dubai in 2018 (4 Months), Diploma in Social Media Marketing, Show Academy, the UK in 2018(4 Months), Diploma in Photography, Show Academy, the UK, 2017 (4 Months), Advanced Diploma in Graphic Design, Show Academy, the UK 2017 (4 Months), Diploma in Electronic Media, University of Sharjah, UAE, in 2015 (4 Months), Diploma of Graphic Design, Apple Care Institute, Egypt in 2014 (4 Months), Complete the certificate of “Prompt Engineering for ChatGPT”, Complete the certificate “How to master design using Artificial intelligence. Complete a workshop, “Co-reviewing with a Mentor.” Web of Science Academy 2025 Articles Published: Google Scholar Link

El-Sayed, H., Firoz, M., & Dzamtoska, S. (2015). Social changes & social media usage amongst Emirati females. Online Journal of Communication and Media Technologies, 5(December 2015 - Special Issue), 102-116. https://doi.org/10.30935/ojcmt/5678 1. Elsayed, H. (2024). Traditional and digital media as sources of information for the Emirati public about the coronavirus pandemic and its effects on them. Scientific Journal of Radio and Television Research, 30(2), 31-66. Cairo University. https://ejsrt.journals.ekb.eg/article_395255.html

2. Elsayed, H. (2025). Traditional and digital media coverage of the COVID-19 pandemic in the UAE. Egyptian Journal of Media Research, 90. https://ejsc.journals.ekb.eg/article_405893.html

3. Elsayed, H. (2023). Book Review: “Technology, media literacy, and the human subject: a posthuman approach.” Information, Communication

& Society, Scopus indexing Q1. https://www.tandfonline.com/doi/full/10.1080/1369118X.2023.2252480 4. Antar, D., & Elsayed, H. (2025). Enhancing University Students' Arabic Language Skills Through Social Media: A Case Study of TikTok. Theory & Practice in Language Studies (TPLS), 15(8). https://tpls.academypublication.com/index.php/tpls/article/view/10686 Scopus indexing Q1

Membership of Associations and University Committees Professional Membership of the TASET Association of Science, Education, and Technology Personnel Committee, Alumni and Curriculum Committee at the American University of Ras Al Khaimah List of teaching and course coordination responsibilities: Course Instruction: Delivered lectures and facilitated discussions for a wide range of undergraduate and graduate courses, including topics such as Mass Communication, Media Writing, Digital Culture, Public Relations, Graphic Design, visual storytelling, Photography, Newspaper layout, Broadcast Journalism and Video Production.

Curriculum Development: Designed and updated course syllabi and learning objectives, created new courses, and developed assessment methods to enhance educational quality.

Student Mentorship: Provided academic support and guidance through office hours and one-on-one consultations, fostering student success and engagement.

Assessment and Grading: Developed and graded assignments, exams, and projects, ensuring fair and transparent evaluation practices. Active Learning Strategies: Implemented innovative teaching methods to enhance student engagement and improve learning outcomes. Professional Diploma: Saud bin Saqr Social Media Scholarship Program, Professional Diploma: Saud bin Saqr Broadcast Scholarship Program Course Coordination Responsibilities

Program Management: Coordinated course schedules, resources, and materials across multiple classes to ensure a cohesive learning experience. Collaboration with Faculty: Worked collaboratively with colleagues to align course content and maintain academic standards across different sections. Student Recruitment: Assisted in recruiting students for programs through outreach initiatives and informational sessions. Quality Assurance: Monitored and evaluated course effectiveness based on student feedback and performance metrics to ensure continuous improvement.

Workshops and Training: Organized professional development workshops for faculty, focusing on teaching best practices and technology integration. Peer Reviewer for University of Sharjah ACADEMY Magazine: I contribute as a peer reviewer for the University of Sharjah ACADEMY Magazine. where I evaluate articles and provide feedback to ensure high academic standards. Peer Reviewer for Clarivate: I serve as a peer reviewer for the Web of Science Academy, specifically reviewing the article "Beyond Video Conferencing: VR's Role in Sustained Usage and Collaborative Services" for the Information, Communication & Society journal, Q1 indexed. PERSONAL DETAILS

Date of Birth: 11\2\1972 Languages Known: English, Nationality: Egyptian Driving License Details: UAE driving licence Visa : Self-Sponsor Link to VIDEO CV & Link to Teaching Philosophy video

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