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Strategic Marketing and Sales Leader with 27+ Years

Location:
Pittsburgh, PA
Posted:
November 21, 2025

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Resume:

Irfan Arshad Khan

** ******* **

Pittsburgh PA **235

***************@*******.***

+1-646-***-****

PROFESSIONAL SUMMARY

A successful professional with over 27 years in Marketing and Sales Management with exceptional skills in Marketing, Sales, product and Account/client management

EDUCATION

Masters in Business Administration (USA)

Management Information System.

*Won award in Strategic Management

Bachelor in General Studies (USA)

Computer Information System.

*Won award in Personal Information System

Bachelor In General Science (Government College Lahore)

EXPERIENCE

Graffitecs Solutions 2016 - ongoing

Senior Vice President

Design and develop complete Marketing and sales strategies and process

Design develop and execute marketing plan and budget

Design develop and execute marketing campaigns that includes ATL, BTL and Social media

Lead company in different Exhibitions and conferences

Direct all executive level management operations and supervise personnel.

Generate extensive brand recognition of multiple product line companies- Resulting in increased sale and reduction of the annual deficit.

Present company’s goals and achievements to the board

Create entirely new brand identity by defining the concepts, market and target customers(market)

Design and provide need analysis for the customer and develop correct product and service solution.

Hire motivate and manage multifunctional sales and customer service team

Focal person between internal team and external companies

Business and project negotiator

MBA Communications 2010 - 2016

General Manager (Marketing and Sales)

Created and developed personalized IT product solutions for many companies according to their need and requirements.

Design develop and implement monthly, quarterly and annual marketing plans

Responsible for market development including strategy for capturing and increasing market share

Delivered sales presentations and driving contract negotiations

Create successful new business partnership by providing solution to client needs

Hire and train sales staff for pitching company sales

Lead the company to expand its sales globally

Developed and drive an effective Recruitment Channel Management Strategy for the business ensuring best in class talent for the organization at optimum cost. This includes articulating and implementing an effective strategy for driving performance of the recruitment function through channels like Search firms, Referrals, Social Media, Job boards etc.

Designed recruitment tools and processes that relate directly to business needs, including selection and assessment tools, customized sourcing initiatives and talent management best practices.

Handled the Vendor Management process, set the deadlines/ SLA’s to all the vendors/monitoring their performance on quarterly basis.

Recruitment of all levels of candidates ( Freshers, Developers, Tech Leads, Project Leads, Project Managers, Global Sales Heads, Practice Directors, Business Development Managers, Delivery

Lead/Head, etc )

Generated lead for new major accounts.

Account and client management

Provided client presentations and trainings

Palmchip Corporation

Director Marketing and Business Development 2007 - 2010

Created and executed sales and marketing initiatives that grew new brands

Need analysis on software development

Marketing and sales of embedded systems and software

Advised market unit managers on financial feasibility of new business propositions and prepared periodic operating reviews to drive cost containment initiatives. System analysis designing and testing Presentations seminars and trainings

PTCL (Etisalat)

Manager Marketing and Sales 2001 - 2006

Headed Marketing, Sales and Customer services for its Value Added division.

Launched six major VAS products and services including their need analysis marketing mix, Product development, product launching, sales and after sale customer service

Design and Implement GTM campaign

Managed Sales team of 75 highly skilled sales professionals

Provided sales and IT solutions to its corporate clients.

Write formal marketing plans and formulated pricing schedules for six distinct products.

Identified the corporate need hired a best team for Product development and to develop partner relationships

Led the company in two major trade shows, IT Expo and ITCN Asia and won the appreciation award from the management for presenting the company as a best solution providing organization.

Played a key role in the executive leadership of the company,

Co-authored business plan and created financial model to present to different organizations

Helped determine corporate strategic business direction, and build a full-time it staff for developing different it projects

Developed and monitored nationwide distribution management for its prepaid cards

Beepers Plus Communications

Branch Manager 1994 - 2001

Responsible personnel for establishing the company and developing business for its corporate clients.

Work as budget planning manager with the responsibility to develop potential relations as well as new businesses.

Generate new accounts for replacing the misplaced business with the proper maintenance regarding essential profitability.

Sale and technical support for Computer software and hardware

Skills

Management, Marketing, Sales, Client and Product Management

IT Skills

MS Windows, MS Office, Sales Force, CRM, Elevate, RQ, SQL, VB, Java eclipse, Android and ios applications, Web services, Browsing and surfing, newsletters social media and e-marketing

Courses

Sales Force management

Management Skills



Contact this candidate