Marketing Content Coordinator

Carly Kuppe

248-***-**** **********@*****.*** carlykuppe.com LinkedIn.com/in/CarlyKuppe

Marketing Content Coordinator

Marketing professional with 10+ years of experience managing and coordinating content across digital, print, and multimedia channels. Adept at collaborating with cross-functional teams, ensuring brand consistency, and driving marketing initiatives from concept to delivery. Skilled in content planning, campaign execution, and process optimization using tools like Workfront, Monday.com, Adobe Creative Suite, and Figma. Recognized for strong project management, exceptional attention to detail, and the ability to deliver high-quality work under tight deadlines. Experience

Rocket Mortgage – Detroit, MI

Integrated Creative, Marketing & Content Coordination August 2019 – July 2025

• Coordinated marketing content across web, email, social, print, video, and UX platforms.

• Managed asset review and approval workflows in Workfront and Monday.com to ensure on-time delivery.

• Partnered with B2B, B2C, and internal teams to align marketing materials with brand standards.

• Collaborated with design, copy, strategy, and legal teams to ensure messaging accuracy and compliance.

• Oversaw content readiness for launches, campaigns, and promotional initiatives.

• Edited and proofed content to maintain brand voice, SEO best practices, and user experience principles.

• Tracked project timelines, deliverables, and billable hours across campaigns. Quicken Loans – Detroit, MI

Tech Support Analyst

August 2016 – August 2019

• Supported internal systems and software used by marketing and operations teams.

• Troubleshot tools and platforms, ensuring minimal downtime for content workflows. Self-Employed – Social Media Consultant

September 2010 – September 2011

• Developed and scheduled social media content for multiple business clients.

• Increased brand visibility and engagement through targeted campaigns. Ambassador Magazine – Birmingham, MI

Editorial Intern

June 2009 – August 2009

• Coordinated event coverage and wrote feature articles for print and online platforms.

• Managed social media updates and assisted in event marketing efforts. Skills

• Content Coordination: Planning, scheduling, and managing marketing content across channels.

• Project Management: Workflow oversight using Workfront, Monday.com, and Microsoft Office.

• Cross-Functional Collaboration: Working with creative, strategy, and compliance teams.

• Brand Consistency: Maintaining voice, tone, and visual identity across campaigns.

• Digital Marketing Tools: Adobe Creative Suite, Figma, CMS platforms, Grammarly, ChatGPT.

• SEO & UX Awareness: Editing and structuring content for search and user experience.

• Deadline Management: Delivering multiple projects simultaneously under tight timelines. Education

Western Michigan University, Bachelor of Arts in Journalism, 2010 Certifications

Poynter ACES Certificate in Editing

Contact this candidate