Digital Marketing Specialist

Charles Pineda

Chicago, IL 708-***-**** ***************@*****.*** linkedin.com/in/charles-pineda

Experience

Content Associate – Officite Downers Grove, IL Apr 2025 – Present

●Edited and optimized 50+ client websites for SEO and brand consistency.

●Wrote meta titles/descriptions to boost rankings and CTR.

●Assisted with marketing projects, domain transfers, and client communication.

Digital Marketing Specialist – Food He.ro Chicago, IL Aug 2024 – Apr 2025

●Managed Google, Facebook, TikTok & LinkedIn ad campaigns, improving ROAS by 30%.

●Produced branded visuals, videos, and email campaigns, increasing engagement by 40%.

●Scheduled and optimized social media content to grow followers and visibility.

●Delivered reports with insights to improve CTR and conversions.

Media Intern – Back of the Yards Neighborhood Council Chicago, IL Jun 2024 – Jan 2025

●Created flyers, newsletters, and event materials, boosting attendance by 500.

●Secured 25 new sponsors for community 5K through outreach.

●Managed branding for consistent visuals and messaging.

Education

Marquette University – Milwaukee, WI

B.A. in Digital Media Minors: Creative Writing & Advertising (2020–2024)

Leadership: VP of Community Relations (IFC) · VP of Diversity & Inclusion (IFC) · Director of Brotherhood (Delta Chi)

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