Social Media Digital Marketing
Resume:
BT
Bailey Toothman
Professional Summary
Developed skills in fast-paced digital marketing environment, focusing on strategy development and performance optimization. Expertise in data analysis and team leadership, with proven track record of driving successful campaigns. Seeking to transition into new field, bringing valuable insights and innovative approaches to diverse range of industries. Work History
Yarlap - Social Media Marketing Intern
Remote
06/2025 - Current
Toothman Ford Sales - Social Media Content Creator Grafton, WV
05/2024 - Current
Martin Hall Agency - Digital Marketing Director
Morgantown, WV
10/2024 - 12/2024
Supported branding, digital marketing messaging, and advertising campaigns by engaging with followers on various social media platforms.
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Enhanced audience engagement through regular posting of relevant content on multiple social media platforms.
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● Designed and presented social media campaign ideas. Improved overall social media presence with consistent branding guidelines across all platforms.
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Increased brand visibility by crafting and implementing creative social media campaigns.
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Enhanced audience engagement through regular posting of relevant content on multiple social media platforms.
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● Designed and presented social media campaign ideas. Supported branding, digital marketing messaging, and advertising campaigns by engaging with followers on various social media platforms.
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● Campaigns are featured at @Toothmanford
● Managed content across multiple platforms for widest audience reach. ****************@*****.***
Morgantown, WV 26501
About Me
Skills
● Creative Visualization
● Strong Work Ethic
● Data Interpretation
Proficient in Microsoft Word, Excel,
and Powerpoint
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● Adobe Premiere Pro
● Written Communication
● Hootsuite Certified
● Teamwork and Collaboration
● Social Media Strategy
● Paid advertising
● Mobile marketing
● Graphic design
Education
Expected in 12/2025
West Virginia Univeristy
Morgantown, WV
Master of Science: Digital Marketing
12/2024
Pittsburgh Steelers - Player Development Intern
Pittsburgh, PA
07/2024 - 12/2024
Bath and Body Works, Limited Brands - Sales Associate Morgantown, WV
06/2023 - 09/2024
WVU Childrens Hospital Foundation - Marketing Intern Morgantown, WV
05/2022 - 07/2024
● Self-motivated, with a strong sense of personal responsibility.
● Worked effectively in fast-paced environments.
Skilled at working independently and collaboratively in a team environment.
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● Proven ability to learn quickly and adapt to new situations. Designed impactful landing pages that effectively captured leads while showcasing the company''s unique offerings.
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Delivered over 4+ Poster Campaigns over the semester long agency time.
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Developed strong communication skills within the team, fostering a positive atmosphere and promoting teamwork.
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Achieved lifelong aspiration through proven work ethic, dedication and visualization.
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Collaborated with Players' families for a more comfortable game day experience
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Managed full-time sports career while simultaneously finishing undergraduate studies.
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● Managed relationships with 8+ families.
Organized racks and shelves to maintain store visual appeal, engage customers, and promote specific merchandise.
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Managed returns, exchanges and refunds in accordance with store policy.
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Handled cash transactions efficiently while adhering to company cash handling policies, ensuring accuracy in all financial exchanges.
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Assisted in the planning and execution of successful product launch events.
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Assisted in developing social media advertising campaigns that significantly increased online engagement.
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Researched interesting and relevant content to capture interest and improve site traffic.
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Created over 250+ Auction items to fundraise for the Children's Hospital.
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West Virginia Univeristy
Morgantown, WV
Bachelor of Science: Advertising & Public
Relations
● Honoree of Cum Laude
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