Senior Digital Marketing Manager (Head)
Resume:
A seasoned senior digital marketing professional with diverse
experience across segments including Sales, Aviation, Retail, E- Commerce, Digital Consulting in Business, Sports, and Healthcare, Digital Marketing. A creatively inspired professional with an artistic outlook, dedicated to uncovering inspiration in all areas of work while building and sustaining impactful professional relationships. Professional Experience
2024-12 -
Current
Senior Digital Marketing Manager[Head]
Modern Hippi PTE Ltd, Singapore (Remote)
• Improved conversion rates through strategic A/B
testing campaigns designed to optimize
marketing messaging and user experience
elements.
• Steered product strategy discussions among
executive leadership by presenting compelling
business cases backed up by thorough market
analysis.
• Defined key performance indicators for
measuring product health, enabling informed
decisions around future investments.
• Optimized product performance with extensive
market research and competitive analysis.
• Implemented robust analytics frameworks to
measure product success and drive data-driven
decision making.
• Improved the brand visibility and traffic.
2020-01 -
Current
Senior Digital Business Consultant
Freelancer, Cochin
• Evaluated existing business models, identifying
areas of improvement to increase revenue
generation potential.
• Developed complete business plans and
operational strategies for new and existing
business.
• Increased client satisfaction by implementing
Contact
Address
Cochin, India 682006
Phone
***************@*****.***
linkedin.com/in/nidhinharilal
website
nidd.odoo.com
Websites, Portfolios,
Profiles
• nidd.odoo.com
• linkedin.com/nidhinharilal
• github.com/nidhin69
Skills
• SEO
• SMM
• SEM
Nidhin Harilal
Senior Digital Marketing Manager (Head)
tailored solutions for their unique business needs.
• Led process improvement initiatives that
resulted in streamlined workflows and increased
overall efficiency within the organization.
•
2024-01 -
2024-09
Digital Marketing Manager
Trusttech Solutions (IT Wing of TrustCapital,MEA), IN
• Developed and implemented successful digital
marketing campaigns to drive customer
engagement and increase brand awareness.
• Managed social media accounts for clients,
generating interest for existing and upcoming
product or service releases and a budget on
around 20000 Euro per month for advertising
• Increased website traffic by developing and
implementing a comprehensive SEO strategy.
• Boosted brand awareness through the creation
of engaging social media campaigns.
• Continuously monitored digital trends to identify new opportunities for leveraging emerging
technologies in strategic marketing
efforts.Developed and implemented successful
digital marketing campaigns to drive customer
engagement and increase brand awareness.
• Managed social media accounts for clients,
generating interest for existing and upcoming
product or service releases.
• Increased website traffic by developing and
implementing a comprehensive SEO strategy.
• Boosted brand awareness through the creation
of engaging social media campaigns.
• Continuously monitored digital trends to identify new opportunities for leveraging emerging
technologies in strategic marketing efforts.
2022-11 -
2023-11
Digital Marketing Manager
AGES Learning Solutions, California,USA
• Developed and executed comprehensive
digital media strategies resulting in a 30%
increase in organic reach and a 50% boost in
website traffic within six months and enhanced
social media presence and handled e-
• Advertising & Branding
• Wordpress
• CMS
• HTML
• Marketing strategies
• Market analysis
• Microsoft Office
• JavaScript
• Shopify
• Site Builder
• Marketing Automation
• Market Insights
• Product Branding
• Brand Management
• Digital Asset
Management
• Website Development
• Hosting Management
• Enterprise resource
planning ERP software
• Adobe Creative Suite
• Davinci Resolve
commerce platforms and marketing.
• Managed multiple brands out of which two are
US based and one is Indian based and lead
generation of valid 500+ for recruitment alone.
• Implemented more digital presence and
recruitment visibility by constant communication
with VP's and directors of universities and
colleges in US as part of digital recruitment.
• Analyzed competitor activity in the marketplace
to inform adjustments in positioning, messaging,
and promotional strategies.
2021-11 -
2022-11
Digital Marketing Manager
AVA Cholayil Healthcare, IN
• Produced and curated engaging content
across multiple platforms, increasing social
media followers by 20% and driving 50% more
website conversions.
• Conducted in-depth market research and
competitor analysis to identify trends and
opportunities for content creation.
• Implemented influencer partnerships, resulting in a 15% increase in revenue and handled e-
commerce platforms.
• Done campaigns that resulted in 6 Cr+ business
in a span of 8 months and produced 21k+ leads.
• Handled budget of up to 72 lacs and monthly
up to 8 lacs.
• Optimized content strategy across multiple
channels to support search engine rankings,
brand recognition, and user engagement goals.
2021-01 -
2021-03
Digital Marketing Captain
Blusteak Media, IN
• Produced and created engaging content
across multiple platforms and did blogging.
• Handled multiple clients and communication.
• Conducted in-depth market research and
competitor analysis to identify trends and
opportunities for content creation.
• Implemented influencer partnerships.
• Co-developed a Chat based AI platform for
lead generation based on WATI and managed
• Video Editing
• Content Creation
• Creative Design
Languages
English
Spanish
Malayalam
Russian
Hindi
Personal Details
Date of Birth: 19/02/1990
Marital Status: Married
Software Tools
Adobe Creative Suite
Advanced
Davinci Resolve
Upper intermediate
HTML
Upper intermediate
JavaScript
Upper intermediate
WordPress
a team of content writers, video editors, graphic
designers and SEO professionals.
2019-01 -
2019-12
Assistant Buyer
Lulu Group International, IN
• Maintained complete documentation and
records of all purchasing activities.
2018-01 -
2019-11
SEO Analyst & Digital Marketing Trainer
AvivDigital, Cochin
2015-01 -
2016-01
Senior Sales Executive
Imagine [APR]
2013-11 -
2014-02
E-Commerce Executive
North Tours LLC, Dubai,UAE
Education
2015-01 -
2017-01
MBA: E-Business
Annamalai University - Cochin
2009-01 -
2012-01
Bachelor of Computer Application (BCA): Computer
Application
M.G University - Cochin
Interests
• Digital Marketing Trends
• Technology Trends & AI
• Content Creation
• Tech Innovations
• Art & Music
• Travel
Upper intermediate
Shopify
Intermediate
CMS & ERP
Upper intermediate
Microsoft Office
Advanced
Cloud Based AI Tools
Advanced
Accomplishments
• Supervised team of 25+ staff members.
• Overhauled business pages on Multiple platforms, increasing site visits by 75% and new visitor hits by 150%.
• Exceeded targets by fulfilling digital presence with accuracy and efficiency.
• Gained a business of over 80 million revenue and over 30000+ leads for a lead gen campaign or a
healthcare brand
• Gained average of $11000 sales per month for a retail specialized brand
. #HRJ#ed8a4523-759b-48a5-9c18-a33f153834b1#
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