Digital Marketing Public Relations
Resume:
PROFESSIONAL SUMMARY
SKILLS
EXPERIENCE
AMY YOUNG
HTTP://LINKEDIN.COM/IN/AMY-YOUNG-7AB7462
+1-919-***-**** ***.*.*******@*****.*** Cary, NC 27518 Dynamic and results-driven professional with extensive experience in marketing and public relations. Excelled in brand awareness, digital marketing, and event management, significantly enhancing client engagement and business growth. Skilled in Google Analytics and adept at fostering strong customer relationships, demonstrating a proven track record of new business development and account management.
Marketing and Cold Calling Brand Awareness and Public Relations New Business Development and Account
Management
Product Demos and Brand Awareness
Google Analytics and Search Engine
Optimization (SEO)
CRM software, Digital Marketing, and E-
commerce
Compliance management Public relations and Consumer Engagement Digital marketing and Social media
management
Market Development and Retention
Project management, Administration, and
support
Trade Shows, Events, and Campaign
Management
Freelancer
Remote January 1999 - Present
BRAND AMBASSADOR
Represented high-growth, multi-million dollar
companies during conventions, product
demonstrations, different events, outings, and
other organization-to-client sales
Relied upon to uphold elite company standards of
product knowledge and event planning, with the
ability to maintain a wide demographic base of
customer-business relationships
Shared feedback and ideas with management to
improve sales processes.
Demonstrated ability to manage multiple tasks
while remaining adaptable and flexible
Assisted in developing marketing materials such as brochures, flyers, and posters for distribution at
promotional events.
Interacted with customers to gather feedback and
promote brand awareness.
Promoted new products and services to potential
customers through direct conversations and
demonstrations
American Hardware & Lumber Insurance
Remote September 2021 - May 2022
SIGNATURE COMMERICAL ACCOUNT EXECUTIVE
Maintained an up-to-date knowledge of industry
developments, regulations, and best practices.
Renewed P&C License October of 2023
Called on new business and past customers daily
working with all 50 states in the US
Collaborated with cross-functional teams to
generate innovative solutions for customers' needs through EPIC.
Increased profitability within accounts by cross-
selling additional products or services.
Contacted key clients and internal partners to
develop strong business relationships and
networks.
Prepared presentations for prospects highlighting
the value proposition of products and services.
Cold-called and followed up with prospective
customers to promote overall satisfaction and
continued business.
Covered by SAGE
Cary, US February 2021 - May 2021
INSURANCE PRODUCER
Quoted through direct and indirect carriers along
with brokers to bind new business
Collaborated with cross-functional teams to
generate innovative solutions for customers' needs Presented proposals to prospective clients to
clearly describe product offerings and pricing
structure
Increased profitability within accounts by cross-
selling additional products or services
Contacted key clients and internal partners to
educate, market, and develop strong business
relationships and networks
Negotiated contracts with major insurers on behalf of clients.
Warm leads transferred on a Round Robin digital
VOIP system
Also made outbound cold calls and follow-up calls
to prospects and customers inquiring about their
business insurance needs
Was appointed with many different carriers,
MGA's, and Raters to directly quote and work one
on one with all the underwriters and Brokers
Bound policies, took payments, made
endorsements when needed and any other admin
needs to manage account
Focused on new business, but also serviced all
accounts for all their business insurance needs
Identified potential risks and recommended
appropriate coverage for customers.
Researched and analyzed financial statements to
assess risk levels for prospective customers.
All About Insurance
Raleigh-Durham, US April 2018 - August 2020
LICENSED INSURANCE AGENT IN P & C
Quoted through direct and indirect carriers along
with brokers to bind new business
Presented proposals to prospective clients to
clearly describe product offerings and pricing
structure
Increased profitability within accounts by cross-
selling additional products or services
Contacted key clients and internal partners to
educate, market, and develop strong business
relationships and networks
Maintained an up-to-date knowledge of industry
developments, regulations, and best practices
In/Outbound cold calls and follow-up calls to
prospects and customers inquiring about their
business insurance needs
Did any research needed for fact findings Was appointed with many different carriers, MGA's, and Raters to directly quote and work one
on one with all the underwriters and Brokers
Bound policies, took payments, made
endorsements when needed and any other admin
needs to manage account
Focused on new business, but also serviced and
managed all accounts for all their business
insurance needs
Attended continuing education classes regularly to maintain license requirements.
Identified gaps in existing coverage and
recommended additional services to meet
customer needs.
Analyzed clients' current insurance policies and
suggested additions or other changes.
Processed payments for insurance policies,
including premiums, renewals and cancellations.
National Write Your Congressman, Inc.
July 2016 - July 2017
MEMBERSHIP REPRESENTATIVE
Cold calling on new businesses and getting peoples opinions about bills in congress
Annual membership sales for political nonpartisan
resources and tools to connect and remain in
touch with our government daily
Served as a liaison between members and other
staff within the organization
Implemented marketing strategies to promote new
products or services offered to members
Advised members on the benefits of various
membership plans and services
Ensured compliance with applicable laws,
regulations, and internal procedures related to
membership activities
Maintained accurate records of all member
transactions in the database system
Attended trade shows and conferences relevant to
the organization's mission statement.
Valpak
August 2011 - February 2014
SENIOR SALES AND MARKETING EXECUTIVE
Managed customers and retained over 90 percent
over the 2 years and 8 months of employment with
this independent agency
Analyzed complex business operations to identify
potential risks and develop comprehensive
insurance programs
Advised clients on best practices for managing
their commercial insurance portfolios
Negotiated with underwriters to secure favorable
coverage terms for clients
Stayed abreast of industry trends while keeping
up-to-date on product offerings from multiple
carriers
Assisted in the development of loss control
programs including safety meetings and training
seminars
Generated new business through prospecting, cold
calling, networking events, referrals, and other
marketing strategies
Cold calling on new businesses and getting peoples opinions about bills in congress
Annual membership sales for political nonpartisan
resources and tools to connect and remain in
touch with our government daily
Served as a liaison between members and other
staff within the organization
Implemented marketing strategies to promote new
products or services offered to members
Advised members on the benefits of various
membership plans and services
Ensured compliance with applicable laws,
regulations, and internal procedures related to
membership activities
Maintained accurate records of all member
transactions in the database system
Attended trade shows and conferences relevant to
the organization's mission statement
Valpak Direct Marketing Systems, Inc
EDUCATION
CERTIFICATIONS
REFERENCES
Is the number one provider of cooperative direct
mail and digital marketing services in North
America
Solutions including SEO, SEM, SMS, Email, Mobile,
Saturated (Blue Envelop, A shared advertising
space/envelop) and Non Saturated Direct Mail
(Solo mail customized campaign) from a local,
regional, and national level
Performed data analysis to track ROI from various
marketing initiatives
Generated reports detailing sales performance
metrics such as conversions, engagement, leads
Cultivated relationships with key customers and
stakeholders to foster long-term partnerships
Leveraged digital media platforms to expand brand
visibility across target audiences
Utilized CRM software tools to manage sales
pipelines effectively
Organized trade shows to promote products and
services within the industry
Drove sales by designing and implementing
targeted marketing strategies.
Indiana University-Purdue University Indianapolis January 2001 BS IN GEN'L STUDIES & HEALTH SCIENCE
Property & Casualty License Commercial Lines Coverage Specialist Destination Certification
References available upon request
Contact this candidate