Business Analytics Execution

Venkata Pavana Srichandana Tokala

+1-330-***-**** ***************@*****.*** Kent, OH 44240

PROFESSIONAL SUMMARY

Results-driven Business Analytics graduate student with strong expertise in business execution, CRM systems, and data strategy. Adept at aligning business processes with strategic objectives, leveraging data insights to drive performance improvement, and optimizing operational workflows. Skilled in stakeholder engagement, KPI development, and cross-functional collaboration.

CORE COMPETENCIES

Business Execution Strategy • Data Analytics & Visualization (SQL, Python, R, Tableau)

CRM Systems (Salesforce, HubSpot) • Stakeholder Management • Operational Optimization

Advanced Excel (Macros, Pivot Tables, Data Models) • KPI Tracking • Project Coordination

Database Management • Cross-functional Collaboration • Communication & Reporting

PROFESSIONAL EXPERIENCE

Program Analyst WNS Global Services July 2023 – April 2024

Executed business process improvements by auditing CRM data and implementing efficient workflows, increasing data accuracy by 25%.

Coordinated with cross-functional teams to validate and enrich institutional contact datasets, streamlining communication workflows.

Automated report generation using MySQL and Excel, reducing reporting time by 40% and improving decision-making capabilities.

Developed standardized mailing lists and dashboards for campaign tracking, enhancing campaign outreach and lead quality.

Provided strategic data insights to senior leadership, supporting quarterly planning and operational review meetings.

EDUCATION

M.S. in Business Analytics Kent State University, OH Expected May 2025

B.Tech in Electronics & Communication Raghu Engineering College, India April 2022

PROJECTS

Sales Forecasting & Inventory Planning – Kent Natural Food Store:

Built a dynamic sales prediction model using R and Tableau. Delivered a dashboard solution that optimized inventory management, resulting in a 15% reduction in overstock.

Operational Performance Dashboard:

Developed an Excel-based dashboard to monitor and report key operational metrics. Enabled actionable insights for mid-level management to drive resource allocation and efficiency gains.

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