Sales Manager District
Resume:
BRIAN LAVITSCHKE
*** ******* ******, ******, ** *8047
*****@*******.***
PROFESSIONAL EXPERIENCE
Baseline Fitness/Planet Fitness 3/24 – 7/25
District Manager
Leading and developing team of 6 Club Managers and over 90 employees (ND/SD/MN). Significantly increased revenue by 270% to earn #1 National Rankings 4 out of 9 months in 2024.
Merck 8/22 – 1/25
Senior Customer Representative
Specialty promotion of new cardiology medication including insomnia & diabetes products. ND/MN. Significantly increased sales volume in challenging and non-access accounts. Mentor of new hires.
Lundbeck
Area Sales Manager 3/17 – 5/22
Leader of 10 Account Managers covering MN, ND, SD, NE & KS. Ranked Above Expectations last 2 years. Earned Leadership Cup Award. Produced 6 President Club Winners, first ever for team. Brought team from bottom to top rankings, first time ever. Lead other district (along with my own) in absence of a Manager for over 5 months.
Lundbeck
Field Training Manager 5/16 – 3/17
Training and development of new and current hires for the central US covering two Regions and 10 Areas. Promoted to Sales Manager quickly, under the usual time threshold as FTM.
Lundbeck
Account Manager 11/13 – 4/16
Area Field Trainer. Select member of Lundbeck's Leadership Council. (Identified and developed for leadership roles) Launch of new anti-psychotic and antidepressant to psychiatrists in SD, ND, & MN
AutoTrader.com 3/13 - 11/13
Performed at over 200% to goal. Ranked in top 20% of nation June 2013. B2B web based advertising sales to auto dealerships.
HIBU 6/11 – 3/13
Media Specialist
Ranked in the top 10% nationally for 2011, 2012 and #1 in District and Region for sales growth. Valedictorian of training class. B2B sales from large to small businesses including SEO/SEM, websites, print, direct mail and phone apps.
Insurance and Auto Industry, New York Life/Ford 8/09 – 6/11
Ranked as #1 new agent in 2009 for New York Life and top tier rankings at Luther Ford.
GlaxoSmithKline 1/97 – 8/2009
District Sales Manager
Promoted 7 times in 13 years earning over 10 major awards. Earned position to work with legal, marketing and training to develop promotional/training materials for all products. Region Lead for Advair business (GSK’s #1 Product) Top tiered in sales regionally and nationally. Liaison to top ND/MN neurologists and psychiatrists for educational purposes and to insure product placement on state formularies. Residency program lead. Company liaison to many national medical specialty meetings and conventions and developed close ties with national thought leaders.
EDUCATION
St. John’s University, Collegeville, Minnesota – May 1987
BS Degree in chemistry with a strong background in writing and public speaking.
District Sales Manager
Grew Lundbeck Area Team rank from 28 to 6 of 36 Areas. Produced first ever President Club winners on Team
Created New Hire Validation program at Lundbeck & Data Package for evaluation
Headed up Field Operations Team at Lundbeck, spearheading virtual learning, live teaching and up-skilling for Region and Nation (utilized internal social media, Zoom, Teams and newsletters)
Lead Regional Liaison at Lundbeck for Trintellix, Rexulti and Field Operations
Ranked #1 first year as GSK District Sales Manager (MN/ND/SD) and in the national top 20% all 3 years
Led team of 13 representatives at GSK, 75% gaining top awards including my two newest hires.
Consistently ranked #1 - #3 DSM in the region with top rankings in the nation for GlaxoSmithKline’s top product, Advair.
Developed and facilitated the Advair 2008 Regional meeting after which sales increased to #1 in the sector and the only region with positive growth.
Created a Sr. Executive Initiative that developed Sr. Reps into Master Sales People, helping them to further drive the business.
Developed new electronic teaching system for all GSK products while working with legal, training, and marketing at home office. This replaced in office preceptorships per government HIPPA laws and was utilized nationally with current and new employees.
Spearheaded a Value of Medicine initiative to protect access of sales reps at clinics and hospitals by utilizing radio and presenting to government agencies, community groups, and medical organizations. Awarded as #1 manager in nation in 2008 for this initiative.
Field Training Manager
Developed and led several skill building workshops at regional/area level based on analyzed need (i.e. Alliance Management, Competitive Selling, Business Analysis)
Worked with vendors and legal to develop training materials nationally
Redesigned New Hire Roadmap to more concise and effective Compass. Lead to ease of onboarding based on AM/ASM feedback.
Earned Type Coach Certification and facilitated workshops in-house.
Facilitated Emotional Intelligence workshops.
Initiated and lead regional AFT Leadership Council.
Initiated regional business analysis to identify business trends/opportunities.
Developed Business Analysis review workshops to upskill existing hires
Developed Business Analysis project used in interviewing to gauge business acumen skill level of candidates
Initiated RBD/FTM Brand Meetings to provide field insight, pull through.
Completed New ASM Workshop, Tampa 12/2016
Received over 30 emails of thanks/recognition from AMs/ASMs after field contacts and programs. (23 field rides over 46 days)
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