Compliance, Fraud Prevention, and Operational Management

WILLIAM KURMAN

Fully Remote (Myrtle Beach, SC) 631-***-**** *************@*****.***

S U M M A R Y

Director of Advertising Operations recognized for 13+ years of progressive experience, specializing in digital campaign management, fraud prevention strategies, and operational compliance across the online advertising industry.

Deep expertise leading cross-functional teams, resolving ad-serving challenges, optimizing digital advertising ecosystems, and preserving platform health through strategic fraud prevention initiatives and thorough quality assurance testing.

Highly skilled in managing day-to-day operations across multiple departments, negotiating with vendors, and ensuring advertising efforts remain fully compliant with evolving industry standards, privacy regulations, and brand safety protocols.

Strong ability to work autonomously and remotely across distributed teams, independently driving operational execution, regulatory alignment, and client success without direct supervision or in-office oversight.

Builds and refines scalable operational processes to support campaign trafficking, inventory management, compliance tracking, and customer service excellence, resulting in increased platform efficiency, client retention, and revenue protection over time. S K I L L S

- Campaign Management

- Ad Operations Strategy

- Fraud Detection and Prevention

- Remote Team Coordination

- Digital Advertising Compliance

- Vendor Relationship Management

- Cross-Functional Collaboration

- Platform Quality Assurance

- Regulatory Risk Management

- Advertising Inventory Optimization

- Process Development & Improvement

- Customer Success & Client Support

- Ad Trafficking and Troubleshooting

- Data Analysis & Performance Tracking

- Privacy Policy & Data Protection

E X P E R I E N C E A N D I M P A C T

Tiger Media Regina, SK Remote

Advertising Operations Consultant (Contracted via Self-Employed Business Entity: Kurman Media, Inc.) 2012 – Present Key Achievements

Reduced payment fraud across the ad network by implementing new fraud detection protocols that lowered chargeback rates.

Developed a network-wide malware detection strategy that protected publisher inventory and improved client trust.

Negotiated multiple high-value vendor relationships critical to sustaining platform operations, pricing, and service continuity.

Led the implementation of GDPR and DSA regulatory frameworks, ensuring advertising operations adhered to global standards.

Improved QA testing procedures to catch pre-launch errors and targeting issues earlier, supporting better optimization outcomes and increasing CTR and conversion rates across campaigns. Campaign Management and Optimization

Managed full lifecycle campaign management across PPC, CPM Banner, VAST, Interstitial, Native, and Popunder ad formats.

Led pre-launch QA reviews for network campaigns by auditing targeting accuracy, ad placement quality, potential fraud indicators, and formatting across supported devices and environments.

Engaged development and design teams to identify site performance issues and drive UX and operational improvements.

Led troubleshooting and resolution for ad delivery issues, including postback misfires, inventory discrepancies, and quality control concerns related to creative formatting and load performance.

Performed data analysis on campaign KPIs to identify performance bottlenecks and recommended optimization strategies. Compliance, Fraud Prevention, and Risk Mitigation

Executed daily fraud detection audits on the advertiser side to identify and block tech support scams, trojans, spyware, cryptojackers, ransomware, and other malicious exploits attempting to enter the network.

Audited publisher traffic for clickjacking, hitbot patterns, and other indicators of invalid activity, helping safeguard inventory quality and ensure advertiser ROI.

Implemented a network-wide strategy to comply with Coalition for Better Ads Standards and internal ad quality policies, reducing reputational and regulatory risk for publishers and advertisers.

Processed and resolved incoming DMCA takedown notices, ensuring publisher and advertiser content were legally compliant.

Oversaw remote enforcement of internal policies, educating stakeholders on compliance and risk mitigation best practices.

Tracked evolving privacy policy legislation and updated operational procedures proactively to maintain GDPR/CCPA and DSA compliance.

WILLIAM KURMAN

Fully Remote (Myrtle Beach, SC) 631-***-**** *************@*****.*** LinkedIn Operations Management and Remote Execution

Independently managed daily operational workflows while working remotely with distributed teams in multiple time zones.

Led vendor management activities, including contract negotiation, SLA monitoring, and ongoing performance evaluations.

Created, implemented, and refined process improvements to enhance targeting precision, streamline inventory management, and support overall campaign efficiency.

Supported frontline customer success initiatives by providing advertiser support and troubleshooting technical issues.

Audited internal systems and processes for operational improvements, ensuring scalable, resilient advertising operations. E A R L Y C A R E E R

Underwriting Assistant Global Liberty Insurance Company of New York 2007 – 2010

Reviewed and analyzed commercial auto and property risks to determine appropriate coverage options and recommendations.

Collaborated directly with licensed insurance brokers to process applications, review submissions, and negotiate policy terms.

Prepared and issued Property and Casualty insurance policies for clients under the NYC Taxi and Limousine Commission.

Verified client documentation for compliance and ensured risk evaluations adhered to company and regulatory guidelines.

Maintained underwriting files and tracked renewals, endorsements, and cancellations within insurance management systems.

Supported audit preparation by organizing underwriting documentation and responding to regulatory inquiries.

Held an active New York State Property and Casualty Broker’s License during tenure. Investigator Danbee Industrial Investigations 2005 – 2007

Worked undercover in a high-end supermarket environment to investigate internal theft, fraud, and operational loss activities.

Led daily surveillance while posing as a regular employee to identify, document, and prevent criminal behavior among staff.

Uncovered major theft operations, including unauthorized product sales and inventory diversion activities.

Identified cases of drug dealing and other illicit activity occurring on company property, leading to multiple investigations.

Observed and reported employee misconduct such as product destruction and deliberate loss to avoid assigned work duties.

Prepared investigative reports documenting daily observations, incidents, and findings for review by executive leadership.

Provided written evidence and case summaries directly to the CEO to support employment actions and legal proceedings.

Coordinated directly with the CEO and head of security to address confirmed incidents of loss, maintaining full operational tact and discretion while supporting internal investigations.

Maintained accurate, confidential case documentation to support internal audit processes and liability risk mitigation.

Strengthened loss prevention procedures by identifying systemic vulnerabilities and recommending corrective action. E D U C A T I O N

Bachelor’s Degree in Criminology College at Old Westbury; State University of New York A D D I T I O N A L I N F O R M A T I O N

Technical Skills: Google Analytics, S2S Postbacks, Malware Scanning Tools, Ad Trafficking Platforms, CRM Systems, Data Analysis Tools, Microsoft Office Suite, Website QA Testing Platforms, Fraud Detection Systems, Inventory Management Systems

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