Contact
***********@*****.***
www.linkedin.com/in/ali-
akasha-833b57116 (LinkedIn)
Top Skills
ASO & App Marketing
Game Design
Gameplay
Ali Akasha
ASO Specialist Android & iOS App & Game Growth User Acquisition Competitive & Market Analysis Google Ads (ROAS- Focused) Creative ideas for Apps & Games
Lahore, Punjab, Pakistan
Summary
ASO Expert User Acquisition Game Producer App Planner 5 years of experienced ASO Expert, User Acquisition, Game Producer, and App Planner with a proven track record in driving organic growth and optimizing user acquisition for both games and apps on Google Play and the App Store. Skilled in leading teams through the entire production process, from ideation to launch and post-launch optimization.
Key Skills:
* ASO Expertise: Keyword research, app store optimization, A/B testing, and competitive analysis.
* Game Production: Project management, team leadership, and game development lifecycle.
* App Planning: Market research, user experience design, and feature prioritization.
* Google Ads: CPI and ROAS campaign management, bid optimization, and performance analysis.
Proven Experience:
* Successfully launched and optimized multiple games and apps on both Google Play and the App Store.
* Led teams to achieve top rankings and high user engagement.
* Implemented effective ASO strategies to increase organic downloads and visibility.
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* Managed Google Ads campaigns to deliver cost-effective user acquisition.
* Collaborated with cross-functional teams to ensure timely and high- quality product delivery.
Let's connect to discuss how I can help you achieve your app and game growth goals!
Experience
PlanetBeyond
ASO Executive Consultant
November 2023 - December 2024 (1 year 2 months)
Islamabad, Islāmābād, Pakistan
> Create monetization strategy for apps.
> Join different ads networks & create ads mediation for apps.
> Make creative & trendy ideas.
Creative Distrix
Game Producer & ASO Executive
December 2022 - December 2023 (1 year 1 month)
Lahore, Punjab, Pakistan
> Give company best trending game play ideas.
> Create creative ideas for games.
>Write unique stories for RPG & Hyper casual games.
> Handle all types of marketing content.
> Collaborate with team & guide them to make quality user friendly data for games.
Mindbotix Studio
ASO Executive
April 2022 - December 2022 (9 months)
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Lahore, Punjab, Pakistan
> Work on organic downloads & increase organic downloads on both android & ios games.
> Guide graphics team for making quality icon & screenshots for games.
> Guide 3d modular to optimised 3d environments & characters.
> Give directions to CG artist to make user friendly ui & ux designs.
> Perform QA tests by myself & give feed back to game developer. BrainPlow
ASO Executive
June 2021 - November 2022 (1 year 6 months)
United States
> Handle ASO data.
> ASO marketing.
> Ads campaign handling.
Fazbro
ASO Expert
March 2021 - March 2022 (1 year 1 month)
Lahore, Punjab, Pakistan
> keywords Research & write content for mobile games.
> Handle game production
> Handle console & organize KPI data for games.
> overview ads accounts
Fcodex Solutions
Marketing Manager
December 2019 - December 2021 (2 years 1 month)
Lahore, Punjab, Pakistan
Write ASO & SEO content
Education
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The Superior University
BSCS · (November 2015 - December 2020)
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