Ux Designer User Experience

SRAVANI MOLUGURI

USER EXPERIENCE DESIGNER Figma Portfolio

Email Id: ****************@*****.***

Portfolio: https://www.behance.net/sravanimoluguri

Mobile Number: +1-248-***-****

Professional Summary:

●Sravani boasts extensive expertise as a UI/UX Designer, amassing over 8+ years of industry experience.

●In the current role at Purple Talk, spanning a few months, responsibilities encompass validating business requirements and devising user-focused strategies.

●Proficiency extends to Conducting User Research, Card sorting Exercises, Creating Personas, User Scenarios, Storyboards, Process Flows, Site Maps, Wireframing, Prototyping, and the execution of Usability Tests.

●At Webileapps, played a pivotal role in spearheading design initiatives for the company's e-commerce platform, working closely with Legacy Systems, diverse stakeholders.

●The previous position at Webileapps private limited, spanning a decade, involved activities such as wireframing and prototype development.

●Collaborated with product managers, developers, and other designers to Gather and evaluate user requirements and implement the Hi-Fi Designs into the final products, ensuring adherence to design standards, guidelines, and best practices.

●Conducted accessibility audits, testing and evaluation using various tools and methods, such as screen readers, keyboard navigation, color contrast analyzers, and WCAG guidelines 2.0 AA and standards.

●Demonstrated competence in modernizing legacy applications through a user-centric approach and by facilitating Workshops using Axure and Figma.

●Managed design teams, orchestrated inaugural meetings, and championed the design of digital platforms also has a good experience working on designing Dashboards and social services products.

●In the prior role at Adroit info active services, spanning over a year, the focus was on eLearning content creation and also assisting with content development, effective team management.

●Applied HCI Principles and user-centered design methodologies to create intuitive, engaging, and accessible user interface graphic elements, like menus, tabs and widgets for web and mobile applications, such as Digital Product, a cloud-based platform that enables seamless collaboration and communication among remote teams.

●Collaborated seamlessly with instructional designers, ensure brand consistency, and supervised the seamless implementation of designs.

●Knowledge of Agile methodology and experience working in a fast-paced scrum environment, also drove UX and competitive research for Microsoft Loop, Whiteboard, and Copilot, shaping decisions with impactful insights.

●Conducted comprehensive research plans, extracting key market and customer insights like Build page navigation buttons and search fields from quantitative and qualitative data.

●Extensive experience in the field of Web/Mobile Applications Designing using Figma, Sketch, Axure RP, Adobe XD(scrum,kanban or SAFe), Adobe Creative Suite, Adobe Photoshop, Adobe Illustrator, Adobe InDesign and some hand full of experience on HTML, CSS, JavaScript, SNAP, Angular 6, AngularJS and Responsive Web Design.

●Have experience working with the world’s largest Bank, Retail, Insurance and many more with low code and no code technologies like Salesforce and Microsoft dynamics.

Technical Skills:

Designing Tools

Figma, Sketch, Adobe XD, Adobe Creative Suite, Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Whiteboard tools, Mirror, Miral, confluences, Salesforce, Quip, iOS, Mac OS.

Programming languages

JavaScript, CSS3, HTML 5, C, C++

Frameworks

React, Angular (6),Angular JS

UX Skills

Background/ Secondary Research, Stakeholder / User Interview

Competitor Analysis, Personas, Emotion Web, Journey Map, Root Cause Analysis, Conceptual Model, IA, Task Flow, Rapid Sketching

Wireframe, Visual Design, Prototyping and Usability Testing

Mobile Application Development

IOS and Android native application development

Web client-side technologies

React.js, Material-UI, Bootstrap, jQuery, HTML5, CSS, JavaScript

Methodologies

Agile, Waterfall

Tools

Jira

Operating System

Mac, Windows, Linux

PROFESSIONAL EXPERIENCE:

Company: PURPLE TALK March 2022 - Present

Role: Senior UX/UI Designer

Project: Ornamentals

Location: Dallas, Texas

Purple Talk, a leading technology company, is renowned for its excellent visionary services and solutions. The Ornamentals application reflects their dedication to user-centric design, collaborative development, and accessibility, ensuring an intuitive and inclusive experience.

Responsibilities:

●UX Design & Information Architecture: Over 8 years of experience designing interactive and user-friendly interfaces for desktop and cloud-based enterprise application software. Expertise in user-centered design (UCD) processes, CI/CD integrating UX best practices and data-driven approach to optimize usability. Strong foundation in information architecture, Legacy Systems, developing sitemaps, navigation models, and taxonomies that optimize content findability.

●Agile Methodologies:UX Deliverables & Tools: Created detailed concept designs, user flows, wireframes, mockups, and interactive prototypes using Figma, Miro, and Adobe XD. Responsive and accessible interfaces were designed according to WCAG 2.0 AA standards, creating products that are inclusive for users of all abilities aligns with Material Design and HIG and human-centered design methods.

●Led end-to-end UX design processes from User Research, discovery, ideation, validation, and handoff stages.

●Development Collaboration & Front-End Knowledge: Practical experience in front-end technologies such as HTML5, CSS3, Angular-based applications, and ng-Bootstrap, allowing seamless collaboration with engineering teams and front-end development workflows.

●High-Performance & Scalable Application Design: Developed high-performance, scalable Web/ Web app and Mobile applications with a keen visual design sensibility, UI specifications and attention to interaction detail.

●Agile & Cross-Functional Collaboration: Worked in fast-paced Agile/Scrum environments, participating in sprint planning, backlog grooming, and product demos.

●Collaborated with developers, QA, product managers, and business stakeholders to validate design feasibility and alignment with product goals. Skilled in the use of Azure DevOps and Asana to manage design tasks, component usage guidelines and sprint deliverables.

●AI/ML & Scalable Design: Collaborated in the design of enterprise applications leveraging AI/ML-powered capabilities with a focus on user trust and explain ability. Contributed to driving design system development for consistent, responsive design principles, scalable, and reusable components within cloud-based systems Angular-compatible designs with clear Design documentation.

●Communication, Leadership & Mentorship: Effectively communicated design decisions for design-to-code implementation and research findings to cross-functional stakeholders with rationale. Mentored junior designers, promoting best practices in UX strategy, accessibility,Usability Testing and design system governance. Facilitated design reviews and workshops to create stakeholder buy-in and continuous design refinement.

Company: Webileapps January 2018 - March 2022

Role: Associate UX/UI Designer

Project: Kfintech

Location: Hyderabad, Telangana

Fintech is a banking sector that provides eminent financial services, as a skilled UI/UX designer ensures seamless and user-centric digital experiences for its customers across various platforms.

●Evaluated user research to convert abstract ideas and requirements into planning tools such as journey maps, user personas, service blueprints, Scenarios and storyboards.

●Worked on attractive dashboard design, CI/CD on salesforce development and fulfilled the project sitemap view for the project using human-centered design methods.

●Designed sitemaps, user flows, prototypes and wireframes for our products based on proven methodologies, stakeholder requests and end-user feedback aligning with Material Designed HIG guidelines, component usage guidelines for Mobile and web applications.

●Developed Mockups and Personas Mobile and web Applications using the Adobe XD, Figma using reusable components and interactive prototypes for Health care Application.

●Improved and expanded project platforms using Html, CSS Bootstrap, Tailwind front-end development workflows and Javascript to develop rich User Interfaces.

●Leveraged SharePoint to design and update websites, landing pages, UI specifications and other digital assets to support communication and marketing strategies.

●Strong in Implementation of Design Guidelines like Web Content Accessibility Guidelines (WCAG) 2.0 AA into understandable guidelines for user experience and interface design.

●Collaborated with teammates to deliver valuable features meeting business and customer needs. Worked on Various Projects such as Financial, Healthcare and Banking sectors.

●Obsessed with the relentless pursuit of UX perfection working inside an iterative and development environment for design-to-code implementation.

●Worked on collaboration tools like ZEPLIN & CRAFT Plugin, responsive design principles with detailed Design documentation and followed Agile Methodology using Scrum.

●Contributed to brainstorming and strategy meetings with directors and clients to determine ideal methods to meet project needs.

●Engineered prototypes to support research and usability testing.

●Worked on a complete Adobe Suite like Illustrator, Photoshop and more for Attractive User interface design. Conducted research by interviewing users, external customers and various stakeholders.

●Conduct regular heuristic evaluations and usability assessments of vendor and internal applications, applying industry best practices to enhance functionality and user experience.

●Drive design transformation initiatives by promoting research best practices across teams and delivering training sessions to improve foundational research skills to create Angular-compatible designs.

●Created maps, models and templates for diverse projects. Tested websites at different design and production stages to assess conformance with designs.

●Build Websites using CMS in Salesforce,Adobe Experience manager, Angular Based applications Craft, Drupal, Wordpress, or other content management systems by dumping the UX layout to the environment.

●Leads by example, creates inspiring design work and maintains a positive role in our company culture.

ADROIT INFO ACTIVE SERVICES, Hyderabad July 2017 – January 2018

Role: GRAPHIC DESIGNER

●Conceptualizing visuals based on requirements.

●Creating images and layouts by hand or using design software.

●Testing graphics across various media.

●Develop illustrations, logos and other designs using software tools such as Photoshop and Illustrator or by hand.

●Use the appropriate colors and layouts for each graphic.

●Work with copywriters and creative directors to produce final design.

●Ensure final graphics and layouts are visually appealing and on-brand.

UX UI Design Course:

●Taken a Design Course in Leap Frog Institute in Hyderabad from September 2019 to June 2020. Upgraded my skills from a graphic designer to User Interface and user Experience Designer by Learning UX Methodologies to various visual design techniques.

Certifications:

●Mobile UX UI Design Certificate - Mind Luster

●Scrum Fundamentals Certified (SFC) – ScrumStudy

●Accessibility Specialist Certified – Wix

●Jira Fundamentals Badge – Atlassian

Educational Details:

●Holds a Masters degree in Lindsey Wilson College Columbia, Kentucky in Computer/ Information Technology Services Administration and Management.

●Completed Bachelor’s in Electronics & Communication Engineering in the year of 2018 in the Kamala Institute of Technology and Sciences (JNTUH).

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