Sharon L Williams
**** ******** *** ******* ** **818
*******@*****.***
Summary
Marketing professional experienced in promotional events, demonstrations, guerrilla marketing, emcee, customer service and sales. Successful in implementing and managing several marketing events. Focus on face-to-face interaction via live events, trade shows, corporate meetings and other internal and external events, served as interactive and live talent to create a motivating and memorable experience.Served as a brand ambassador promoting various brands, building strategic customer loyalty and encouraging high employee performance. Experienced in office administration and loan origination processing.
Experience
GCG Event Partners, Orlando, FL
Convention Staff 2019- present
Worked as ushers and ensured that seating arrangements adhere to fire code regulations, Operated cash registers, organized photo opportunities, Worked under the instructions of an Event Manager. Ensured the event hall is clean and organized. Adhered to event safety standards. Ensured excellent levels of customer service. Undertook security duties. Assumed the role of Ticket Taker and welcomed guests. Worked at a concession stand and served food and drinks. Dispensed useful information to event goers. Inspected equipment for damage after use and checked it against an inventory list. Packed up equipment when the event is completed
Various Marketing Agencies and Venues Various US States
Product Specialist, Brand Ambassador, Demonstrator, Guerrilla Marketer, Team Lead, Marketing and Sales Associate 2005- present
Study what the product is and identify the benefits one can obtain from it; know the ins and outs of the products being endorsed and are able to answer questions that are related to it. Provide assistance to brand managers to identify marketing strategies on how to endorse a product effectively.
Deals directly with the public and provides useful information about the product or service, as well as its benefits to entice people to get their interest; speak in public showing what the capabilities of the products are; work in a variety of environments which range, but not limited to malls, corporate offices and several other locations where it would be most effective to offer a product to the public; answer several questions in a polite and quick manner.
Occasionally planned and directed work schedules of other employees. Promoted festival by getting sponsorship and vendors, did prospect and needs analysis, used various negotiating skills, new business development, gathered and analyzed data, prepared reports, plans and recommendations, assisted sales program, managed a team of 20 part time field representatives, budget management, personnel management, payroll, supply inventory and maintenance, training, recruiting, and built retailer relationships, prepared reports for management and computer literacy, knowledgeable of the client’s brand, properly merchandise assigned accounts with POS items including table tents and posters, recapped all promotions and evaluate the effectiveness.
General Motors Epcot Center Test Track attraction Orlando, FL
Product Specialist 2006-2009
Reviewed General Motors products and identified the benefits one can obtain from them; knew the ins and outs of the various products being endorsed and was able to answer questions that are related to them at Epcot through presentations to an average daily diversified audience of over 50,000 individuals, one on one or in a group. In addition, hosting GM employees and VIP guests.
Education
Mercer County Community College Acting 101 March 1999
Jones College Jacksonville, FL Bachelor of Science in Business Administration August 2006
U S Career Institute Fort Collins CO Wedding and Event Planning October 2008